Aaron Keaser runs Teaford's Pizza & Subs in Greenville, Ohio, a town of about 13,000 people packed with national chains and local competition.
He refuses to compete on price.
Aaron joins Tyrell to explain how quality, consistency, customer service, kitchen flow, and community relationships help an independent pizzeria compete. They also talk about dough, menu decisions, DoorDash, fundraising boundaries, stress, sacrifice, and the reality that nobody is coming to save the owner.
In this episode, Aaron shares:
• Why he refuses to compete on price
• How a larger pepperoni improved production speed
• Why hand-stretched dough works better for his shop
• How he improved the flow of a 700-square-foot kitchen
• Why DoorDash became one of his best marketing channels
• How he protects the business when supporting local groups
• What sacrifice looks like for a small-town owner
• Why nobody is coming to save you when you own the business
Aaron brings a direct operator's view. You hear the decisions, mistakes, tradeoffs, and standards behind a respected local pizzeria.
Learn more about Teaford's Pizza & Subs:
https://www.teafordspizza.com/
https://www.facebook.com/teafordspizza/
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Upcoming events and appearances:
Pizza Expo Columbus 10/11-10/12
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