Perpetual Traffic

This week we’re diving into one of Tier 11’s favorite revenue growth systems, The SAP Sales System™. Deacon Bradley, VP of Operations at Tier 11, joins Ralph Burns to explain The SAP Sales System™, show us how to use it to create a custom plan based on a client’s goals, and the art of making your SAP call seem like a consulting call instead of a sales call.

RESOURCES MENTIONED IN THIS EPISODE

TRAINING: How To Scale Your Agency To $100K per Month (And Beyond)

Work at Tier 11

Episode 210: Are You Making These Critical Facebook Conversion Tracking Mistakes?

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

www.AdRoll.com/PT

Tier 11 Data Suite

This week we’re going to show you how to use Google to get a stream of perpetual traffic. In this episode, IBM’s Global SEO Strategist Jesse McDonald explains IBM’s SEO strategy and how small businesses can adapt it to themselves. Get his advice on a local SEO strategy, learn why he believes SEOs should understand the principles of design (and vice versa), steal his top tools, and hear his number one tip for starting your SEO strategy.

RESOURCES MENTIONED IN THIS EPISODE

IBM’s Website

Google’s “Disavow Links Tool”: The Complete Guide

Schema

Google My Business

Ahrefs

SEMrush

ContentKing

Google Analytics

AnswerThePublic

Google Search Console

Screaming Frog SEO Spider

Keywords Everywhere

Jesse on LinkedIn

Jesse on Twitter

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

www.AdRoll.com/PT

https://www.activecampaign.com/

Tier 11 Data Suite

https://www.NEXTInsurance.com/perpetual

In the second part of this two-part episode, Rita Ainsworth, a Director of Media Buying at Tier 11, explains Steps 5 of the ad process she’s used to absolutely crush selling online courses on Facebook. Rita will remind you why it’s crucial to remember Facebook’s bottom line (a GREAT user experience) and give a step-by-step play of how Tier 11 pulls this process all together to generate over $16 million in online course sales.

RESOURCES MENTIONED IN THIS EPISODE

Canva

Rev

Cold Traffic SOLVED!

Tier 11 on Instagram

Work at Tier 11

Episode 233: How to Build Campaigns for Massive Scale Using The Ad Grid

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

Tier 11 Data Suite

https://www.activecampaign.com/

In the first part of this two-part episode, Rita Ainsworth, a Director of Media Buying at Tier 11, explains Steps 1-4 of the Facebook ads process she’s used to sell over $16 million in online courses. She’ll give examples of places to research your customer avatar, how to set up your targeting, write great copy, and choose the right ad creative.

RESOURCES MENTIONED IN THIS EPISODE

Canva

Rev

Cold Traffic SOLVED!

Tier 11 on Instagram

Work at Tier 11

Episode 233: How to Build Campaigns for Massive Scale Using The Ad Grid

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

www.AdRoll.com/PT

https://www.activecampaign.com/

Tier 11 Data Suite

https://www.NEXTInsurance.com/perpetual

What if writing a book could become one of your best performing marketing strategies? In this episode, Chandler Bolt of Self Publishing School shows us that writing a book is a much smaller hurdle than we make it out to be—and it can have BIG payoffs. He’ll explain the 2 ways to figure out what to write about, creating a funnel around your book, and how your book is going to be the methodology that integrates your products.

RESOURCES MENTIONED IN THIS EPISODE

ClickFunnels

Otter Voice Meeting Notes

Self Publishing School

Apply to Self Publishing School

SelfPublishing.com

Chandler on LinkedIn

Episode 175: 3 Ways to Increase the Average Order Value for Your Ecommerce Business

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

Tier 11 Data Suite

https://www.activecampaign.com/

https://www.NEXTInsurance.com/perpetual

www.AdRoll.com/PT

Running an agency isn’t always sunshine and rainbows—sometimes it’s hard conversations with clients trying to convince them to go with a certain ad creative or message. In this episode, founder of Right Hook Digital Dee Deng explains how he leads conversations with clients who are doubting the ad creative, his strategy for testing messaging, and why he’s all about user-generated content (even when it feels like it won’t convert).

RESOURCES MENTIONED IN THIS EPISODE

Growth & Greatness Show

Right Hook Digital

Dee Deng on Instagram

Dee Deng on LinkedIn

Never Split the Difference: Negotiating as if Your Life Depended on It

Episode 242: Using User-Generated Content For Level 1 Traffic with Molly Pittman & Amanda Powell

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

Tier 11 Data Suite

https://www.activecampaign.com/

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

We’ve come to know Facebook as an everchanging landscape that we need to keep up with to find success, but lately, that landscape has been changing faster than ever. In this episode, Ralph Burns and Angela Ponsford from Tier 11 talk about the 5 updates Tier 11 is focused on right now to create success for their clients. With buying intent lower than usual (despite social media usage being higher), they’ll explain how to thrive using Facebook ads right now.

RESOURCES MENTIONED IN THIS EPISODE

Tier 11 Instagram

Blueprint: Evaluate and Optimize Your Advertising with Facebook Attribution

Facebook Attribution

Episode 145: How to Amplify Your Ecommerce Business Using Facebook Ads

Episode 197: The NEW Facebook Attribution Tool—All You Need to Know

Episode 234: The Ad Amplifier Super System For Facebook Ads

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

www.AdRoll.com/PT

https://www.activecampaign.com/

Tier 11 Data Suite

Subscription eCommerce businesses are on the rise—and with good reason. Entrepreneurs have figured out they can scale businesses to multi-million dollars in revenue, and use what they've learned to do it all over again.

In this episode, Ryan McKenzie talks about his flagship brand Tru Earth and how he's scaled 7 other subscription eCommerce businesses to 7+ figures. He explains how he leverages micro-influencers to get traffic and conversions, the importance of the invisible funnel, and the backend of his Facebook ads.

RESOURCES MENTIONED IN THIS EPISODE

Tru Earth Laundry Strips

Tru Earth Ad Library 

MightyScout

Make It Stick: The Science of Successful Learning

Tier 11

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://discover.taboola.com/perpetual

www.AdRoll.com/PT

https://www.activecampaign.com/

Tier 11 Data Suite

https://www.NEXTInsurance.com/perpetual

At DigitalMarketer, we stand together with the black community against racism, social injustice, and violence. We vow to use our voices to speak up against the injustices that are all around us, and we pledge our support to black businesses, employees, and entrepreneurs.  

#blackouttuesday

Mentioned in this episode:

https://discover.taboola.com/perpetual

Molly Pittman is building a brand new ad account from scratch. And guess who gets to watch?! In the second part of this episode, Molly explains why it’s so crucial to market the end result of using your product (not the product itself), her lead magnets and offers, and how they’re thinking about bringing this system to other platforms—like Youtube—in the future.

RESOURCES MENTIONED IN THIS EPISODE

Click Happy (Molly’s Book!)

My #1 Facebook Ad Formula

How To Scale Your Agency To $100K per Month (And Beyond)

Work with Tier 11

Episode 242: Using User-Generated Content For Level 1 Traffic with Molly Pittman & Amanda Powell

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review.

iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.activecampaign.com/

www.AdRoll.com/PT

New Ecommerce Strategies Webinar

https://discover.taboola.com/perpetual

https://www.activecampaign.com/