This week on OIP, we talk to Naomi Hallum, the CEO of Million Dollar Vegan, about taking on the enormous mission of educating and empowering people to adopt a plant-based lifestyle. While the environmental, ethical, personal, and public health benefits of a vegan lifestyle are overwhelmingly compelling, the world’s resistance to giving up animal products makes this global endeavor a particularly challenging one, she tells Tom and Drea. Nevertheless her commitment is unwavering - after all, if you have managed to persuade Pope Francis to fight climate change, through diet change, that is one mighty reason to feel hopeful that consumers can make better choices for a better world tomorrow.