On Purpose With Alex Beadon

In today's episode, we welcome Angela Lauria, Founder of The Author Incubator. Dr. Angela helps people free their inner author and has helped over 1,000 authors-in transformation write, publish, and promote their books. We speak about what she considers the best way to make money as an author as well as how to build a team and a company that people love working for. If you're looking for inspiration on growing your team or hoping to learn which mindset choices could be standing in your way, this is the episode for you.

SHOWNOTES:

• How can authors make more money through their book?
• Why the publishing world isn't the route to go and what you should do instead if you're a creative
• What the profitable revenue streams are if you're an author or a creative
• Angela's concept of "multi-orgasmic business" and how it differs from the publishing world model
• Angela's takeaways from meeting Richard Branson
• The importance of creating a brand so strong that employees would be proud to work for
• How to attract the right people to work with
• What to include in your job offer so that people beg to work with you
• A step by step guide on how to decide what tasks you should be doing and what tasks you should be outsourcing
• The value of your time when considering pricing strategies
• What Angela has learned from the millennial work ethic and why we should all adopt it

Have you ever second-guessed a post you shared on Instagram? We all want to show up authentically on Instagram, but when does personal become too personal? Today's episode I go in depth about a situation that got me wondering about what "the line" is.

People always ask me, "What's appropriate to share and what's not?" The answer is, it strongly depends on your brand. In my case, I have a personal brand where I am the name & face of my brand, so it's important for me to build a real relationship with my followers. I don't have to share anything about my personal live, but I do because it will bring me closer to my audience.

Remember real relationships don't come from only showing the "highlight reel". Real relationships come from shared memories and experiences, vulnerability and TRUST.

In this week's episode I share:

• why being with childhood friends reminded me of the shame I felt when graduating high school
• what it's really like working while traveling
• the nitty gritty of what's going on behind-the-scenes of the business, the new hire we just made (woohoo, welcome to the team Stacy)
• how I'm prepping for the upcoming launch of Project Storyline!

Over the past few years, I have shifted my focus from growing my following, to converting my followers into clients. And I'm proud to say we've made more money in the last six months than I ever had in any year of my business beforehand.

I look at people who are just getting started and their obsession with followers. Back then, I wish someone had told me, "You've got it all backwards. Let's shine a light on what you *really* need to be focusing on."

That's exactly why we recorded this episode.

Amanda is such an great person to have this conversation with. She's excellent at lead generation and conversational selling.

• She has made $40,000 in the Instagram DM's alone.
• She's made half a million dollars with only one landing page.
• She made $1 million before they even had 5,000 email subscribers.

I wish that eight years ago I could have listened to this episode because it would've been a GAME CHANGER.

It's an inside look into how to hack profitability by knowing how to deliver *exactly* what they need. Because that's what's going to bring you massive profitability.

In this episode I share how to know the difference between the moments you need to hustle and power through any resistance, and the moments you need to step away from your computer and get some fresh air. Today we're talking about SELF CARE for entrepreneurs and our self-destructive ADDICTION to hustle. THINGS YOU'LL LEARN:

• My self care practices
• How to know yourself enough to know what you need
• The importance of self awareness
• How to take responsibility for your vibe
• And how to know when you need to give yourself permission to TAKE A BREAK!

In our 72th episode, we welcome Jessica Williamson, Founder of Somewear Elsewhere and Founder/Managing Director of Ete Swimwear. Jessica shares how she was able to make 6 figures in her first 12 months of selling a physical product and what she invested in that got her invited to New York Fashion Week in her first week of launching. If you have a product-based business or need some advice on photo shoots, influencer marketing or email marketing, this is the episode for you!

In this Episode of On Purpose With Alex Beadon I'll be sharing exactly how I manage my time & stay productive as a small business owner. This episode contains every single thing I wish I knew about time management and productivity when I first got started. I share mindsets you must adopt if you want to truly maximize your time, I share exactly how you should be using your calendar on a daily basis to find more time in your day. I share the book that changed the way I prioritize my tasks, the online course that revolutionized how I manage my tasks, and the apps I use on a daily basis and why you should be using them too. These mindsets, apps, and systems have completely changed my life and I hope they do the same for you.

In our 70th episode, we welcome Kate McKibbin, an Award-Winning Marketing Expert, with a passion for helping women create, launch, and grow profitable marketing funnels. Kate shares how to be specific about the journey you want your ideal customers and clients to embark on and how to convert them into sales. Now is the time to learn from Kate's experience and put your business on auto-pilot in order to benefit from automation.

Shownotes:

• Why Kate loves the ability to manage her own time
• The importance of an OBM and what that role actually entails
• Talking about the word visionary and how it applies to Kate
• Introduction to Kate's work and business path
• What a marketing funnel really is
• What type of businesses could profit from marketing funnels
• How sales funnels can assist your business
• The easiest way to start building a marketing funnel
• The logistics of an evergreen webinar offer
• Kate's current focus and why she's passionate about it
• How to handle confidence as an entrepreneur

We're celebrating the one year anniversary of the podcast today! Can you believe it? Here are a couple of awesome ways we're celebrating:

• We made a page filled with lessons, announcements, book recommendations and even a giveaway! Go check it out here.
• We're also so excited to share with you our new donation project, where you can help us with podcast production costs and with helping out the Orangutans.

In today's episode, we welcome Lindsay Marino, Psychic Medium, Intuitive Expert, Radio Host of Intuitive Guidance with Lindsay Marino, and Speaker. Lindsay Marino shares her personal journey of growing from being a 3rd grade teacher, to evolving into being an intuitive medium and initially connecting with her deceased friend Nick. Hear how Lindsay got grounded in strong belief when doubt was thrown her way, the incredible joys of being authentically herself, and how she has grown her business.

If you're ready to take your goal-setting to the next level this is the episode for you. Get ready to make REAL CHANGE in your life and business!

Looking for the BONUS worksheet for today's episode? Click here.

THINGS YOU'LL LEARN:

• The three step process for goal-setting that Alex swears by
• How to stay committed & create a level of accountability