On Air Brands Podcast

On Air Brands Podcast

By On Air Brands PodcastBusiness
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On Air Brands Podcast episodes

  • E15: How To Stop Being Spammy (Especially If You Think You're Not)

    In this episode of On Air Brands, Amber and Todd are here to save inboxes around the Internet with tips to get yourself out there connecting with more people and building your business WITHOUT being spammy.

    How do you stand out in a world of spam where no one wants to give you 5 minutes of time?

    You have products and services that will help make people's lives better, but you're barely getting any responses...

    So how can you prove to your target audience that you're here to add value and help them, not just push a sale on them so you can make some money?

    All that and more in this episode!

    Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show


    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    Check out Amber at https://morethancorporate.com/

    39 min
  • E14: Is Your Business Too Boring To Have A Podcast?

     In this episode of On Air Brands, we welcome guest host Mike Ham, aka The Coolest Guy In Title Insurance to talk about how he was absolutely clueless when he started his podcast last year because there were no more networking events or lunch schmoozing to keep his business going like it used to.

    After just a few months, Mike is now recognized as a leader in the New Jersey real estate market and is hitting his sales goals faster than ever, all because he took imperfect action, got started, and stuck with it.

    Listen to this episode to learn the best way to increase your visibility by starting a podcast and how to turn that into new business opportunities.

    Know someone who needs some guidance to improve their sales? Share this episode with them!

    Want some free resources to help improve your own marketing strategy? Check out our guides here - https://thegrowthsuite.com/free-resources/

    Check out Mike Ham's show at https://www.themorningspotlight.com/


    Get all of the episodes of The On-Air Brands Show at https://onairbrands.com/show

    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    45 min
  • E13: How To Improve Your Marketing Communications With The A.I.D.A. Model

    Do I have your attention? Are you interested? I know you are because it’s close or hit the bricks! That’s right people, today we are walking you through the AIDA Model for communication

    Listen in as hosts Todd and Amber show you how to improve your big picture sales strategy and your messaging with the Attention-Interest-Desire-Action framework.

    A few highlights from the episode:

    The reality behind stats on how many impressions and follow up touches you need to get a sale

    ‍️ Macro AIDA - moving people through the customer journey
    Micro AIDA - each message’s structure
    How to be real with your intentions of value and connection without being spammy

    Know someone who needs some guidance to improve their sales? Share this episode with them!

    Want some free resources to help improve your own marketing strategy? Check out our guides here - https://thegrowthsuite.com/free-resources/

    Need help with your mindset and personal development? Check out Amber's show at https://morethancorporate.com/


    Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show

    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    47 min
  • E12: Are you being flexible enough to reach your goals?

    How often do you utter or think the phrase "I can't do that because..."?

    Those are your self-limiting beliefs that you've accepted as truth and they are holding you back from reaching your maximum potential as an entrepreneur.

    In today's episode, Amber and Todd discuss the best ways for you to identify these blind spots, and how to overcome them so you can take the actions and decisions that you've been avoiding from being the greatest version of yourself.

    Do you know someone who's constantly believing their own BS? Share this episode with them!

    Need help with your mindset and personal development? Check out Amber's show at https://morethancorporate.com/


    Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show

    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    41 min
  • E11: How To Get Consistent With Your Content Using The Power Of Habit

    Want to get more consistent with your content so you attract and create more opportunities but you're just not sure how to make it stick?

    In today's episode, Amber and Todd give you strategies and tactics not just for making content creation easier, but also the mindset hacks to make the habit actually stick.

    Listen to the full episode to get the 9 best content creation habit tips to help you build increase your visibility and engagement so that your business keeps growing!

    Need help with your mindset and personal development? Check out Amber's show at https://morethancorporate.com/


    Know someone who wants to improve their marketing? Share this episode with them!

    Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show

    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    45 min
  • E10: Is Your Business Built On Rented Land?

    If your business relies on social media to reach your customers, you don't own or control your ability to reach and communicate with your customers.

    So how can you take back control of your business's growth potential?

    By building your own direct audience.

    In this episode, you'll learn

    ❌ the biggest mistake Todd made as an entrepreneur that probably cost him millions

    the best way to start building your audience so it adds value to your customers and your company

    the simplest way to turn your audience into valuable relationships that turn into impact and income for everyone

    Want to take action? Sign up for the free Audience Building Training here - https://thegrowthsuite.com/buildyouraudience/

    Need help with your mindset and personal development? Check out Amber's show at https://morethancorporate.com/

    Know someone who wants to improve their marketing? Share this episode with them!

    Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show

    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    40 min
  • E9: How To Successfully Market Your Business With A Podcast

    If you build it, they won’t come...so then what makes having a show the most successful way to market your business?

    In this episode, we walk you through what makes producing a weekly show the best way for you to reach, engage, and convert your target audience into customers.

    ✅ You'll learn the 3 biggest reasons having a show will put you in the best position for successful marketing

    ✅ How to create more leverage in your business and marketing with a weekly show

    ✅ What makes successful marketing content and how you can create it more easily

    Know someone who wants to improve their marketing? Share this episode with them!

    Get all of the episodes of The On Air Brands Show at https://onairbrands.com/show

    Want to get on more podcasts as a guest? Check out https://PodMAX.co

    48 min
  • E8: Podcast Interviewing

    How do you have killer interviews on your podcast that your audience and guest both get a ton of value from?

    In this episode you'll learn the key skills to have great podcast interviews:

    • What should you do for preshow prep for the guest?
    • How to build rapport with podcast guests so the conversation flows well and gives the audience value
    • What's the right order of questions when doing a podcast interview?
    • How to properly control the convo to get value for your audience, even if your guest has a big personality and tries to go off the rails
    • Modeling ‘success’ for the right reasons (and avoid the dreadful move of modeling the wrong things from the right people)
    • Post production / promo steps to continue to build the relationship with your guests and get more listeners for your show
    • Get all the show notes at https://OnAirBrands.com/show

      Make sure you're subscribed, and if you know anyone who would like to improve their podcast interviewing, please share this episode with them!

      47 min
    • E7: Improve Your Content With These NLP Techniques

      Want to know the best communication techniques to make sure your message is not just heard, but received and makes an impact?

      Amber and Todd go through the top NLP techniques for helping you ethically influence your audience.

      Get more info at https://thegrowthsuite.com/nlp-techniques-for-better-communication-and-content/

      Subscribe to the show at https://onairbrands.com/show

      Check out Amber's solo show at https://morethancorporate.com/

      50 min
    • E6: PODMAX VaynerX interview with CMO Andrea Sullivan

      Welcome VaynerX CMO, Andrea Sullivan in this bonus episode from PodMAX!  Andrea and host Todd Giannattasio take a dive into what it means for your brand to become a media business, and tell your story in ways that connects with culture. Gone are the days of producing a massive TV spot that runs for a year while you cross your fingers and hold your breath. You now have the opportunity to launch, learn, and iterate your marketing on a daily basis with direct feedback from your market. This approach means more impact and less wasted efforts on marketing that doesn't work. But it also requires a shift in mindset and behavior. Hear Andrea's advice for how your business can make the transition for success in today's digital world. 

      For the full video version of this episode, check out https://onairbrands.com/show Connect with Andrea at [email protected] Check out her companies on VaynerX.com

      40 min

    About On Air Brands Podcast

    From the publisher's feed

    Welcome to the On Air Brands Podcast! Bear witness to a creative agency at birth and the steps it takes everyday to become a successful business. You'll hear thoughts on creative life, building…