It's only going to get worse 

Working in big box gyms puts your career in the hands of your boss' boss and as such there will be decisions made in the next 12 months that neither you or your boss can do much about 

In this episode I talk you though what I did when this started happening to me a few years ago 

Go a question for the podcast? send it to @burge_ltb on instagram! 

Macro, Meso, Micro, Meh

Programming for gen-pop can be so overdone at times and in this episode I talk about how most gen-pop clients don't need traditional training blocks and instead need perhaps a more phased approach to achieving what is important and meaningful to them 

Got a question for the podcast? send it over to @burge_ltb on insta

Thanks for listening! 

Pricing is one of those topics where trainers tend to be very voyeuristic and second guess their decisions on price based on what others are doing 

In todays Personal Trainer Daily we explore pricing as a method to get you paid what you want. 

Please take a moment to review my podcast! 

Got a question for a future episode? send it over to @burge_ltb on instagram

Every Personal Trainer loses clients, and it's likely at some point in time you have or will be asked to provide a refund too

In this podcast we chat about minimum term agreements, trial periods, service level agreements and more

Got a question for the podcast? send it over to @burge_ltb on insta 

Thanks for listening 

We have all been there! 

Lead comes in, the conversation flows, all seems to be going well, they ask for the price....then it's radio silence! 

In this episode I guide you through some ways of counteracting this issue which should both save you time and reduce frustration

Thanks for listening!

Don't forget to send your questions over to @burge_ltb on Instagram!

Today's question comes from Grady who wants to know how he should approach pre-selling services now that Scotland has a return date for gyms.

In the episode I take you through some of my thoughts and actions from my own facility to give you a guidance on how to approach getting consumers interested in your service

Thanks for listening! 

Do me a favour and share this episode with any Scottish based trainers you feel would benefit from listening

Owning a gym is both the most rewarding and most frustrating thing I've ever done!

In todays episode I tackle a question by Ash Carter on the things I would have changed about my facility ownership journey if I could start all over. 

Thanks for listening!

Don't forget to send me a question over at burge_ltb if you want me to tackle something on this podcast. 

Meh. This idea is something I came up with 18 months ago but since then I've found that some people are actually selling this idea to trainers as a part of their mentorship...

The idea is born out of maximising 'User generated content' on social media via a loyalty card scheme 

By running this idea you have the capacity to very quickly grown your level of local awareness amongst the people who matter

Have a listen, and let me know over on insta if you get success from it

Have a question for the Personal Trainer Daily? Send it over!

Thanks for listening and please leave a positive review if you are finding value from these podcasts (I am needy like that!) 

We are at the end of the beginning. 

I'll say it again, we are at the end of the beginning 

As trainers in Scotland and Wales face continued struggles over having gyms closed, trainers in England are open for business - yet this has lead many trainers and gym owners to a new anxiety - Will their businesses survive a second lockdown?

Thank you to Glenn Cooper for this question

If you have a question for Chris, please message on instagram @burge_ltb

Running a trial offer for Personal Training services makes an awful lot of sense

It reduces the barrier to entry for the customer but importantly gives them a dignified way of leaving if the service isn't right for them (or you) 


The downside to running trials is that they leave you open to putting in substantial amounts of work, only to be ghosted because the trialist was 'trying it on'


In this episode Chris looks at ways you can protect your business, set trials appropriately to the service you sell, and reduce your stress of offering them


Don't forget to connect with Chris at @burge_ltb on Instagram if you want to submit a question