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Leadership and business podcasts topics that span marketing, branding, content and other areas touched and done by marketers, entrepeneurs, business leaders and team members.... more
FAQs about On Point Conversations:How many episodes does On Point Conversations have?The podcast currently has 81 episodes available.
May 27, 2021Developing Ideas Part 2The mental digestive process of producing a good idea and the sharing of that idea. Listen to the five steps to follow to flesh out that new creative idea that will capture your audience's attention. Gather all the raw data and consciously and unconsciously think about what you learned and are learning to develop and present a great idea. Learn how to implement that idea too so you don't end up hiding it and never sharing the idea (s)....more13minPlay
May 19, 2021A proven techniue for creating good ideas.Step1 to getting quality, new ideas start with knowledge. Gather all the raw data you can get including conversations, interviews, studies, written material. Digest the knowledge you learned from this collection of raw date and work to emerge it into a form that offers fresh, new combinations and relationships....more16minPlay
May 13, 2021Selecting an Influencer for your Marketing ProgramFocus on getting the right influencer (s) to promote your business by researching what niche they talk to and are passionate about while offering good, valuable content including answering questions and taking feedback from their t audience. Keep in mind that an influencer should communicate a position that is compatible and agreeable to your views, thoughts and position....more13minPlay
May 06, 202110 Steps to a Successful Influencer Marketing ProgramInfluencer marketing programs are very popular. To make your program effective and to reach your goals, here are 10 steps to help you move forward. Thoughtfully planning and selecting appropriate influencers make all the difference between success and failure....more17minPlay
April 29, 2021Basics to Planning Your Influencer Marketing CampaignTrying to get noticed on social media platforms is, at best, harder then ever. With brands, marketers, and influencers fighting for consumers attention, it requires lots of creativity and networking to make your marketing efforts work for you. One method and a particularly effective strategy is real, authentic, influencer relationships. Here is how to start....more16minPlay
April 22, 2021Tips for Applying for Grants for Small BusinessMost people associate grants with non profits but this is not the case. Particularly, during times of the pandemic, many small businesses are able to apply for grants to gain funding to recover from financial loss. Or, reimbursing expenses that are needed to run your business....more14minPlay
April 16, 2021Creating a "Course of Life" ToolBuilding and keeping a strong CV (Curriculum Vitae or Course of Life) document that helps you whether looking for a job, securely employed, looking for advancement or own your own company. This exercise will help you to remember all the positive things you have accomplished and keep in mind even in stressful situations....more15minPlay
April 15, 2021Grassroots Way to Find Content that will Delight Your Consumers6 steps to discover topics that will help, benefit and delight your consumer. When selecting and developing content find topics that matter to your audience, and you will find yourself enjoying a steady growing reader base in no time at all!...more14minPlay
April 14, 202110 steps to your content strategy10 easy to follow steps to building your own effective content strategy. Building your content strategy will save you time and money as each posting, whether blog, social media, guest posts, will help you be intentional and consistent in your message....more17minPlay
April 08, 2021Is a Content Strategy Really Necessary?Often I am asked if a content strategy is really necessary. I think it is and in this podcast I review the reasons why and how a planned content strategy can help you and your organization save time, money and stress...more17minPlay
FAQs about On Point Conversations:How many episodes does On Point Conversations have?The podcast currently has 81 episodes available.