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Unlock the secrets behind OnePeak Creative's incredible transformation from a marketing agency to a powerhouse of online education with co-founder, Meg Jackson. Learn how OnePeak's journey of embracing change, from social media management and graphic design to photography, video production, and beyond, was fueled by a desire to reach more people and sidestep the pitfalls of burnout. Meg shares how the company has evolved into a go-to educational resource for content creators and marketers, offering strategies that resonate with the essence of personal identity and passion.

We're diving into the heart of effective marketing strategies, where personal success stories meet innovative techniques. Discover how OnePeak Creative showcases the power of organic content strategies, setting audacious goals like hitting 100,000 TikTok followers, and navigating the challenges of running ads for the first time. Meg provides a hands-on approach to staying true to one's brand while fostering growth and authenticity in the digital era. Her insights into aligning content with personal stories, especially in the couple niche, offer listeners tangible methods to connect with their audiences more deeply.

Curious about how to capture and retain viewer attention with extraordinary video hooks? Meg Jackson shares her personal experiences, revealing how tweaking just the opening line of a video can drive massive engagement. Unveil the "five elements of a strong hook" and learn to spark curiosity that leads to viral success. We conclude with a heartfelt conversation with Megan about engaging with OnePeak Creative on social media, ensuring our audience remains in the loop with their latest creative ventures. Whether you're a content creator or a marketer, this episode is packed with actionable insights to elevate your digital presence.

Follow Meg on Instagram: @itsmegjackson
Follow One Peak Creative: @onepeakcreative

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What if your approach to business sales is the very thing holding you back? Join us in this episode where we uncover the fine line between being too sales-driven and giving away too much for free. Discover how you can master the delicate balance that turns potential customers into loyal buyers without driving them away or leaving money on the table. We'll delve into real-life scenarios and personal stories to highlight how striking the right balance can transform your business.

Creators mentioned:
Heidi Priebe
Anna Bey

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The Art of Selling Expensive Programs to Smart People

Can selling high-ticket items become second nature? 

Master the art of appealing to smart, discerning customers with items over $5,000 as Domi uncovers the secrets to success. 

Learn how to avoid common pitfalls, like expecting instant bookings from video sales letters (VSLs), and instead, understand the necessity of delivering top-notch content right from the start. 

We’ll reveal why presenting your best work in VSLs can establish trust and goodwill, and how genuinely valuable sales calls can convert skeptical customers by focusing on their needs rather than pushing for a sale.

Ever wondered if honesty truly pays off in marketing? 

Explore the ethics and effectiveness of transparent marketing techniques aimed at savvy consumers. 

Domi delves into the importance of truthfulness, highlighting how tactics like visible spot counters for events can foster trust, while deceptive methods can backfire. 

Hear why "fake it till you make it" strategies often fail with discerning clients and appreciate the power of genuine representation. By prioritizing authenticity and sincere efforts, discover how you can build lasting credibility and successfully connect with your audience.

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Unlock the secrets to cost-effective client acquisition with our special guest, Vera, as she reveals the game-changing strategies behind successful reactivation campaigns. Many businesses miss out on golden opportunities by neglecting their existing client databases. Vera shares her expertise on leveraging email and SMS marketing to reconnect with past clients, transforming scattered and unorganized databases into powerful tools for business growth. Discover how simple steps like maintaining a clean client database, utilizing automation, and crafting strategic offers can lead to repeat business and reduced acquisition costs.

Ever wondered how automation can revolutionize your sales process? We dissect the benefits of using the Pulse Growth platform to streamline client reactivation campaigns. From managing emails and payment proposals to social media engagement, Vera explains how automation ensures consistency and efficiency. Learn about the effectiveness of SMS and WhatsApp campaigns in various regions and the critical role data and analytics play in preventing sudden downturns. This chapter emphasizes the need for a proactive approach to marketing and the importance of monitoring key metrics for sustained business growth.

Feeling overwhelmed by the multitude of tools required for online activities? Vera introduces Pulse Growth as the ultimate all-in-one solution to consolidate your marketing efforts. We discuss the platform's advantages, such as improved efficiency and transparency in managing social media, online proposals, and reputation management. With a single dashboard to monitor analytics across channels like Facebook and Google, business operations become more streamlined. Vera also highlights the significance of employee training and oversight, demonstrating how Pulse Growth’s comprehensive features can optimize your operations. Don’t miss out on her practical advice and an invitation to try the platform through a free trial and upcoming webinars.

Get your special discount at Pulsegrowth platform:
https://pulsegrowth.io/50-off-plan-professional

Follow Pulsegrowth on Instagram: https://www.instagram.com/pulse.growth?igsh=MTBzYnJ5YWdicXljNg==

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What does it take to transform from a sales professional to a digital marketing guru? Join us as we uncover the fascinating journey of Vera, a 14-year veteran in the marketing industry. 

Ready to find the right marketing agency for your business? Vera dives into how to identify red and green flags, emphasizing the importance of transparency and realistic expectations. She also talks about the critical long-term mindset required for business success, particularly the necessity of investing in SEO for sustainable growth. Packed with actionable advice, this episode is a must-listen for entrepreneurs eager to navigate the complexities of marketing and build successful, enduring businesses.

Follow Vera On Social Media:
https://www.facebook.com/profile.php?id=1437848327
Instagram: @vera_firman

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The Art of Connecting Your Prospects Online!

There is an epidemic of business owners not knowing how to form connections online.

This is true not only with cold audiences but also with their own buyers and list of people, they often feel confused and completely out of touch about how to connect with them.

In fact, there are some ways some business owners attempt to connect that are almost GUARANTEED to get rejected, or ignored.

It is almost guaranteed to get rejected because of the sheer ways the business owners go about it. So if they have already anxiety about it, and attempt to initiate connections with these common mistakes they will end up reinforcing their beliefs that, this is hard to do. 

When in reality it's not, they just went about it the wrong way.

If you are feeling uncertain or even anxious about connecting with people online to generate opportunities for your business this episode is for you!

In this episode you will learn:

- What common connection mistakes do business owners make and what is a much better approach in starting conversations online?
- What energy and mindset you should adopt when it comes to connecting with people?

You can absolutely learn to build genuine connections that lead to opportunities online! 
 
We also dive into the importance of slowing down and nurturing authentic relationships in sales. Using the analogy of dating, we illustrate how taking the time to build trust and demonstrate expertise can facilitate better recommendations and long-term success. 

By adopting a fun and playful approach, we emphasize that connecting with others should be an effortless and enjoyable process, avoiding forced interactions and fake enthusiasm. 

Embracing a positive mindset will not only make the process more rewarding but also enhance both your personal enjoyment and professional achievements. Tune in to transform your approach to online networking and start building the connections that matter.

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3 Ways to Fix Repetitive Messaging!

If you have been in business for over 5 years, you may feel bored presenting your offers the same way!

This episode reveals three actionable strategies to maintain freshness and excitement in your content. 

We are not changing what you sell.

We are changing the ways you approach selling them so you never run out of ways to say it!

Enjoy!

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Ready to learn what it takes to run a financially HEALTHY Business in 2024!
 
Learn how to build stronger relationships and increase your income with expert advice from Natalie Bullen, owner of Unapologetic Wealth. In this episode, Natalie shares her incredible journey from financial advisor to a sought-after sales consultant for six and seven-figure experts. You'll discover why traditional budgeting doesn't work for everyone and why increasing income can be a game-changer. Natalie also offers invaluable insights on the importance of clear communication and demystifying complex financial jargon.

Say goodbye to passive client attraction methods! We explore the necessity of direct outreach techniques such as DMs, emails, and phone calls to generate new business. Natalie shares her proven strategies for attracting and retaining clients, emphasizing the importance of understanding your ideal client's needs through ongoing communication. We discuss the power of being intentionally "salesy" and staying engaged with your market to keep your offerings relevant and effective. If word of mouth and referrals aren't cutting it anymore, this episode will provide you with a solid framework to elevate your client attraction game.

Overcome the fear of sales conversations and face the financial realities of running a business. Natalie dives deep into the mindset shifts needed for entrepreneurial success, discussing the fears and mental blocks that can hinder growth. Whether you're reluctant to make direct offers or struggling with maintaining a facade of success online, this episode tackles it all. Learn how to prioritize the sustainability of your business, handle financial challenges head-on, and embrace resilience. Don’t miss this empowering conversation packed with actionable insights and real-world advice to help you thrive in your entrepreneurial journey.

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Achieve Any Goal: The Hidden Obstacles That Prevent You From Acting & How to Overcome Them!

Ever felt like you aren't reaching your business goals?

What about hopping from one marketing strategy to the next?

Prepare to get real help and insights from high-performance coach Sarah  Arnold Hall. 

Together, we dissect the entrepreneur's journey, revealing how commitment to your chosen path often outweighs the strategy itself. Sarah's transition from psychology to coaching unveils marketing as an indispensable skill, and she provides us with a clear vision of maintaining consistent business performance. 

Her insights into the emotional hurdles that entrepreneurs face, from confusion to fear, offer a roadmap to overcoming the psychological barriers that can stall our progress.

Are your thoughts hindering or helping your ambition? This episode offers a deep dive into the art of thought identification and overcoming the limiting thoughts that ultimately shape our behavior!

Sarah guides us through a five-step goal achievement method that melds practicality with psychology, providing a tactical approach to surpassing our limitations and tackling the external challenges that life tosses our way.

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 Ethical Marketing & Sales Tactics for 2024 and Beyond (BONUS Episode)

Parmees has a unique way to approach the ethics of growing businesses online!  What's cool and not cool to do? In this quick bonus episode, you can get to learn Parmees' views on common marketing & sales tactics!

Discover the revolutionary transformation of Parmees a trailblazer in ethical online marketing, who joins us to shed light on her journey from following aggressive sales tactics to adopting a philosophy centered on the human experience. 

Parmees articulates her pivotal shift to a moral framework that honors customer agency and builds brand trust, steering clear of the manipulative methods that once dominated the marketing landscape.