Sign up to save your podcasts
Or
Share Of Record | The latest in digital marketing & advertising
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Of Record | The latest in digital marketing & advertising
Of Record | The latest in digital marketing & advertising episodes
- Elon Musk's Pay-Per-Blue and Zuckerberg's Metaverse Bet | Weekly Digital Marketing Update 11/04Digital Ad Market Update: 10/29 - 11/4 2022
Joe, Kiersten, and producer Alex are in the studio to discuss the future of Twitter under Elon Musk and other marketing, tech, and culture news. Hear it all in 47 minutes or less.
Top Stories:
Elon Musk unveils his pay-per-blue checkmark system, and we break down our predictions for where he plans to take the app.
As predicted last week, Taylor announced her next tour before the holiday shopping season. We guess the brands that will setup outside her concert venues.
AR is getting plugged into major sports. Our conversation eventually turns to Mark Zuckerberg and his big bet on the Metaverse. Are you bullish or bearish? Tune in.
Articles Mentioned:
AR in Sports: https://bit.ly/3WuMqGe41 min - Elon's Twitter, Kanye's Self-Cancellation, and Taylor's Midnights Strategy | Weekly Digital Marketing Update 10/28Digital Ad Market Update: 10/21 - 10/28 2022
Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 47 minutes or less.
Top Stories:
Taylor Swift's latest album Midnights is a guidebook for how to release an album. We're breaking down everything she did right.
Kanye West has been in the news lately, and there's been much debate over his latest divisive and costly decisions. We dive into the issue of influencers as brand ambassadors and what future alternatives may be.
It's Elon Musk's Twitter now, and we have thoughts on what's yet to come.
Restaurants across the country have been closing earlier for years, and while we reminisce on the good old days, we discuss ways for businesses to capitalize on the late-night crowd.
Article Mentioned:
Restaurants Closed Earlier: https://cnb.cx/3W7ecsp47 min - Ulta Podcast Backlash, Sims 5 Eventually, and Amazon's New NFL Exclusive | Weekly Digital Marketing Update 10/20Digital Ad Market Update: 10/13 - 10/20 2022
Joe, Kiersten, and producer Alex are in the studio to drop the latest marketing, tech, and culture news just for you. Hear it all in 43 minutes or less.
Top Stories:
Amazon gets an NFL exclusive in 2023. Tune in to find out what.
McDonald's brings back what spooky merch?
Calm app dives into mental health services.
Things are starting to look a little hazy at Circle K.
Sims pulls a Rockstar Games at their annual Summit revealing Sims 5 is coming no time soon. Stick around to hear more.
Ulta faces backlash on their podcast for an episode about "girlhood". Stay till the end for the whole discussion.
Articles Mentioned:
Amazon NFL Exclusive: https://bit.ly/3ShHelI
McD's Gets Spooky: https://bit.ly/3VDzIVk
Calm Enters Mental Health: https://tcrn.ch/3CEiKgU
Circle K Kush: https://cnn.it/3Dd2AMM
Sims Summit: https://cnet.co/3D8uyth
Ulta Girlhood Backlash: https://bit.ly/3eKIpws43 min - The Saturated Thrifting Market and TikTok Algorithm Burnout | Weekly Digital Marketing Update 10/12Digital Ad Market Update: 9/29 - 10/12 2022
Joe, Kiersten, and producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less.
Top Stories:
Amazon's Prime day event ends today. We discuss the kids' holiday shopping propaganda and the secret campaign to push holiday gift buying earlier.
TikTok's data collection is more valuable than YouTube's, even with less average viewing time. Let's break down why.
Poshmark got acquired by a Korean holding company which leads us to the question: is the thrift market over-inflated? Let's dive into the major players.42 min - Dragon Hair Outrage and the Riri Halftime Show | Weekly Digital Marketing Update 9/28Digital Ad Market Update: 9/23 - 9/28 2022
Joe, Kiersten, and producer Alex take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 40 minutes or less.
Top Stories:
Apple Music is set to sponsor the Super Bowl Halftime Show with Rihanna headlining. Oh yeah, that's happening.
Is changing the race or gender of a character from its original iteration an issue for you? Morning Consult made a poll to ask just that question. Let's discuss the results.
Political advertising had massive spending in the first half of 2022. Tune in for the breakdown of why.
Articles Mentioned:
UK Ad Blackout for Queen: https://bit.ly/3LQLwiG
Apple Halftime Show: https://nyti.ms/3dQIsXe
Rihanna at Halftime: https://bzfd.it/3BNCxKf40 min - Football Media Rights Mayhem and Deadly Sleepy Chicken Challenge | Weekly Digital Marketing Update 9/22Digital Ad Market Update: 9/10 - 9/22 2022
In the studio, we have Joe, Kiersten, Jared, and producer Alex, breaking down the latest marketing, tech, and culture news. Hear it all in 50 minutes or less.
Top Stories:
College football conferences and NFL franchises are huge money makers because of the massive media rights deals they bring in. Tune in for our breakdown.
NyQuil chicken is the latest weird online challenge to spark warnings from the government. It's tide pods all over again.
Have you ever wanted an alcoholic drink in a Barnes & Noble? Or even a Target? In this segment, we ask why don't more retail stores serve alcohol. Stick around for it all.
Articles Mentioned:
NyQuil Chicken: https://bit.ly/3r6g8Tr50 min - AI Rapper Cancelled, Lulu Lemon Limelight, and the Lindsey Vonn Loophole | Weekly Digital Marketing Update 9/9Digital Ad Market Update: 8/19 - 9/9 2022
Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 46 minutes or less.
Top Stories:
Capital Records is canceling its AI rapper project on account of racism. Who could've seen this coming?
AI art wins awards. Is AI-generated art worthy of recognition and fair to physical and digital artists? Let's discuss.
Lulu Lemon is getting crazy sales, but is athleisure on its way out the door? We have some opinions on the future of fashion.
Professional skier Lindsey Vonn endorses Quviviq, an insomnia medication, that has a lot of side effects. How do they promote the medication without mentioning the side effects? Stick around for the loophole.
NASA takes a small L to dodge a larger one.
Articles Mentioned:
Racist AI Rapper: https://bit.ly/3eAn9sW
AI-Powered Artists: https://bit.ly/3QvHeOh
Lulu Lemon Success: https://cnb.cx/3RstRj6
Lindsey Vonn & Quviviq: https://bit.ly/3RsMaVj
Bed Bath & Beyond CFO Tragic End: https://yhoo.it/3TRya9k46 min - Pumpkin Spice But Earlier and Faster Internet Everywhere | Weekly Digital Marketing Update 8/18Digital Ad Market Update: 8/5 - 8/18 2022
Joe, Kiersten, Helen, and Producer Alex are in the podcast studio to break down the latest marketing, tech, and culture news. Hear it all in 35 minutes or less.
Top Stories:
Pumpkin spice is back and we're asking the tough questions. How early is too early for pumpkin spice? What states are running the most spice? The discussion somehow turned into a breakdown of cuffing season and hangxiety. If you're lost, make sure to tune in.
Amazon is building out its palm print payment system across all of its California Whole Foods locations. Are you a fan of the no-touch payment system?
Apple is bringing ads to a couple of its apps. All we have to say is they better be subtle.
Faster internet might come to a location near you, but the government needs a decent map to work from first.
Articles Mentioned:
Amazon Palm Reading: https://bit.ly/3JZRSv9
Faster Internet Everywhere: https://cnet.co/3dDSPNy35 min - Facebook Falls and Batgirl Not Rising | Weekly Digital Marketing Update 8/4Digital Ad Market Update: 7/30 - 8/4 2022
Joe, Kiersten, Jared, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less.
Top Stories:
Facebook Q2 revenues fell short from last year. What's the cause? Let's get into it.
BeReal is a new social media combatting inauthenticity. How will advertising come into play? Tune in.
Batgirl movie is seemingly canceled after spending millions.
Kalshi is a betting platform for all kinds of random events - proving that betting is not going anywhere anytime soon, and we all may be gambling addicts in the next couple of years.
Articles Mentioned:
BeReal Not Fake: https://bit.ly/3oSOJTX
WB Nixes Batgirl: https://bit.ly/3oTBxhE
Kalshi Platform: https://kalshi.com/events37 min - A Spacy Bugger King TikTok Thief with a Side of Nuggets, Please | Weekly Digital Marketing Update 7/29Digital Ad Market Update: 7/16 - 7/29 2022
Joe, Kiersten, and Producer Alex are in the studio this week to break down everything business, tech, and culture related in 37 minutes or less. Tune in to hear it all!
Top Stories:
Facebook looks to copy TikTok's strategy for success, but will it work? Let's discuss.
NASA clothing and accessories have been everywhere lately, and you may be wondering why. We have the answer. What's next for NASA swag?
TikTok spends less for more viewership than Netflix does. What's next for this app that is growing super fast? Let's talk about it.
Nuggets are showing up on every fast food chain's menu, and we have some thoughts about why. What nugget is next? We have a theory.
Articles Mentioned:
Facebook Copies TikTok: https://wapo.st/3oFQYdn
NASA Swag Everywhere: https://cnn.it/3S7DeFG
Chicken Sandwich War Meaning: https://bit.ly/3vnZaTi
Popeyes Nuggets: https://bit.ly/3PKlVJ8
KFC Nuggets: https://cnn.it/3S4tA6V
Boston Market Nuggets: https://prn.to/3S5Kime37 min
About Of Record | The latest in digital marketing & advertising
From the publisher's feed
Are you a CMO, business owner or digital marketing professional?
Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google,…
Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google,…
LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space.
We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession.
Subscribe to our podcast and you'll even catch the occasional deep dive consultation with special guests from the business, non-profit or government space. You’ll hear a behind the scenes conversation from real organizations facing modern-day challenges.
These conversations are a great opportunity for marketers to understand the challenges faced by diverse industries, hear some new ideas for their own clients or organizations, and get the latest scoop in the fast-paced and ever-changing digital media realm.
Of Record is hosted by digital media practitioners Matt Farrar and Joe Clements. Matt and Joe are co-founders of a successful digital media firm in Tallahassee, Florida. They have placed millions of dollars in digital ad buys for their clients and pride themselves on being experts in their digital media craft.
We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession.
Subscribe to our podcast and you'll even catch the occasional deep dive consultation with special guests from the business, non-profit or government space. You’ll hear a behind the scenes conversation from real organizations facing modern-day challenges.
These conversations are a great opportunity for marketers to understand the challenges faced by diverse industries, hear some new ideas for their own clients or organizations, and get the latest scoop in the fast-paced and ever-changing digital media realm.
Of Record is hosted by digital media practitioners Matt Farrar and Joe Clements. Matt and Joe are co-founders of a successful digital media firm in Tallahassee, Florida. They have placed millions of dollars in digital ad buys for their clients and pride themselves on being experts in their digital media craft.