In this episode, Noom’s Geoff Cook, CEO, and Cody Fair, Chief Commercial Officer, discuss their mission to help people live healthier, longer lives through behavior change and accessible healthcare solutions like Noom. They highlight their new initiatives, such as partnerships to reduce GLP-1 medication costs and an innovative AI body scan that measures lean muscle and fat composition, empowering employers to offer sustainable health benefits even for high-cost medications. Geoff and Cody explore the critical role of behavior change, emphasizing protein tracking and AI-powered food logging to enhance outcomes. They delve into leveraging wearable tech and AI to remove friction and personalize health interventions, preventing muscle loss and future health risks like sarcopenia. Lastly, Geoff and Cody also stress the importance of democratizing healthcare by offering end-to-end solutions that integrate medication, coaching, and data-driven insights for chronic disease management.