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Join us for an illuminating episode as we dive into the world of Hydration Records, the UK's pioneering gospel label. In this relaxed and captivating conversation, Scott engages Derrick, the creative force behind the label, to uncover the secrets behind their remarkable growth.
Discover how Hydration Records' niche focus has propelled them to new heights. With minimal competition and abundant space to thrive, Derrick shares why their unique position has sparked a devoted following. Prepare to be moved as they recount the heartfelt messages from fans who have discovered a genre of music they've never heard before.
With over 200,000 YouTube subscribers, Hydration Records has become a trendsetter in their genre, captivating listeners with their fresh sound. Explore the power of micro niches as Derrick discusses how their platform promotes and encourages artists to create within this unique space.
Featuring a range of genres including lo-fi, easy listening, rap, afrobeats, and Christian pop, Hydration Records is redefining the music landscape. Tune in to this laid-back episode and let the soothing melodies and captivating stories transport you to a world of musical discovery.
Join us now and get ready to embrace the magic of Hydration Records, the cool and innovative UK gospel label.
We talk about the idea of building a community/platform around a niche, sub-genre and promoting that community/niche before you try to promote your record label.
Check out our new Directory, with hand-picked services and industry folk who can help your record label with bio writing, legal questions, royalty accounting, mastering and more!
http://otherrecordlabels.com/directory
Learn more about how to plan a great post-release strategy for your newest album or single release!
http://otherrecordlabels.com/postrelease
Here's a quick win for you, something easy, free, and helpful you can do TODAY to help you grow your record label!
More QUICK WINS? Visit: http://otherrecordlabels.com/quickwins
In this episode, I speak with Egyptian-American artist, Yousef Hilmy from an amazing jazz label called, Minaret Records!
We talk about what the term DIY means in jazz music, and what makes an artist someone you'd want to have on your label!
Check out our new Directory, with hand-picked services and industry folk who can help your record label with bio writing, legal questions, royalty accounting, mastering and more! http://otherrecordlabels.com/directory
This week we're learning about the origins of record labels as we know them today, and what we as independent labels can learn from the history of records and record labels!
Download our free Record Label Toolkit: http://otherrecordlabels.com/toolkit
This week, I chat about the history of music genres and what they mean today for music fans and indie record labels! I chat with the author Kelefa Sanneh who's book is called, "Major Labels: A History of Popular Music in Seven Genres."
Grab a copy of this amazing book here: http://geni.us/majorlabels
►► Join us LIVE Wednesday April 20, 2PM Eastern for a FREE webinar on how to build an effective and sustainable email marketing strategy for your record label! WATCH HERE: http://OtherRecordLabels.com/emailmarketing
I'm going to bang this drum a lot because I think that email is really easy, cheap (if not free), and super effective! Plus, it doesn’t carry any of those negatives that come with social media (vanity metrics, negative impacts on mental health). So let's discuss the 3 things that make email marketing so important for record labels!
In this episode, I speak with a great little label from Spain who has released some incredibly great records. We talk about what it means to be an indie label with artists and members all around the globe.
We also talk about the challenge of promoting Spanish language artists to English-speaking press publications.
Download the free Record Label Toolkit: http://otherrecordlabels.com/toolkit
This week we're focusing on 4 key areas of running a record label that will help you become more impactful, successful, and empathetic as a record label!
Download our free Record Label Toolkit: http://otherrecordlabels.com/toolkit
In this episode, I talk with UK label, Beth Shalom Records. We talk about their ambitious goal of becoming a carbon-neutral record label!
►► Download our free Record Label Business Plan template: http://otherrecordlabels.com/businessplan
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