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Barb, the UK’s Nielsen, has tapped MetaBroadcast and Gracenote to optimize TV audience measurement by cleaning up the metadata. Interviews with company execs explain why you should, too!
By Colin Dixon5
22 ratings
Barb, the UK’s Nielsen, has tapped MetaBroadcast and Gracenote to optimize TV audience measurement by cleaning up the metadata. Interviews with company execs explain why you should, too!

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