One Hot Thing

About Thierry Thierry De Vynck is truly passionate about online marketing. He mastered the principles of modern marketing at the famously effective GREY EMEA Group. In 2013, he joined Dallas Antwerp - the first fully inbound marketing certified agency in Belgium. Leading the strategy & content marketing team. Great Scott! is his latest project to help businesses and organizations from the inside. Over the past 5+ years, Thierry changed the way hundreds of businesses look at online marketing. I chat to Thierry about... How to create less content but distribute and promote more

Getting buy-in from team members as you work together on marketing

How he's 'plugging' his knowledge in to companies and working in collaboration with their teams towards shared goals

Connect with Thierry Visit his website

On Twitter

On LinkedIn

About Laura Laura is passionate about self confidence and self love. She is sharing her expertise on this through a series of new content in her Selfie Skool. Her latest course was called Love Ya selfie and it included 5 challenges you can take to improve your selfie photography abilities. I chat to Laura about... How she's building her following through challenges via a popup Facebook group

Free versus paid for content

How she's found her niche

Her desire to encourage others to become better friends with themselves

Connect with Laura HERE'S THE LINK TO THE WORKBOOK: http://bit.ly/LoveYaSelfie

Visit her website

On Twitter

On Facebook

On LinkedIn

Something a bit different this week.

Here's my talk (in it's rawest form!) from Newcastle Startup Week.

About Gavin Multi-award winning entrepreneur, Gavin Bell really knows his onions when it comes to Facebook ads.

Not only is he a leading Facebook advertising consultant, but he’s also a renowned vlogger with millions of views. You might just see him speaking to his camera today…

Gavin helps brands across the world to utilise Facebook in a way that not only builds their audience, but turns that attention into revenue. His work has been featured on the likes of Virgin.com, Huffington Post, Entrepreneur on Fire, KissMetrics and Social Media Examiner.

I chat to Gavin about... His journey from growing up in Shetland to entrepreneurship in Edinburgh

How he's building his personal brand through vlogging

How he uses video in Facebook ads to get maximum reach and impact

Connect with Gavin Visit his https://mrgavinbell.com/ (website)

On https://twitter.com/MrGavinBell (Twitter)

On Facebook

On LinkedIn

About Nicole Nicole Osborne is a Chartered Marketer passionate about helping businesses grow with sweeter marketing. With more than 17 years’ experience leading marketing teams, Nicole has successfully delivered growth-focused marketing strategies for the Financial Times, Institute of Directors, Association of Colleges and Mighty Social, Europe’s fastest growing social ad tech company.

When Nicole became a mum, she wanted a better work/life balance and trained with the award-winning Digital Mums strategic social media programme. Nicole founded Lollipop Social and has been helping small businesses get sweeter results with their marketing and social media ever since.

Nicole comes from a family of Eastern German entrepreneurs and enjoys working with ambitious entrepreneurs, bringing a combination of heaps of German logic and empathy to all her marketing projects.

I chat to Nicole about... How to nail your brand values

How to work out what your brand values are when you are your brand

How to avoid a vanilla brand and inject your personality into it

Connect with Nicole Visit the Lollipop Social website

On Twitter

On Facebook

On LinkedIn

About Yva Yva Yorston started her entrepreneurial journey at the age of 22, as a virtual assistant. Within 4 years, she had grown the business to be the number 1 of its kind in the North East of Scotland, through a mix of local networking and blogging.

Earlier this year, she relaunched as Content Boost, and made it her mission to help other B2B companies to harness the power of blogging to get more customers.

She specialises in content strategy, coaching and blog management services, working with clients to make blogging an easy, efficient process, and one which gets results.

She loves to share her story and connect with fellow entrepreneurs, and is regularly invited to speak at business events, universities and schools. (edited)

I chat to Yva about... How to overcome the barriers standing in the way of creating content

How to get the best return on investment from your content

The best channels for promoting your content once you've published it

Tips for achieving consistency

Connect with Yva Visit the Content Boost website

On https://twitter.com/contentboostuk (Twitter)

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About Kat Kat founded and runs a hot UK blogging conferencefor creative and design loving bloggers called Blogtacular.

I make films, specialising in online advertising, book trailers, video profiles and stop motion.

I work with online and offline businesses to improve their social media reach, develop strategies, expand their customer base, implement websites and build their brand. I create and manage social media profiles and blogs for indie businesses – find out more about what I offer on my pro site.

I chat to Kat about... How she has monetised her long-standing blog

The influencer/brand relationship

Balancing raising a family with running a business

Connect with Kat Visit her website

On https://twitter.com/thatkat?lang=en (Twitter)

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About Martin and Lyndsay Martin and Lyndsay run Jammy Digital, a WordPress web design agency based in Manchester, UK. They create high-performing websites their clients can be proud of, and specialise in WordPress web design and development, conversions and search engine optimisation. They also put a lot of effort into content marketing, and teaching others how to make their mark online.

I chat to them about about... Their personal experience of creating a website for their own business

What they've learnt along they way

How they've harnessed Facebook live and Facebook groups to grow their business

Working together as a husband and wife team

Connect with them On Twitter: @Martinhuntbach @LyndzCambridge

On LinkedIn

Visit the http://www.jammydigital.com/ (Jammy Digital website)

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About Lee Lee leads two digital businesses providing powerful WordPress solutions for personal brands, design agencies and event companies. He runs the WP Innovator Facebook Group with over 1400 members who support one another, network and have fun.

There is a focus on productivity, WordPress tools and tips, business and strategy. He is the host of The Agency Trailblazer Podcast (Formerly WP Innovator Podcast), which focuses on agency life with a heavy WordPress bias (WordPress for President).

He compliments this with a paid community focused on helping stressed out design/web agency owners fall in love with their businesses again. No 10x BS, just practical advice and support to help people undo bad decisions and create an agency they can love that supports the lifestyle they need.

I chat to Lee about... How he's building his own personal brand

How he found his niche

The importance of finding your 'why'

How he stays positive

Connect with Lee Visit his https://angledcrown.com (Angled Crown Website) Visit his https://agencytrailblazer.com (Agency Trailblazer website) On https://twitter.com/leejacksondev (Twitter) On Facebook

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About Chris Multi award winning Entrepreneur Chris Marr believes content marketing is the only way to set business leaders free from the world of mediocre interruption marketing.

Chris is the Founder and driving force behind CMA, the UK’s largest membership organisation of it’s time.

He is raising the bar on talent curation, leadership, personal development, and community building. His pioneering work has changed the lives of hundreds of businesses, all through the power of Content Marketing.

I chat to Chris about... His ultimate content marketing definition - If there is any confusion surrounding what content marking actually is, this'll clear it up!

How content marketing is directly related to sales

The no.1 mistake he sees people making in their content marketing efforts

Connect with Chris Visit his website

https://twitter.com/chrismarr101 (Twitter)

https://www.linkedin.com/in/chrismarr101 (LinkedIn)

http://www.instagram.com/chrismarr101 (Instagram)

https://www.facebook.com/thecontentmarketingacademy/ (Facebook) (CMA)

https://www.facebook.com/chrismarr102 (Facebook) (Chris)

Resources Here's the link to Chris's blog post 15 things I'm fed up teaching you about your blog . I highly recommend you give it a read, some great advice in there.

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