PM School
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PM School episodes

  • PM School – End of Semester
    On this episode of PM School Podcast, Stef says goodbye for the season and breaks down where to find her during Summer break. Listen to this episode if:
    How important accountability is in life and business
    You need the reminder that it is okay, safe and celebrated to evolve!
    You are super curious about what Stef has been teasing with respect to Allowlist + how her new endeavor will continue to help you expand and meet epic entrepreneurs.
    If Allowlist.vip sounds like a journey you want to come on with me, head to these spots to subscribe and follow along:
    www.allowlist.vip
    instagram.com/allowlist.vip
    twitter.com/allowlistvip
    With light, with love, with endless gratitude…
    Xx
    Stef
    9 min
  • Inventing a new category of beverage with Dawn Maire, Co-Founder of Starla Alcohol Removed Wines
    Starla is the first and only premium alcohol removed wine created for wine lovers wishing to nix the spirits, but savor the experience. Their trio of varietals: Red Blend, Sauvignon Blanc and Sparkling Rosé are delicious for sipping, socializing, and pairing.
    The only thing more delightful than the bevvie is the branding – Dawn and Jamie wanted to take an untraditional approach to branding Starla – one that was undeniably feminine, highly stylized and lifestyle-focused.
    With a push towards the beauty and fashion world, they worked with an amazingly talented design team to give Starla her fashion-forward image, from bottle to brand.
    The Starla label is a colorful expression of radiant light surrounding the reflective female cameo image known as Starla. Starla represents the inner star in all of us and the brand imagery tells the story of how luminous your life can be on your terms, without alcohol.
    I had so much fun sitting down with Dawn on this episode of PM School to cover all things launching your alcohol-alternative brand.
    Grab your glass of Starla, grab your biz bestie & tune in!!!
    Xo,
    Stef
    46 min
  • Stop trying to do it all feat. Jewel Zimmer and Taylor Lamb, Co-Founders of Juna
    The ‘do it all’ generation of women are experiencing sensory and schedule overload like never before. The result — anxiety is the #1 leading mental health disorder in America, 55% are stressed, 1 in 4 have insomnia symptoms, increases in hormone imbalances, increases in infertility, over stimulation, and lack of sex drive.
    Juna’s mission is to design the most effective, plant-powered formulas for the modern woman.
    As mothers and career women, Taylor Lamb and Jewel Zimmer knew the feeling and needed an effective, yet non-pharmaceutical, solution to optimize their minds, bodies, moods, and sleep. They created Juna's powerful active botanical blends to help women, like them, show up everyday as the best version of themselves.
    It’s such an honor to sit down with two epic founders (whose products I adore – try the Night Cap tinctures if you get a chance!). I hope you enjoy this episode as we dive into how the two of them merged their superpowers to create an epic brand that supports your holistic wellness.
    Grab your glass of wine, grab your biz bestie & tune in!!!
    Xo,
    Stef
    49 min
  • When The Going Gets Tough, Keep Going with Sage Lowman, Founder of Sage Aubrey Luxury Handbags
    Sage Lowman, Founder of Sage Aubrey is breaking the rules of luxury by bringing women together. Every bag sold brings the opportunity for a new friendship to be forged and women of like minds to connect.
    Sage Aubrey Handbags are small batch crafted in Florence, Italy. Each bag is crafted from the finest Italian Leathers.
    Listen to this episode if:
    1) You need the reminder that it’s not how many times you get knocked down, it’s how many times you get back up
    2) You’ve ever wondered what it would be like to become a luxury handbag designer and have your bags produced alongside some of the biggest, most prestigious fashion-houses in the world
    3) You are in need of some major inspiration on your journey into entrepreneurship
    Grab your glass of wine, grab your biz besties & tune in!
    1 hr 2 min
  • How to Align Your Personal Mission, Vision and Values to Your Business Venture with Sara Cullen, Founder of GEM
    Have you ever wondered if there were clues from childhood pointing you in the direction you’ve always been meant to head?
    Sara Cullen wrote a letter to herself in third grade saying she wanted to be a baker when she grew up. After spending her early career in Agriculture and Sustainable Food, she made her way to Venture for America, a program that exposed her to the world of E-Commerce and leveraging digital data to build products that customers are obsessed with.
    GEM is a VC-backed platform for nutrition founded on the principle that food is medicine – the first application is a re-imagined multi-vitamin bite that you take daily to improve your overall health and nourishment.
    Listen to this episode if:
    - You like to experiment with businesses and baked goods.
    - You want an inside look into building not one, but two, better-for-you consumer brands in the food and beverage space.
    - Have thought about how you’ll get your business off the ground financially and want lessons from a pro who has raised multiple rounds of venture capital and talks about why she went that route versus other options available.
    Grab your glass of wine, grab your biz bestie and tune in!
    Can’t wait to hear what you think,
    Stef
    49 min
  • Stop doing that sh*t, just because you want to w/ PM School pod host Stef Caldwell
    Do you need to stop doing something just because it feels good to stop doing it?
    What if you just stopped doing it? No reason needed. Just stopped. How would that feel?
    We give our favorite musicians and artists the opportunity to endlessly evolve – and we love it when we do… but why is it so hard to give ourselves that same grace?
    Grab your glass of wine, grab your biz bestie and tune in for this quickie episode you didn’t know you needed.
    Xo,
    Stef
    16 min
  • Ready is a lie feat. Angie Lee, Co-Founder of Soul CBD
    Angie is a vivacious marketing maven who’s found her soul’s calling in helping women kick ass. Angie is a highly sought after marketing mentor, keynote speaker, professional podcaster & serial entrepreneur. She is the Co-Founder of Soul, Author of Ready Is A Lie & Creator of a top female personal development & business event, Pays To Be Brave. Her Forbes Top 100 Podcast, The Angie Lee Show, teaches thousands of ambitious women how to make friends with fear & make money doing what they love.
    In this episode we talk about her journey dropping out of college at 19 to be one of the first in the world to build a digital wellness business and then teaming up with her brother to develop a direct-to-door healthy foods company that they shut down after about a year.
    After taking some time away from business together, they teamed back up to create Soul CBD, a holistic wellness platform with tinctures, gummies & more; inspiring and helping support people on their health journeys.
    Listen to this episode if:
    - You’re inspired by the stories of serial entrepreneurs who leverage lessons from their “starter startups” to create major - success in their following endeavors.
    - You’ve wondered whether or not a co-founder with a different skill set than you could make an impact on your business.
    - You’ve wondered how building your community first could support a bigger vision.
    Grab your wine, grab your biz bestie & tune in!
    I can’t wait to hear what you think.
    See you in class,
    Stef
    P.s. check out Angie & the Soul team here: https://www.mysoulcbd.com/
    56 min
  • Why web3 is the place for women + wealth feat. Jamie Schmidt, Co-Founder of BFF
    Jaime Schmidt is an entrepreneur and the founder of Schmidt’s Naturals, which she started in her kitchen in Portland, Oregon in 2010. Under her leadership, Schmidt’s grew into a household and ultimately was acquired by Unilever. Jaime is also the co-founder of Color Capital, an investment fund specializing in Web 3.0 and consumer goods. She recently launched BFF, a brand aimed at helping women get educated, connected, and financially rewarded in crypto, as well as Crypto Packaged Goods, a community and NFT project bridging the consumer packaged goods industry with emerging opportunities in Web 3.0.
    44 min
  • Onboarding Women into Web3 with Lauren Tierney, Host of LifeSnacks Podcast
    HAVE YOU BEEN WONDERING ABOUT THE WILD WORLD OF WEB3, THE METAVERSE AND WHAT IT MEANS TO YOU?
    In this episode, Stef sits down with Lauren Tierney, the host of Life Snacks Podcast to explore the wild west of Women + Web3.
    We discuss everything from what is Crypto, to what is Blockchain, to what’s an NFT and why are people spending so much money on JPEGs.
    If this episode resonates with you, we’d like to invite you to join us Saturday, April 3 at Nomad in Chicago for Coffee & Crypto Convos.
    Listen to this episode if:
    you want some actionable tips for dipping your toes into the world of web3
    you want some down-to-earth explanations of this wild new world
    you want to hang out with other dope women talking about and participating in this massive and growing market
    Grab your wine, grab your biz bestie & tune in!
    I can’t wait to hear what you think.
    See you in class,
    Stef
    P.s. Connect w/ Lauren Tierney here: https://lifesnackspodcast.com/ or on the gram: https://www.instagram.com/lifesnackspodcast/
    41 min

About PM School

From the publisher's feed

PM School is podcast for ambitious women hosted by author, angel investor and business leader @bystefcaldwell, taking you behind the scenes with women founders and the exciting businesses they're…