Perpetual Traffic

Facebook ad success doesn’t equal having a bigger budget to put behind your ads. In this episode, Nehal Kazim is giving us his hack for Facebook advertising success. It’s not just adding more budget, it’s all about finding pockets of your market where you can reach new audiences and continue to expand and scale your business. Listen to hear examples of how Nehal is using this hack with his agency clients right now.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

5-Day Epic Challenge

$100 LinkedIn Ad Credit

Conversion Fanatic Free Book Download (Double Your Sales!)

Creative System For Doubling Scale and ROAS

DFY Creatives by Ad Pros

Nehal on Facebook

Ad Pros on Facebook

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

Tier 11 Data Suite

Head to www.perpetualtraffic.com to apply to be a sponsor of this show

Tier 11 Data Suite

After a year like 2020, we’ve never been so reminded about the importance of having predictable selling systems. In this episode, Scalable’s Head of Marketing Matt Swan and Head of Sales and Success Michael Ashcraft explain their predictable selling system for high ticket programs. Listen to learn the 5-step formula DigitalMarketer is using to sell their high-ticket offers (like becoming a DM Partner or our ELITE Coaching Program) and how you can adapt it to fit your high ticket program.

RESOURCES MENTIONED IN THIS EPISODE

The 4-Step Agency Growth Funnel

DM Partner Intake Form

DM Partner Qualification Page

Matt Swan on LinkedIn

Michael Ashcraft on LinkedIn

Work With Tier 11

T&C360i

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.activecampaign.com/

Tier 11 Data Suite

https://www.NEXTInsurance.com/perpetual

Head to www.perpetualtraffic.com to apply to be a sponsor of this show

www.AdRoll.com/PT

Yup, this week we’re talking about THAT movie. It’s the movie that every marketer watched with one eye open as they saw the platform they spend so much of their working hours inside of in a new light. In this episode, Ralph and Amanda let you know what they think about The Social Dilemma and their 5 biggest takeaways from the movie.

RESOURCES MENTIONED IN THIS EPISODE

Get $100 in LinkedIn Advertising Credits

Work with Tier 11

What the Social Dilemma Gets Wrong

How Using Social Media Affects Teenagers

Equifax Hack: 5 Biggest Credit Card Data Breaches

The Binge Breaker

Facebook to temporarily halt political ads in U.S. after polls close Nov. 3, broadening earlier restrictions

Facebook Ad Library Report

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

Tier 11 Data Suite

https://www.activecampaign.com/

Head to www.perpetualtraffic.com to apply to be a sponsor of this show

www.AdRoll.com/PT

Not expecting to see this episode pop up on your podcast platform? We couldn’t let Black Friday and Cyber Monday go by without giving you our 7 essential tips to crush your ads during the holiday sales. Listen to learn how Tier 11 is gearing up for one of the biggest ad weeks of the year.

RESOURCES MENTIONED IN THIS ARTICLE

About Campaign Budget Optimization

Dynamic Ads

Choose The Right Ad Objective

Episode 106: How Much Can You Afford to Pay to Acquire a Customer?

How Much Can You Afford to Pay to Acquire a Customer? The 5-Step Customer Acquisition Cost Formula

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

Head to www.perpetualtraffic.com to apply to be a sponsor of this show

https://www.activecampaign.com/

www.AdRoll.com/PT

A Predictable Selling System means that despite a year like 2020, you can feel confident that your business will survive. In this episode, Ryan Deiss explains the Predictable Selling System we’re using at DigitalMarketer so you can create your own. Learn how to create your PSS’s messaging and structure so you can stand out and get the predictability in your business that you’ve been looking for.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

Get $100 in LinkedIn Advertising Credits Drift

55 Year Old Golfer Ad by John Carlton

Pizza Turn Around | Domino’s

Google Trends

Reddit

Lab Plus | DigitalMarketer

Episode 232: The Most Important Thing You Need to Dial In When Advertising on Facebook

Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

Head to www.perpetualtraffic.com to apply to be a sponsor of this show

www.AdRoll.com/PT

Tier 11 Data Suite

https://www.activecampaign.com/

https://www.NEXTInsurance.com/perpetual

Could your business grow faster if you had the perfect website? In this episode, VP of Growth at WP Engine David Vogelpoh shows us the essential WordPress plugins you can use to create the perfect visitor experience. Learn how to use these tools alongside A/B testing to create a compelling and highly converting website using WordPress.

RESOURCES MENTIONED IN THIS EPISODE

WP Engine

Join the 21 for ‘21 Challenge (For Free!)

Work with Tier 11

David on LinkedIn

David on Twitter

StudioPress

Flywheel

WP Rocket

Local WordPress

All-in-One WP Migration Plugin

Genesis Blocks Plugin

Genesis Custom Blocks Plugin

WebPageTest

Page Speed Insights

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

www.AdRoll.com/PT

https://www.NEXTInsurance.com/perpetual

Tier 11 Data Suite

https://www.activecampaign.com/

Is it still possible to go viral these days? If you ask Joseph Wilkins, founder of Funny Sales Videos, the answer is: absolutely. In this episode, Joseph will explain his 7-step process for creating viral sales videos, the same strategy that has gotten one of his client’s over 20,000,000 million views on ONE sales video. Here’s a sneak peek: Step 1: Nail down your customer avatar…

RESOURCES MENTIONED IN THIS EPISODE

Join the 21 for ’21 Challenge (For Free!)

Tru Earth Video

Funny Sales Videos

Episode 258: How Ryan McKenzie Scaled His eComm Biz to 7 Figures/Month Using Micro-Influencers

Episode 254: How Travis Chambers Created YouTube’s #1 Ad of the Decade

Creativity, Inc. by Ed Catmull

Harmon Brothers University 14-Day Script Challenge

Talitha Hanks | TMG

Fiverr 

Joseph on LinkedIn

Conversion Fanatics

WP Engine

Work with Tier 11

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.activecampaign.com/

https://www.NEXTInsurance.com/perpetual

www.AdRoll.com/PT

Tier 11 Data Suite

Tier 11 Data Suite

In this episode, DigitalMarketer’s Paid Media Manager Garrett Hardy explains the paid media campaign and funnel that’s been cleaning up for Roland Frasier’s EPIC Challenge. Listen to this episode to create your own 'Challenge' funnel for paid media AND get Ralph and Amanda Ponsford’s quick updates on what you need to know about the paid ad space right now.

RESOURCES MENTIONED IN THIS EPISODE

US Ad Library Report

Turn On Two-Factor Authentication for Business Manager

What is two-factor authentication and how does it work on Facebook?

Improving Ad Performance Through Ad Volume Guidance

Advertising Policies

EPIC Challenge: Ethical Profits in Crisis

Laser Target 5 Acquisitions in 5 Days

EPIC Challenge: Upgrade to VIP

How To Scale Your Agency To $100K per Month (And Beyond)

Work with Tier 11

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

Tier 11 Data Suite

https://www.activecampaign.com/

www.AdRoll.com/PT

We don’t have to tell you there’s a huge opportunity to grow your business on social media these days. You already know that—what you want to know is, HOW?! In this episode, DigitalMarketer’s Senior Social Media Manager Shannon Goodell joins us to talk about DigitalMarketer’s social media strategy. We hear about DM’s social media priority list, how Shannon hit the record for most engagement across DM’s socials EVER, the CPC range she looks for with boosted content, and so much more.

RESOURCES MENTIONED IN THIS EPISODE

How To Scale Your Agency To $100K per Month (And Beyond)

Work with Tier 11

Conversion Fanatics

WP Engine

How does the Facebook Crawler work?

Facebook Lookalike Audiences

Sprout Social

Facebook Creator Studio

Instagram Caption Maker

How do I use hashtags on Instagram?

DigitalMarketer on Instagram

DigitalMarketer on Twitter

DigitalMarketer on Facebook

Ryan Deiss on LinkedIn

DigitalMarketer on LinkedIn

Shannon on LinkedIn

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

www.AdRoll.com/PT

https://www.activecampaign.com/

More traffic isn’t your problem—chances are your problem is your offer. In this episode, Ralph and Amanda talk about how Tier 11 and DigitalMarketer are freshening up their past offers to increase conversions. They’ll explain their strategies to create new offers that advertise to new markets, why it’s essential to focus on the analytics before AND after the click, and why every offer is a learning lesson (even if it doesn’t create the sales boost you’d hoped for).

RESOURCES MENTIONED IN THIS EPISODE

DigitalMarketer Lab Plus

The Ultimate Social Media Swipe File

The Facebook Ad Template Library

The Napkin Challenge

Tier 11 Customer Testimonial (Midway Down Page)

Episode 274: The Future of Paid Traffic in 2020 And Beyond

Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller

Conversion Fanatics

WP Engine

Tier 11

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

Tier 11 Data Suite

www.AdRoll.com/PT