Episode #3 - Inside Product & Sales Rep Dynamics with Gwen Ottenberg

In this episode of Outside The Aisle, we sit down with Gwen Ottenberg—owner of Imagine That Toys in Wichita, Kansas. From amusement parks to opening her own toy store before age 25, Gwen shares her journey of bold choices, big heart, and business smarts. We talk product selection, sales rep relationships, and surviving tariffs, but also dive into the joy of tie dye, community building, and what makes a store more than just a shop—it makes it a destination.

Whether you're in retail, toys, or just love a good entrepreneurial story, Gwen brings the inspiration (and a few laughs) you didn’t know you needed.

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#2 - Retail Resilience: The Future of Specialty Toy Stores with Sue Warfield

From repping toys to leading an industry, Sue Warfield’s journey in the specialty toy world is nothing short of inspiring. As President of ASTRA, she has helped independent toy retailers adapt, innovate, and thrive—even through the challenges of COVID. In this episode, Sue shares how passionate store owners mortgage their homes to bring great toys to kids, why sustainability and imagination-driven play are shaping the industry, how influencers are driving toy purchases, and what retailers need to do to stay ahead. We also dive into ASTRA’s Toy Boat Conference (yes, a cruise for networking and industry insights!), get a sneak peek at the 2024 Astra Marketplace in San Antonio, and ask the big question: What’s next for the specialty toy industry

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#1 - Dive into "Tariffs, Toy Fair, & Tenure" with Greg Ahearn, the dynamic President & CEO of The Toy Association.

In this engaging episode, Greg unpacks how shifting tariffs are reshaping global supply chains and impacting toy production, offers an insider’s view of the latest about Toy Fair and LA Toy Preview, and reveals the leadership strategies that sustain long-term success in the competitive toy industry. Whether you're a toy enthusiast, an industry insider, or simply curious about the forces driving innovation behind your favorite playthings, this conversation delivers fresh perspectives and invaluable insights into the business of fun. Tune in for an enlightening discussion that bridges policy, commerce, and creative leadership—all through the lens of one of the industry's top voices.

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