Perpetual Traffic

Return on Ad Spend (ROAS) has been the go-to metric for measuring success in digital advertising, but is it actually holding your business back? In this episode, we break down why traditional ROAS is misleading, how agencies manipulate data to appear successful, and what you should be focusing on instead. John Moran joins the conversation to discuss the metrics that actually drive growth, including Media Efficiency Ratio (MER) and New Customer Acquisition Cost (NCAC). Learn how to shift your marketing strategy to prioritize long-term scalability and profitability, rather than short-term vanity metrics.

Chapters:

• 00:00:00 - Welcome to Perpetual Traffic: Why This Episode is a Must-Listen
• 00:00:17 - The Episode That Changed How Marketers Measure Success
• 00:00:55 - The Truth About ROAS: Why It’s Holding Your Business Back
• 00:02:00 - John Moran Joins Tier 11: A Game-Changer for Performance Marketing
• 00:03:47 - From Google Ads Expert to Growth Strategist: John Moran’s Evolution
• 00:05:21 - The Fatal Flaw of Single-Channel Agencies
• 00:06:57 - Why a Client-Centric Approach Beats Platform Metrics Every Time
• 00:14:02 - How Marketing Measurement Has Been Broken for Years
• 00:16:54 - The New Marketing Strategy That Actually Scales Businesses
• 00:25:20 - The Secret to Aligning Teams for Maximum Growth
• 00:27:13 - Why Most Agencies Won’t Survive the Next Marketing Shift
• 00:28:02 - The Role Agencies Should Play in Growing Your Business
• 00:29:41 - The Future of Marketing Metrics: What You Need to Track Now
• 00:33:13 - Real-World Case Studies: How to Fix Your Marketing Measurement Today
• 00:43:45 - Final Takeaways and What’s Coming Next

LINKS AND RESOURCES:

• Tier 11 on YouTube
• Get Your Marketing Performance Indicators™ Checklist Now!
• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

www.AdRoll.com/PT

https://www.activecampaign.com/

https://perpetualtraffic.com/advertise-with-us/

https://www.NEXTInsurance.com/perpetual

Ralph and Lauren sit down with Ian Garlic, the founder of Video Case Story, to uncover the most effective ways to use video for sales. While most brands flood social media with endless content, Ian reveals why simply creating more video isn’t enough. Instead, he shares a strategic approach to video marketing—one that moves prospects seamlessly from awareness to purchase without relying on traditional ad clicks. Whether you’re struggling with attribution, unsure if your video efforts are paying off, or looking for a smarter way to use customer testimonials, this episode delivers the insights you need to turn video into your most powerful sales tool.

Chapters:

• 00:00:00 - Kicking Off Perpetual Traffic: Why Video is the Future of Sales
• 00:00:39 - Meet Ian Garlic: The Mastermind Behind High-Converting Videos
• 00:01:10 - The Secret to Using Video to Drive More Sales
• 00:02:58 - Mapping Your Customer’s Journey for Maximum Conversions
• 00:03:28 - AI, Marketing, and Sales: The Game-Changing Connection
• 00:04:46 - The Truth About Creating Videos That Actually Work
• 00:07:10 - How to Use YouTube to Explode Your Business Growth
• 00:08:35 - Turning Your Sales Funnel into a Conversion Machine with Video
• 00:17:53 - Why Most Businesses Ignore Post-Purchase Engagement (And Why It’s a Huge Mistake)
• 00:22:28 - The Power of Fear in Marketing and How to Use It Ethically
• 00:23:16 - The Four Must-Have Videos Every Business Needs
• 00:23:58 - The Hidden Conversion Leaks Costing You Sales
• 00:24:05 - The Perpetual Traffic Formula for Video Success
• 00:24:14 - How to Craft Video Case Stories That Sell for You
• 00:25:05 - Where Video Fits Into Your Sales Funnel for Maximum Impact
• 00:27:00 - Why FAQs and Process Videos Are Secret Sales Weapons
• 00:35:40 - The Ugly Truth About Most Sales Funnels (And How to Fix Yours)
• 00:40:02 - Final Takeaways and Where to Learn More

LINKS AND RESOURCES:

• Video Case Story
• Connect with Ian on LinkedIn
• YouTube: Video Case Story
• Tier 11 on YouTube
• Get Your Marketing Performance Indicators™ Checklist Now!
• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

www.AdRoll.com/PT

https://perpetualtraffic.com/advertise-with-us/

Hiring the right people is the single most impactful decision a business can make. In this episode, Ralph Burns and Josh Hill break down Tier 11’s time-tested hiring system, sharing how to attract, assess, and secure top talent—without wasting hours on the wrong candidates. From leveraging LinkedIn outreach to using automation tools like JazzHR, they reveal how to streamline the hiring process while keeping it personal. Learn why a sniper-like approach to recruiting outperforms traditional job boards, how to use knockout questions to filter applicants, and why discovery calls are essential in evaluating culture fit. Whether you’re hiring your first employee or scaling a global team, this episode will help you hire smarter, faster, and more effectively.

Chapters:

• 00:00:00 - Kicking Off: Hiring Smarter, Not Harder
• 00:00:56 - Meet Josh Hill: The HR Sniper Behind Tier 11’s Hiring Strategy
• 00:02:45 - The Secret to Hiring Right: Why Core Values Matter More Than You Think
• 00:04:02 - Finding Rockstars: The LinkedIn Recruiting Playbook
• 00:06:33 - How to Craft Outreach Messages That Actually Get Responses
• 00:07:46 - The Discovery Call Hack: Filtering Candidates Without Wasting Time
• 00:16:21 - Automating Your Hiring Process: How JazzHR Saves Hours
• 00:26:49 - Stop Wasting Time: How to Eliminate Bias in Hiring
• 00:27:08 - The Must-Ask Questions That Reveal True Experience
• 00:28:20 - AI & Automation: The Hiring Game-Changer You Need
• 00:29:51 - AI vs. Human Judgment: The Future of Recruitment
• 00:30:43 - Why Discovery Calls Are the Make-or-Break Hiring Step
• 00:35:43 - Simulation Tasks: The Ultimate Test for Candidate Success
• 00:42:44 - The Hiring Cheat Code: Using Data to Make the Right Decision
• 00:50:31 - Onboarding Done Right: How to Keep A-Players Once You Find Them
• 00:52:04 - Wrapping Up: Next Steps to Transform Your Hiring Process

LINKS AND RESOURCES:

• JazzHR
• Episode 674: Use This Foolproof Framework to NEVER Make a Bad Hire Ever Again!
• Episode 663: How to Make Your Present Better by Making Your Future Bigger
• Email Josh
• Tier 11 on YouTube
• Get Your Marketing Performance Indicators™ Checklist Now!
• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

www.AdRoll.com/PT

https://perpetualtraffic.com/advertise-with-us/

https://www.activecampaign.com/

https://www.NEXTInsurance.com/perpetual

How much can you really afford to pay for a new customer? The answer isn’t as simple as your Facebook ad spend. In this episode, Ralph Burns and Amanda Powell break down customer acquisition cost (CAC) and customer lifetime value (CLV) to uncover what businesses should actually be spending to scale profitably. They discuss how marketing costs go beyond ad spend, why your marketing team and operational expenses matter in CAC calculations, and how to use a 3:1 CLV-to-CAC ratio as a benchmark for growth. If you’re struggling with ad budgets, profitability, or scaling your business, this episode is a must-listen.

Chapters:

• 00:00:00 - Welcome to the Episode: How Much Should You Pay for a Customer?
• 00:00:44 - Why Knowing Your Customer Acquisition Cost (CAC) is Crucial
• 00:06:20 - The Simple Formula for Calculating Customer Lifetime Value (CLV)
• 00:08:15 - How to Calculate CLV Using a Basic Formula
• 00:10:45 - Breaking Down CLV for Different Business Models
• 00:12:10 - How Long Does It Take to Earn Your CLV?
• 00:14:50 - Fast vs. Slow CLV Payback Periods & What They Mean
• 00:17:54 - Transition to Determining Customer Acquisition Cost (CAC)
• 00:26:40 - Finding the Right Balance Between CLV and CAC for Growth
• 00:29:52 - Key Takeaways: The 3:1 Rule for Scaling Profitably

LINKS AND RESOURCES:

• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

In this episode of Perpetual Traffic, we take an unprecedented deep dive into a real business audit, revealing critical insights that could redefine your e-commerce strategy. From the importance of balancing new customer acquisition cost (NCAC) with lifetime value (LTV) to leveraging Amazon as a customer acquisition tool, this discussion uncovers how scaling a brand goes beyond just increasing ad spend. Discover why subscription models, churn rate analysis, pricing optimization, and a strategic Amazon approach are key to long-term profitability. Tune in for a tactical breakdown of how to identify and fix common pitfalls before turning on the paid traffic spigot.

Chapters:

• 00:00:00 - Breaking Down a Real Business Audit
• 00:00:27 - Protecting Confidential Business Insights
• 00:01:07 - The Hidden Challenges of Scaling E-Commerce Brands
• 00:01:38 - The Crucial Metrics That Drive Profitability
• 00:04:05 - Subscription Models & Amazon Strategy: A Case Study
• 00:07:02 - Actionable Fixes to Increase Profitability
• 00:09:00 - Identifying Churn Patterns and Retention Challenges
• 00:10:45 - Analyzing Customer Behavior and Subscription Drop-Offs
• 00:12:30 - Strategies to Improve Subscription Retention
• 00:14:15 - Pricing Adjustments for Profitability
• 00:16:00 - The Role of Amazon in Customer Acquisition
• 00:18:20 - Balancing Direct Sales and Amazon Growth
• 00:20:05 - Leveraging Google-to-Amazon Ads for Increased Sales
• 00:22:30 - Optimizing Amazon Best Seller Rank for Visibility
• 00:25:00 - Implementing a Sustainable Paid Traffic Strategy
• 00:27:45 - Email and Organic Strategies to Boost LTV
• 00:30:10 - Preparing for Scaling Without Losing Profitability
• 00:32:22 - Final Takeaways: The Roadmap to Scaling Smart

LINKS AND RESOURCES:

• Episode 666: The 5 Step Formula to Determine Your nCAC
• Episode 668: Part 2 – The 5 Step Formula to Determine Your nCAC
• Get Your Marketing Performance IndicatorsTM Checklist Now!
• Tier 11 on YouTube
• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://www.activecampaign.com/

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

https://perpetualtraffic.com/advertise-with-us/

Ralph and Lauren are getting into the nuances of Meta’s audience segmentation and why relying solely on in-app metrics could be costing you big. They break down how Meta categorizes audiences into "new," "engaged," and "existing" and why that distinction is crucial for optimizing ad spend. If you’ve ever wondered whether your ad dollars are actually bringing in new customers or just retargeting the same warmed-up leads, this is the episode for you. Plus, Lauren shares an eye-opening moment from a recent mastermind, telling us just how many high-revenue brands are still dropping the ball on AI-driven customer engagement. Get ready for some critical insights, a little beachside humor, and the one Meta Ads setting you must double-check today​.

Chapters:

• 00:00:00 - Enter the Perpetual Traffic Arena
• 00:01:58 - Digital Marketer & The Founder's Board Blueprint
• 00:05:24 - Masterminds: The Hidden Growth Accelerator
• 00:06:06 - AI’s Customer Service Takeover
• 00:15:27 - Data: The Make-or-Break Factor
• 00:18:02 - Meta’s Audience Segmentation Secrets
• 00:26:44 - The Ad Set Performance Lab
• 00:27:51 - Audience Segmentation vs. Attribution Windows
• 00:29:38 - Ads Manager: Audience Setup Masterclass
• 00:31:33 - Data Integrity & Attribution Warfare
• 00:36:50 - Meta’s Attribution Minefield
• 00:39:42 - Tier 11 Data Suite: Your Competitive Edge
• 00:49:53 - The Final Word: What’s Next?

LINKS AND RESOURCES:

• Episode 362: META Solution Engineers Tell All: The REAL Truth Behind the iOS 14 Update
• Episode 363: How META and Facebook Plan to Solve the iOS Crisis: Part 2 with Sean Bedford and Ben Lampert from META
• Episode 673: Why Your Marketing Tracking Sucks (Even If You Think It Doesn’t) and How to Fix It 
• Episode 666: The 5 Step Formula to Determine Your nCAC
• Episode 668: Part 2 – The 5 Step Formula to Determine Your nCAC
• Get Your Marketing Performance IndicatorsTM Checklist Now!
• Tier on YouTube
• Get Your Marketing Performance Indicators™ Checklist Now!
• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://www.NEXTInsurance.com/perpetual

www.AdRoll.com/PT

https://www.activecampaign.com/

Hiring is easy—said no smart business owner ever. In this episode of Perpetual Traffic, Ralph and Lauren sit down with Josh Hill, Tier 11’s VP of Employee Success (or whatever his title is this week), to break down the real way to find and keep A+ players. Forget the “gut feel” hiring disasters—you’ll get the step-by-step playbook for building a team that actually scales your business. Whether you're looking to offload the 80% that’s draining your soul or you just want to stop hiring people who “seemed great” but ended up ghosting you in three months, this episode is your new best friend. Oh, and there may or may not be some good-natured roasting of Josh’s Australian pronunciation of "HR."

Chapters:

• 00:00:00 - Welcome to Perpetual Traffic
• 00:00:47 - Flashback Files: What You Missed
• 00:01:59 - Enter Josh Hill: The Hiring Architect
• 00:02:46 - Military Precision Meets HR Strategy
• 00:04:23 - Hiring Without Core Values? Good Luck
• 00:07:35 - The Blueprint for Hiring Excellence
• 00:12:19 - The Three Phases You Can’t Skip
• 00:16:12 - The Map That Prevents Hiring Chaos
• 00:18:35 - Emotion vs. Logic: The Ultimate Hiring Battle
• 00:21:14 - Employees as Subscribers, Not Just Hires
• 00:22:49 - The Clone Trap: Hiring Yourself Over & Over
• 00:25:33 - Gut Instincts vs. Process: The Hiring Gamble
• 00:28:17 - AI, Automation & The New Hiring Reality
• 00:29:48 - Hiring Regrets: Expensive, Inevitable, Avoidable
• 00:32:46 - Your Best Recruiters Are Already on Payroll
• 00:38:22 - The Job Board Mirage vs. The Headhunting Goldmine
• 00:40:02 - How to Win Over Passive Candidates
• 00:42:30 - Keep This Conversation Going

LINKS AND RESOURCES:

• Email Josh
• Tier 11 on YouTube
• Get Your Marketing Performance Indicators™ Checklist Now!
• Tier 11 Jobs
• Perpetual Traffic on YouTube
• Tiereleven.com
• Mongoose Media
• Perpetual Traffic Survey
• Perpetual Traffic Website
• Follow Perpetual Traffic on Twitter
• Connect with Lauren on Instagram and Connect with Ralph on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

https://perpetualtraffic.com/advertise-with-us/

In this episode of Perpetual Traffic, Ralph Burns sits down with Cameron Campbell, a top-tier media buyer at Tier 11, and possibly the only person who can outshine John Moran’s meta expertise—at least in the looks department. Cameron brings the heat, diving deep into why most brands are flying blind with their ad data, and what they should actually be tracking to scale profitably without burning cash.

He breaks down the real numbers that matter, including NCAC (New Customer Acquisition Cost) and why relying on in-platform ROAS is basically trusting a magic 8-ball to run your business. Cameron also pulls back the curtain on Tier 11’s Data Suite vs. Meta’s Conversions API (CAPI), showing just how much revenue brands are leaving on the table when they don’t have full visibility into their customer journey. Plus, he shares his step-by-step approach to creative testing, scaling without panic, and avoiding the biggest mistakes eComm brands make.

If you’re running paid media and want to know the difference between profitable scaling and expensive guessing, this is the episode for you. Grab your notepad—this one's packed.

Chapters:

• 00:00:03 - Introduction to Perpetual Traffic Podcast
• 00:00:57 - Importance of Tier 11 Live Sessions
• 00:02:14 - Meet Cameron Campbell: Media Buying Expert
• 00:02:39 - Understanding Meta Ads and Data Strategies
• 00:05:23 - Technical Insights: CAPI vs. Data Suite
• 00:08:07 - Challenges in Data Accuracy and Optimization
• 00:24:49 - Tier 11 Data Suite: A Comprehensive Solution
• 00:32:19 - The Problem with ROAS
• 00:33:08 - Exploring Meta Ad Account Data
• 00:35:41 - The Importance of Accurate Data
• 00:37:12 - New Customer Acquisition Metrics
• 00:39:47 - Practical Application and Case Study
• 00:45:58 - Q&A Session
• 00:59:22 - Concluding Remarks and Next Steps

LINKS AND RESOURCES:

• Tier 11
• Mongoose Media
• Tier 11 Jobs
• Perpetual Traffic
• Marketing Performance Indicators™ Checklist
• Perpetual Traffic on YouTube
• Tier 11 on YouTube
• Connect with Lauren on Instagram
• Connect with Ralph on LinkedIn
• Follow Perpetual Traffic on Twitter

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://www.activecampaign.com/

www.AdRoll.com/PT

https://perpetualtraffic.com/advertise-with-us/

https://www.NEXTInsurance.com/perpetual

Super Bowl ads: they can be brilliant, they can be cringeworthy, and sometimes, they can just make you question everything. Welcome to part two where Ralph and Lauren go all in on the weirdest, most awkward, and most controversial ads of the year. From Coffee Mate’s disturbing tongue commercial to Tubi’s bizarre cowboy skin-hat fiasco, they break down which brands took big swings and which ones completely missed. Plus, they dig into the politics creeping into the Super Bowl, the unexpected Ontario ad (yes, Canada bought a Super Bowl slot), and the massive flex that was Tom Brady’s $2M watch deal. Whether you love ads, hate ads, or just want to know which ones made Ralph’s skin crawl, this is a breakdown you don’t want to miss.

Chapters:

• 00:00:00 – The Return: Ralph & Lauren Take on Round 2
• 00:00:39 – The Ads That Made Us Cringe (Seriously, Why?)
• 00:02:27 – Effective But Uncomfortable: Ads We Hated but Remembered
• 00:05:49 – Tugging at the Heartstrings: The Emotional Plays That Hit (or Missed)
• 00:13:45 – When Ads Get Political: The Ontario Ad, Trump, and More
• 00:19:26 – The Biggest Letdowns: Ads That Flopped Hard
• 00:25:01 – What We Learned: Key Marketing Takeaways from Super Bowl 2025

LINKS AND RESOURCES:

• Best Super Bowl 2025 Commercials Ad Meter Ranking
• Breast Cancer Super Bowl Commercial with Wanda Sykes
• Leslie Jones Stops Your Annoying Relatives from Ruining Thanksgiving | The Daily Show
• Watch All the Ads of Super Bowl 2025
• The 10 Most Viewed Super Bowls of All Time
• Ontario Commercial Highlighting Contributions to the USA
• Charted: The Rising Cost of Super Bowl Ads 1965-2025
• Tier 11
• Mongoose Media
• Tier 11 Jobs
• Perpetual Traffic
• Marketing Performance Indicators™ Checklist
• Perpetual Traffic on YouTube
• Tier 11 on YouTube
• Connect with Lauren on Instagram
• Connect with Ralph on LinkedIn
• Follow Perpetual Traffic on Twitter

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://www.activecampaign.com/

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

Super Bowl ads aren’t just commercials—they’re a cultural moment, a case study in brand impact, and a $7 million gamble for 30 seconds of airtime. In this episode, Ralph and Lauren break down the best, the worst, and the most effective ads from this year’s game. From Wanda Sykes flipping the script on shock marketing to Tom Brady’s Duracell-powered longevity, they chat about what worked, what flopped, and what brands should do after the big game to keep the momentum going. Whether you’re here for the ads, the strategy, or just to hear Ralph admit that Lauren might be funnier than him, this one’s for you. Stay tuned for part two coming soon!

Chapters:

• 00:00:00 – Perpetual Traffic Enters the Chat
• 00:00:47 – Football? Or Just an Ad Delivery System?
• 00:03:42 – Why Super Bowl Ads Are Basically the Oscars for Marketers
• 00:04:08 – Kendrick Lamar, X’s & O’s, and a Halftime Show Divided
• 00:06:19 – Shock, Awe, and Millions of Ad Dollars at Play
• 00:08:56 – The Most Talked-About Commercial (Hint: Boobs & Wanda Sykes)
• 00:12:33 – Did Novartis Just Win the Super Bowl? Or…?
• 00:17:18 – Post Malone, Shane Gillis & Bud Light’s Redemption Arc
• 00:20:43 – NASCAR's Big Swing & The Demographic They’re Betting On
• 00:26:29 – Tom Brady, Duracell, and the Most Unexpectedly Brilliant Ad
• 00:28:57 – Wrapping It Up: The Ads That Worked, The Ones That Flopped

LINKS AND RESOURCES:

• Best Super Bowl 2025 Commercials Ad Meter Ranking
• Breast Cancer Super Bowl Commercial with Wanda Sykes
• Leslie Jones Stops Your Annoying Relatives from Ruining Thanksgiving | The Daily Show
• Watch All the Ads of Super Bowl 2025
• The 10 Most Viewed Super Bowls of All Time
• Ontario Commercial Highlighting Contributions to the USA
• Charted: The Rising Cost of Super Bowl Ads 1965-2025
• Tier 11
• Mongoose Media
• Tier 11 Jobs
• Perpetual Traffic
• Marketing Performance Indicators™ Checklist
• Perpetual Traffic on YouTube
• Tier 11 on YouTube
• Connect with Lauren on Instagram
• Connect with Ralph on LinkedIn
• Follow Perpetual Traffic on Twitter

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

https://perpetualtraffic.com/advertise-with-us/

www.AdRoll.com/PT