OTs Get Paid Podcast

You have a great idea, plus the clinical skills to make it soar. You’ve even tested it out once or twice…

But – you don’t even know where to start!

I’m guessing you do what every good OT does – more research.

Read more books, ask more questions, and think about your idea some more.

Now you have more ideas – and more overwhelm.

Morgan bravely joined me live in the OTs Get Paid Facebook group for laser coaching, and the content was so applicable, we knew we had to turn it into a podcast and share it with even more OTs.

This episode will give you steps to get unstuck and move forward with the business of your dreams.

Listen now, and share the love with a friend!

Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources

Feedback Form: https://forms.gle/omwPiKFs2SitVW9h6

How do you start a great podcast... and how do you avoid the dreaded Podfade that strikes so many podcasters? 🥀

You have so much knowledge to share, and there's no doubt your audience is looking for your answers.

This week's OTs Get Paid podcast episode, with Sarah Putt gets you past the "great idea" stage and onto launching a quality podcast. 🚀

Here's a snippet of what you'll get in this episode:

🎙 Steps to start - where to focus first 🎙 The 4 P's of podcasting - a framework for success 🎙 How to launch well, AND learn as you go

You'll also learn a much deeper strategy for podcasts as part of your marketing and outreach plan.

You can share incredible information with your customers while generating leads for your business. It's a win-win!

If you're not thinking about starting a podcast (yet) this episode will still provide value. The concepts we discuss apply to all kinds of OT business decisions and marketing tools.

Listen now, and share the love with a friend!

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Are you afraid to start your OT business or side-hustle because you’re not totally sure it’s “the one” you want to stick with for the long-haul? This is totally common.

This week’s episode of the OTs Get Paid Podcast will get your business idea moving toward reality!

I’m joined by Reina Olivera, who provides incredible insight and living proof that it’s ok to create a business you love… and then transform it as you grow and change!

You’ll hear tips and insight from Reina’s brand shift from The Telehealth OT to the founder of the Business To Boss program. This doesn’t just apply to online businesses however, it applies to any type of business – mobile, bricks and mortar, telehealth, products, coaching, or whatever you’re dreaming up!

Reina also highlights how business coaching has empowered her and accelerated her business growth.

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Don't forget to subscribe to the OTGP podcast so you can be notified when the next episode is released!

I hear it over and over again… OTs feel stifled by the insurance-dictated scope of practice.

I’d even wager that this narrow treatment scope is a primary cause of burnout in OT. (You can probably relate?)

💥 OTs are made for so much more!

More than ADLs More than handwriting More than 60 minute, weekly sessions

OTs have the perfect blend of knowledge and skills to improve people’s lives like no other profession… but breaking past the insurance barrier is a beast!

If you can relate (and I bet you can), then you’ll love this week’s episode of the OTs Get Paid Podcast.

Jill Garaffa joins me to share how she entered the field of OT full of passion, but quickly became frustrated with the limitations of insurance.

Jill’s path into a fulfilling, OT-based coaching career will certainly surprise you! (I’m hoping it lights a fire under you as well — giving you the courage to think bigger for yourself!)

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Don't forget to subscribe to the OTGP podcast so you can be notified when the next episode is released!

Ready to shorten your mile-long “To-Do” list, AND increase your business growth?

I’m telling you straight – there’s light at the end of the hustle.

In this week’s episode, you’ll learn the stages of business growth and exactly what you should be doing to maximize your growth for the stage you’re in right now.

Say “au revoir” to guessing what tasks to do, or worse yet – trying to do them ALL.

Stop feeling like you’re always one step behind, or running on a hamster wheel. Stop trying to do everything you see other business owners doing. Start taking calm, focused action – do the right tasks at the right time.

Overwhelm – be gone!

Clarity and strategic action are what I want for you, and that’s exactly what you’ll gain from this week’s podcast.

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Do you love today's episode? 

2. Please leave us a review on Apple or Spotify podcasts. It would mean the world to us. 
3. 
   
5. Share it with a friend. 

This episode is a must-listen for every OT business owner - no matter your setting or stage of business growth.

This week, we discuss how to identify your ideal client avatar, and research them to create a thriving business you love. 

Darcie Jaremey MSc CPE of ErgonomicsHelp.com joins me on OTs Get Paid to share her wealth of knowledge and passion on ideal clients and messaging for success. 

Here’s a bit of what you’ll learn in this episode: 

• What is an ideal client avatar and how to create yours. 
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• How to research your ideal client’s problems and how they talk about these problems. 
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• How to use these details to refine your messaging and increase your sales! 

Researching your ideal client and putting their words into your messaging attracts the clients who need your services and allows you to sell them solutions to their problems. 

“You could be the best thing in the world since sliced bread, but if they don’t know you exist, it’s useless.” -Darcie 

This circles back to a concept we believe strongly at OTs Get Paid – Sales don’t have to be sleazy! 

Darcie also shares how she realized it was time to niche down and stop doing ALL the things in her business. If you’re still doing everything, this episode will give you the perspective shift you need to deliver better services with less exhaustion – and earn more at the same time!

How to connect with Darcie: 

• Website: Ergonomics Help
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• Podcast: The Business of Ergonomics Podcast
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• Instagram: Darcie_Ergonomics

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources Do you love today's episode? 

2. Please leave us a review on Apple or Spotify podcasts. It would mean the world to us. 
3. 
   
5. Share it with a friend. 

It’s here! The deep dive into my 2021 goals and strategy – Part Two. The wins, the misses, and the lessons learned. If you missed part one, swing back to S2 E16 and listen! 

I’m doubling down to create a business that serves my audience well AND provides more peace in my own life – listen and learn how. 

This week’s episode of OTs Get Paid covers two focus areas in my 2021 strategic plan: Operations & Marketing. 

Having a strategic plan allows you to easily review the year and reset/realign goals to keep your business moving forward. 

I reviewed a year’s worth of CEO reports (my weekly reflections) and added in some common questions. 

Some highlights are: 

2. How to know who to hire
3. 
   
5. Finding a deeper meaning while digging company branding
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8. Social media – It’s a work in progress to meet your needs without adding noise. 
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11. Making my business 100% mobile – why this is important for my wellness and serving my clients to the best of my ability. 

Side Note and support for anyone who’s in a similar spot: 

Being a single parent to young adults during a pandemic, running businesses, selling a business, and having an unanticipated and difficult event all wove together to make for an incredibly tough year. 

Reflecting on all of this helped me find this year’s word: Kindness. 

Kindness to myself in all areas to allow healing, growth, and peace. 

In order to keep serving the female OT entrepreneurs that I’m so passionate about, I have to take care of myself and be kind. I’m willing to bet MANY of you can relate. 

I challenge you to incorporate kindness to yourself into your 2022 intentions as well. 

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Do you love today's episode? 

1. Please leave us a review on Apple or Spotify podcasts. It would mean the world to us. 

2. Share it with a friend. 

Do you use a strategic plan to reflect on your year and assess your progress? If not – it’s time to start!

In this episode, Trish reviews where her businesses were at the beginning of 2021, then recaps the year with a focus on two areas of her strategic plan – financials and product development.

She also discusses how to make your business a money-making machine without “pulling all the levers” and exhausting yourself.

Trish compares her goals vs the reality of 2021 in these areas:

• Finances: Spring OT, The OT Entrepreneur Summit, and Trish Williams Consulting
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• Products: The OT Entrepreneur Summit, 100K Club Group Coaching, and an all-new Masterclass for strategic planning.

Some goals were met, some were modified, and other goals were missed.

If you didn’t meet your goals this year, you’re not alone – it’s part of running a business and a learning opportunity.

Having a strategic plan and defined goals allows you to assess your progress and decide where to focus your energy to make your business the money-making machine it’s meant to be.

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Do you love today's episode? 

1. Please leave us a review on Apple or Spotify podcasts. It would mean the world to us. 

2. Share it with a friend. 

In this episode, Trish is joined by Monica Belanger of Dedicated Pediatric Therapy. While many therapy companies will not take in Medicaid clients, Monica’s passion is to serve this underrepresented population. They discuss how to set a 7-figure revenue goal.

Discussion Points:

• Profit distribution.
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• Setting revenue goals and implementing strategic plans to achieve them.
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• Scaling your business.
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• Targeting Medicaid and private paid clients.

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Do you love today's episode? 

1. Please leave us a review on Apple or Spotify podcasts. It would mean the world to us. 

2. Share it with a friend. 

In this episode, Trish reveals why one of her recent sales pitches flopped and how she overcame this obstacle.

Trish’s 8 tips for what to do what a sales pitch flops:

2. Feel all the feelings.
3. 
   
5. Lean on your team.
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8. When to push vs. when to rest.
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11. Know your numbers.
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14. Ask for feedback.
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17. Own your role.
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20. Learn and understand your sales mechanisms.
21. 
    
23. Don’t forget that you are in your business for the long haul.

More resources: https://www.trishwilliamsconsulting.ca/podcast-resources

Do you love today's episode? 

1. Please leave us a review on Apple or Spotify podcasts. It would mean the world to us. 

2. Share it with a friend.