🍪 Episode Highlights: From Dorm Room to the “Diner-Retro” Shelf

Sabrina Clebnik isn’t just baking brownies; she’s re-engineering the entire consumer experience in the cannabis space. In this episode, we dive into how she turned a college pivot into Clebby’s, a brand that’s solving the two biggest headaches in edibles: predictability and shelf-life.

🛠 The “A-Ha” Moment: The Kit Strategy

Sabrina realized that shipping fresh-baked edibles is a logistical nightmare (mold, staleness, regulations—oh my!). Her solution? Don’t ship the brownie; ship the kit.

* The Secret Sauce: By separating the non-infused mix from the infused oil, Clebby’s bypasses the “shelf-stable edible” taste problem.

📦 Packaging Nerd-Out: High Intention, High Style

We spend a lot of time on the look because Sabrina didn’t just grab stock bottles and slap a label on them.

* Modern Retro: The design is inspired by 1950s neon diners. Note the “three light” lines that carry through from the bottle neck to the box.

* The Square Bottle: Chosen intentionally for premium shelf presence and to make applying compliance labels easier for her team. (Flat surfaces = happy production lines!)

* The “Glue Flap” Innovation: Sabrina showed off a custom corrugated insert with a built-in “arm” that locks the glass bottle into place, ensuring it survives the USPS “kick test.”

🎓 Educating the “Canna-Curious”

Packaging isn’t just a container; it’s a teacher.

* Clebby’s uses QR codes prominently to link users to a Dosage Calculator.

* Transparency over everything: Sabrina advocates for over-compliance, providing more warnings and lab-test access than required to build trust with a skeptical consumer.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Hey everybody! Welcome back to another rad-tastic episode of the People of Packaging podcast. Today, I’m sitting down with Jamie Lo, the co-founder and CEO of Laibl.

We’re diving deep into the massive “chasm” that exists between legacy packaging manufacturers and the modern brands who need them. If you’ve ever felt like procurement is a slow-moving dinosaur, this episode is for you. Jamie is building a platform that doesn’t just match brands with suppliers—it uses AI to fix the broken behaviors that have been holding our industry back for decades.

🎧 In this episode, we talk about:

* The Procurement Pain Point: Why traditional sourcing (think: trade show handshakes and “Contact Us” forms) is high-risk and slow.

* The “Digital Mindset”: It’s not just about buying a digital press; it’s about mirroring the B2C buying habits we use in our everyday lives.

* Forced Innovation: How government regulations (EPR, tariffs, etc.) and consumer inflation are creating a “perfect storm” that forces brands to diversify their supply chains.

* Laibl in Action: A live demo of how AI matches brands with over 4,000 pre-vetted North American suppliers in minutes, not months.

* Outcome as a Service: Why Jamie’s model of only getting paid when a transaction happens is a game-changer for building trust in the packaging community.

🔗 Connect with Jamie and Laibl:

* Website: laibl.co

* LinkedIn: Jamie Lo

🚀 Join the Community:

If you’re a brand looking for the fastest way to source packaging, or a supplier ready to prove your excellence, go check out Laibl. And as always, let’s keep that same energy—packaging is the front line of your brand, so let’s treat it that way!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Before we get to the show notes, please go pick up a copy of my new book, Sales Exegesis, available on paperback and Kindle TODAY!

🤖 AI, “Augmented Intuition,” and the Future of Packaging w/ Xavier Joseph

Hello everybody! Welcome to another episode of the People of Packaging Podcast, coming to you live from the Label Kingdom! 🦆👑

Today, we are doing something a little different. Instead of just talking shop, we are tackling the Top Questions Asked on Google about AI and Packaging.

To help me answer these, I’m joined by a true heavyweight in the industry: Xavier Joseph, the VP of Global Marketing, Innovation, and Business Development at Aptar Beauty. Xavier joins us from just outside of Paris, bringing over 25 years of experience from giants like L’Oréal and Beiersdorf (Nivea).

We dive deep into how Artificial Intelligence is shifting the industry from a “world of constraints” to a “world of possibilities.” Plus, we discuss why my Duolingo French lessons failed miserably.

🎧 In This Episode, We Discuss:

* Sustainability via Simulation: How AI is simulating raw material interactions to save time, reduce physical waste, and predict mechanical properties before a single mold is cast.

* “Augmented Intuition”: Xavier’s brilliant concept of balancing AI’s generative power with human sensitivity and creativity. AI should be part of the brainstorming team, not the leader of it.

* The Engine vs. The Shell: How Aptar standardizes the “engine” (the pump mechanics) while using generative AI to endlessly customize the “shell” (the outer aesthetics) for brands.

* The Risks of AI: Why “Garbage In, Garbage Out” applies to packaging data, and the massive risk of IP leakage when using public AI models for confidential product launches.

* De-Risking the Launch: How Aptar uses AI models to predict pump and formula compatibility (viscosity, rheology) to cut down physical testing from 10 pumps to 2.

💡 Quotable Moments:

* “I wish I would have known that packaging is a world of possibilities instead of a world of constraints.” — Xavier Joseph

* “Make AI agents part of the brainstorming team, but don’t let them take control of the whole consumer experience.” — Xavier Joseph

* “Imagine 3D printing a bottle based on the contour of a user’s face... that’s where AI meets customization.” — Adam Peek

🔗 Connect & Learn More:

* Connect with Xavier on LinkedIn: Xavier Joseph

* Check out Aptar Beauty: www.aptar.com

* Connect with Adam (The Label King): www.linkedin.com/in/adampeek

* Follow me on TikTok: @thelabelking

If you enjoyed this episode, please hit subscribe and leave us a review! And remember to keep your AI protected and your intuition augmented!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

What’s up, everybody! Today is a huge day, December 5, 2025. I’m recording and releasing this on the exact same day because I just couldn’t wait to share the news: my new book, Sales Exegesis: A Pastor’s Journey into Packaging Sales, is officially out!

In this episode, I’m pulling back the curtain on how this book actually came to be. I’m a verbal processor (you guys know I talk better than I type), so I’m sharing the unique process I used to get these thoughts out of my head and onto paper involving 14 years of LinkedIn content, voice memos during my commute to Label King, and training an AI ghostwriter to help structure my “pastor brain” for a sales world.

We’re talking about building your sales strategy (and life!) on a foundation of observable, objective truth, not lies. Whether you’re in packaging, printing, or just trying to navigate life and parenting, this process of Observation, Interpretation, Correlation, and Application is for you.

Grab a copy, leave a review, and let’s get real about sales.

Key Topics & Takeaways:

* What is Exegesis? Breaking down the sermon-prep process I used as a pastor and how it applies perfectly to modern sales (and even parenting!).

* Truth Over Hype: Why we need to stop lying to ourselves and our prospects, and start operating from a foundation of observable facts.

* The “AI Ghostwriter” Method: How I used voice memos during my 30-minute commute and decades of social content to write a book without sitting at a keyboard for months.

* The Cover Story: The hidden meaning behind the Vanilla Ice (”Ice-egesis”) vs. DMX (”X-egesis”) graphics on the cover.

* Who is this for? It’s not just a sales manual; it’s a tangible guide for anyone looking to build credibility and solve problems authentically.

Mentioned Resources:

* Book: Sales Exegesis: A Pastor’s Journey into Packaging Sales (Available on Amazon in Kindle & Print!)

* Company: Label King

Connect with Adam:

* LinkedIn: Adam Peek

* TikTok: @thelabelking

* Podcast: People of Packaging

If you pick up a copy, it would mean the world to me if you left a review. Let me know what you think!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Welcome back to the mic, Adam Peek here! That was a fantastic chat with Clara and Benoît from Lactips. They’re doing some seriously innovative stuff over in France, tackling the microplastics problem head-on with a bio-based, water-soluble, and fully biodegradable material made from milk protein.

If you’re in the packaging space, this is the kind of game-changing innovation you need to be paying attention to. It hits the trifecta: Performance, Planet, and Policy.

Here’s a breakdown of what we discussed and why Lactips is a company to watch:

🎙️ Episode Highlight: Raging Against the Microplastic Machine with Lactips

Clara and Benoît joined us from the Southeast of France to dive into their mission to clean up the packaging industry. They’re not just creating a ‘better’ plastic—they’re offering a natural, protein-based alternative that completely dissolves and leaves behind zero microplastics.

🥛 The Science Behind the Solution

* The Origin Story: Lactips was founded by Frédéric Prochazka, a researcher who investigated the potential of bio-based materials. He discovered that Casein, one of the main milk proteins, was an ideal base.

* The Raw Material: They produce a raw material (pellets) that manufacturers can use to create films, coatings, and small injection-molded parts.

* The Key Differentiator: Water-Solubility. This isn’t just “biodegradable” in a perfect industrial composter. Their material is fully biodegradable in all environments and, crucially, is water-soluble.

♻️ Solving Real Packaging Problems

* Food Contact: This material is food-contact safe, providing both grease barrier and sealability to paper products.

* The Cookie Box Problem: Think about that plastic film on a typical cookie box—or worse, a box where the fat seeps right through! Lactips offers a plastic-free barrier solution for dry and fatty products (like those beloved cookies, cereal bars, or even teabags).

* Improving Recycling: Since the material dissolves during the re-pulping phase of paper recycling, it acts as a recycling facilitator, leading to significantly higher fiber recovery compared to traditional polyethylenes (PE). This makes the end product fully recyclable in the paper stream.

🌍 The Global Push for Sustainable Materials

* Regulations are Driving Change: We discussed how regulations like the Single-Use Plastics (SUP) Directive and the upcoming PPWR in the EU are creating an economic incentive for brands to seek alternatives to plastic.

* Cost & Competition: While Lactips might be a higher-cost material than traditional plastics initially, new taxes and mandates (like the UK Plastics Tax or various EPR laws) will increasingly create a cost-competitive delta, making advanced solutions like Lactips the smart business choice.

* Collective Awareness: Consumer and industry knowledge about microplastic pollution is at an all-time high, pushing brands toward visibly and verifiably sustainable solutions.

💡 Actionable Takeaways for the #PeopleOfPackaging

* Stop Fighting the Fat, Start Dissolving the Plastic: If you’re designing packaging for dry/fatty food products and are struggling with plastic barriers for grease/seal, look into water-soluble protein-based solutions like Lactips.

* Follow the Regulations: What starts in the EU often comes to the US. Proactively investing in non-plastic alternatives now will help you future-proof your product against incoming EPR mandates and plastics taxes, potentially turning a regulatory cost into a competitive marketing advantage.

* Connect with the Innovators: The Lactips team is ready to talk about your specific challenges.

🔗 How to Connect with Lactips

* Website: Head over to www.lactips.com and hit the “Contact” form—they are a small team and promise a quick response!

* LinkedIn: Search for Lactips and give them a follow. You can also connect directly with Clara and Benoît.

Thanks again to Clara and Benoît for sharing their incredible vision and technology. Let’s keep working to make the packaging world cleaner, smarter, and more sustainable!

I’m Adam Peek, and you’ve been listening to the People of Packaging Podcast.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

🎙️ About the Episode

In this must-listen episode, The Label King, Adam Peek, welcomes Tom Stone, Senior Packaging Development Controller at Bakkavor, one of the world’s largest fresh prepared food manufacturers.

The conversation pivots from the emotional narrative of sustainability to the objective data required for real-world change. Tom shares insights from the UK, which is ahead of the curve on legislation like the Plastics Tax and EPR, and explains how global businesses are navigating the challenges of food waste, material science, and future-proofing their brands against constantly changing regulations.

This is critical listening for anyone in the CPG, fresh food, or packaging development industries, especially those who need to understand how UK/EU lessons apply to the evolving US market.

🔑 Key Takeaways You Will Learn

* The Big Picture on Food Waste: Why food spoilage is arguably a greater environmental problem than many packaging choices, and how the industry must balance consumer demands with the reality of shelf-life extension.

* UK’s Legislative Head Start: A breakdown of the impact of the UK’s Plastic Tax and the upcoming Extended Producer Responsibility (EPR) scheme, and how this is forcing a methodological, data-driven approach to packaging development.

* The Future-Proofing Strategy: How Bakkavor uses a holistic assessment process—analyzing material, production, transit, and disposal—to create packaging formats that are aesthetically pleasing without compromising recyclability or increasing food waste.

* Data Over Dogma: Why packaging developers must be brutally honest and transparent about the pros and cons of any material switch to ensure the business makes a decision based on objective data, not just public opinion.

* US Market Application: How global learning can be applied to the US market, where EPR is taking hold state-by-state, and why this is an opportunity to elevate the aesthetics of US retail packaging.

🔗 Connect With Our Guest

Tom Stone

* LinkedIn: Link

👑 Connect With Your Host

Adam Peek

* LinkedIn: linkedin.com/in/adampeek

* TikTok: @thelabelking

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

DEAL: If you’re looking for custom socks for your company, event, or sports team, go to hippyfeet.com, fill out the custom inquiry form, and mention the LABEL KING podcast. Michael will give you 15% OFF your first custom order! www.hippyfeet.com

🎙️ From a Traumatic Brain Injury to a Brand That Changes Lives: The Hippy Feet Story with Michael Mader

I am SO fired up for this episode. This is why I do this podcast.

I’m talking to Michael Mader, the founder of Hippy Feet. I first connected with Michael when I needed custom socks for the Label King grand opening, and his team absolutely crushed it. He, the founder, jumped on a call with me personally to make it happen.

But the story behind why this company exists... man, it’s on another level.

This isn’t just some slick marketing. Michael’s “why” is 100% real. We get into the whole thing, from his life-changing accident to the sourcing struggles of finding American-made manufacturers, and why a “buy one, give one” model wasn’t enough.

Find the Brand:

* Website: hippyfeet.com

* The Custom Sock Form: hippyfeet.com/pages/custom-socks-and-knitwear

💥 The “Why”: A Support System in Sock Form

This is the core of the whole conversation. This is not a brand built to just sell socks; it’s a brand built to be the support system that so many people lack.

* The Accident: During his senior year of college, Michael suffered a traumatic brain injury (TBI) after a skateboarding accident. He fractured his orbital bone and his skull, leaving him bedridden for a month.

* The Support System: His friends and family rallied. They paid his rent, bought his groceries, and literally got him back on his feet.

* The “Aha!” Moment: Michael realized that without that support system, homelessness would have been his “most likely outcome”. He felt this was incredibly unfair and wanted to build a business that could act as that support system for others.

📈 The Mission & The Pivot (This is so smart)

I love this part. Michael didn’t just stick with an easy, marketable mission. He listened and adapted to make a real-world difference.

* Phase 1 (2016): The company launched with a “buy one, give one” sock donation model, similar to Toms or Bombas.

* The Problem: While doing street outreach, Michael realized he was giving socks to the same people every week. He was treating a symptom, not the underlying cause. As he says, “You can give somebody... millions of pairs of socks, and unfortunately, they are not going to be able to use that as a tool to get out of homelessness.”

* Phase 2 (2018): They pivoted to an employment program. They hired homeless youth (ages 16-24) to run their entire warehouse—fulfillment, packaging, screen printing, embroidery, all of it.

* Phase 3 (2022): They analyzed the program and found that less than 7% of the youth were finding self-sufficiency. Why? Because they were bouncing between 5-6 different nonprofits to get all their needs met (a job here, housing there, mental health counseling somewhere else).

* The Current Mission: Today, Hippy Feet donates 50% of its profits to “one-stop-shop” charities that provide all those services—housing, healthcare, education, and employment—under one roof.

* The Impact: They’ve generated over $200,000 in total impact (through wages and donations) since 2016. Let’s go!

📦 The Product & Packaging Angle

We get into the fact that you can have the greatest mission in the world, but if your product sucks, you’re not going to be in business long.

* “Buy Once, Cry Once”: Michael lives by this. He’s passionate about making high-quality products that are meant to last, not cheap junk that ends up in a landfill.

* Real Sustainability: It’s not just about the process; it’s about the lifespan. A product that falls apart in a year isn’t sustainable, no matter what it’s made of.

* American-Made Sourcing: This was a non-negotiable. Michael tells a wild story about trying to find a US manufacturer. The industry is built for massive accounts (think Walmart or the US Military) that don’t want to stop production for a college kid with a startup.

* The Banging-on-the-Door Strategy: After getting hung up on 30+ times, he bought a plane ticket, flew to North Carolina, showed up at a mill, and basically said, “I am not leaving until you make my socks.” And it worked. That’s passion.

🔥 DON’T MISS THIS!

Michael is incredibly stoked about their new line of 100% ultrafine Merino wool sweaters sourced from Italy, dropping in November. He’s also (rightfully) obsessed with his Merino wool hiking socks.

And he gave us a deal. This is unreal.

DEAL: If you’re looking for custom socks for your company, event, or sports team, go to hippyfeet.com, fill out the custom inquiry form, and mention the LABEL KING podcast. Michael will give you 15% OFF your first custom order!

Seriously, go support this brand. This is what it’s all about.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Show Notes: From Kitchen Idea to Paradise in a Can: The Hawaiian Soda Co. Story with Gina Ho!

Man, I am SO stoked for this episode. This is why I do this podcast.

I’m talking with the amazing Gina Ho, who co-founded Hawaiian Soda Co. with her husband, Caesar. And let me tell you, this isn't just another craft soda. The story behind this brand is incredible.

They’re on a mission to bring back the real history of soda in Hawai'i—back when it was made with real fruit juice and natural cane sugar, not the high-fructose "dirty word" we think of today. Their "why" runs deep in the family, and it’s led to this amazing product that is exploding.

We get into the whole journey, from a kitchen idea in 2020 to scaling to the mainland, and OF COURSE, we do a deep dive on the packaging.

Find the Brand:

Website: hawaiiansodaco.com

Instagram: @HawaiianSodaCo

Where to Buy: Check their site, find them at World Market, or get it shipped from HouseofManaUp.com!

🌴 Key Takeaways:

The "Dirty Word": We talked about how "soda" has become a negative term. But Hawaiian Soda Co. is flipping that by going back to the roots—like Gina's husband's family, who used to mix fresh juice with soda water.

Real Ingredients (No, Really): This isn't "hint of fruit." We're talking 40-50% real fruit juice in every can. There's NO added sugar, and it's all-natural and caffeine-free.

The Mission: "Paradise in every sip." They are 100% delivering on this promise.

INSANE Growth: This is wild. They went from that kitchen idea in 2020 to launching with a major retailer in July 2023. In just over two years, they've scaled to over 1,500 doors and 6,000 points of distribution. That is serious speed.

The Pronunciation: Big takeaway for me! I finally learned how to say it correctly: Hah-vy-ee. (Gina was super gracious about my "Aloha" intro... 😅)

📦 Packaging Deep Dive: The Sleek Can Strategy

You know this is my favorite part. I am obsessed with their packaging strategy.

The 12oz Sleek Can: This was 100% intentional. Gina said when they looked at the local market, everyone was using the same standard can.

Differentiation > Operation: They chose to make it operationally harder on themselves (they have to bring the sleek cans in from out-of-state) just so they would look completely different on the shelf. That’s how you win.

Sleeves to Print: They started with shrink sleeves (the classic startup move!) and are now big enough to be transitioning to direct-print cans. We love to see that CPG journey.

🔄 The Role Reversal: Gina Interviews Me!

This was awesome. Gina flipped the script and asked me a killer packaging question.

Her Question: "We're thinking about 4-packs and variety packs. What are the things we need to consider for retail?"

My Take:

Start with your Co-Man: Don't design something in a vacuum. Find out what your contract manufacturer can actually run. Paper rings? Auto-bottom boxes? That's your starting point.

The Power of the Box: I’m a huge fan of the rigid 4-pack folding carton. It gives you massive brand real estate.

Stop the Spin!: Most importantly, a box stops the cans from spinning on the shelf. You control the branding, so the customer always sees your logo, not the nutrition panel.

We even brainstormed a wild 4-can-across concept. You’ll have to listen for that!

This was such a fun conversation. Go check out hawaiiansodaco.com, give them a follow, and go try this soda.

Let's goooo!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Big thanks to Matthew Allen from NSF for joining the show as we talk about certifications and what they mean for us in packaging!Key Takeaways (The Juicy Stuff):

* The Origins of Safety: NSF started 80 years ago (around the 1940s) out of a need to create scientifically-backed standards for new public consumption—think soda fountains, public swimming pools, and the rise of mass food processing. It all started with simple standards that are now the bedrock of safety regulations.

* Safety & Sustainability Are Linked: This is the core theme. The drive to make packaging lighter (for a smaller transport carbon footprint) immediately challenges the original food safety testing and compliance that was based on thicker, older materials. Every change in packaging material requires re-testing to ensure it’s still safe and effective.

* The Global Compliance Nightmare (and how NSF helps): As supply chains globalize, a product’s packaging has to comply with different regulations and standards in Texas, Germany, and Kuala Lumpur. NSF provides the testing, certification, and advisory services to navigate this complex, ever-changing landscape of national and international standards.

* The Microplastics Connection: NSF’s focus extends to the interaction of materials with food and health, touching on hot topics like microplastics originating from materials like kitchen cutting boards—showing just how deep their mandate goes.

* The Complicated Reality of Compostability: We hit on the difficulty of certifying what is truly “home compostable” for a hobby farmer like Matthew versus what works in a suburban setting. We also discussed the challenge for commercial composting facilities that may not want packaging, even if it’s certified, as it can degrade the quality of their final compost product.

* Why You See the NSF Mark: The NSF logo is a mark of trust—often seen on kitchen equipment, water filters, and food containers—mandated by elevated safety standards in food service and retail to ensure material quality and sanitation.

Guest Info & Call to Action:

* Guest: Matthew Allen, Global Managing Director of Consulting, Training, and Sustainability at NSF (NSF.org).

* Connect: If you’re a food packaging pro, you need to understand the standards that govern your industry. Check out NSF.org and connect with Matthew to keep your compliance game tight.

* P.S. We might have another episode on the future of compostable packaging soon!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Yo, what's good, packaging people? Adam Peek here, and you know how we roll—we're diving deep into the real talk behind building a brand. On this episode, I had the absolute pleasure of sitting down with Jack McNamara and Yash Banthia, the co-founders of Tru Energy Drinks. These guys aren't just making a great-tasting, better-for-you beverage; they're building a brand with a purpose, and their story is a masterclass in hustle and smart business decisions.

From the Dungeon to DrinkTru.com

Jack and Yash's journey is the kind of scrappy startup story you love to hear. We're talking about a a literal dungeon—the basement of a Jiu-Jitsu gym—and a mindset of relentless improvement. We got into the nitty-gritty of their brand's evolution, from the early days of a crazy-expensive, custom-designed shot bottle that customers didn't even understand, to their current sleek, pre-printed cans. It's a prime example of why you can't be afraid to kill your darlings and embrace change, even if it means moving away from your original, most "creative" idea.

The Power of Packaging Evolution

This is where the real value bombs were dropped. We broke down:

* The Cost of Creativity: Why a custom-molded bottle wasn't the right move for them early on, and how tooling costs can crush a new brand's cash flow.

* The Sprint to Scale: The massive leap from a small, local co-packer to a national one, and the significant 35% savings they unlocked by switching from shrink sleeves to pre-printed cans. This is a crucial lesson in understanding your supply chain and the economies of scale.

* Reading the Room (and the Shelf): How a simple redesign, like moving the brand name to the top and adding a clear flavor stripe, can make all the difference in a competitive retail environment. We talked about consumer behavior and why you've got two seconds to communicate what your product is.

Products with a Purpose

One of the coolest things about Tru is their commitment to giving back. I had to call them out for not leading with their charitable contributions—they're just out there doing good because it's the right thing to do. We discussed their partnership with the Trevor Project and how building a brand with a strong mission, even when you're not yet profitable, can be a huge motivator for the team.

Big shout-out to Jack and Yash for their time and their transparency. If you're out there building a CPG brand, trying to figure out your packaging, or just need a dose of entrepreneurial inspiration, this episode is for you.

Check out Tru's full product line at drinktru.com and grab a can or a powder pack to fuel your next big idea. Don't forget to look for them at stores like Market Basket, Wegmans, and H-E-B.

And hey, if you're ever in Salt Lake City, hit up Harmons and tell 'em Adam sent you! And yes, a special shout-out to my parents, Ed and Lydia Peek, and Jack's toddler. Thanks for listening, everyone!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com