Some clients are known to be better candidates for microblading than others but does that mean that you should automatically refrain from offering it to clients who traditionally heal less than perfect? Nneka Garel Portes weighs in on microblading for women of color, those of African descent and Fitzpatrick 5+.

Nneka is the owner of @colorlabnyc. She has spent the last several years sharpening her esthetics skills and laser focusing on the semi-permanent market; specifically Microblading and Ombre Brows.

It's no secret - brow lamination has taken over social media! The latest brow treatment promises perfectly shaped, naturally full brows that last for months. But, before you add this innovative procedure to your service menu, find out the facts from brow lamination gurus, Jonathan and Dimitri @PerfectFrame.MB!

Jonathan is the Founder of Perfect Frame, a specialized beauty studio in Los Angeles, California that focuses on a collaborative process in order to achieve the best results in microblading.

Your client walks in the door with a medical contraindication, a sunburn or, just a really bad attitude. Now, what if I told you that you could have avoided this awkward situation with a short video call? Time is money and pre-appointment consultations can save you lots of it! Julie Michaud explains.

Julie is the Founder and Creative Director of Prettyology and Prettyology Micropigmentation Academy. She has been an AAM Certified trainer for 6 years and an AAM member for 16 years.

"Why are your prices so high?" "I know someone who got it done for way less." Sound familiar? As you've probably noticed, we are operating in a highly competitive market and many clients are searching for a "deal". What's the best way to respond to these bargain hunters? Esther Yim shares her perspective on this highly relatable topic. 

Esther is an AAM member and Founder of Hudson Beauty Bar in Edgewater, New Jersey. She has been in the beauty industry for 10 years and aside from being a Licensed Esthetician, she is also certified in Microblading, Eyeliner and Lip Tattoo. 

Follow Esther on Instagram:

https://www.instagram.com/hudsonbeautybar/

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https://www.instagram.com/aampmuboard/

Permanent makeup can be painful which is why many artists numb prior to or during their procedures. Numbing techniques tend to vary between artists but, which techniques are most effective and which should be avoided? Is there a difference between pre-procedure numbing agents and those used between passes? Maria De Santis helps clear up the confusion. 

Maria has been an AAM member since 2003 and has earned over 30 advance certifications. Currently, Maria owns a thriving private practice, A Face Forever.

Continued education allows Artists to remain current with the latest developments, skills, and technologies. So the decision to enroll in additional classes may be an easy one. But which trainer is right for you? Leann La shares 3 essential rules to choosing a PMU trainer.

Leann is the co-founder and CEO of Fuzion Artistry. Her passion for helping others has resulted in over 9,000 permanent makeup procedures on clients all over the world!

Whether you're starting a new business or want to give your existing business a new look, your logo is an important part of your branding. It should be unique, eye-catchy and leave a lasting impression. But, does that mean it has to be expensive? Sheila Bella shows you how to logo like a pro - with just a little dough!

Sheila Bella is CEO of Sheila Bella Corporation, Founder of the Pretty Ambitious Summit, Creator of the Top 100 Podcast, Pretty Rich Podcast, Business Coach and Global Speaker.

Many Artists use Photoshop to alter their photos before posting them on social media so, should you? Ana Perrone explains why she and many other Masters use these programs - and why it's totally ok if you do too!

Ana is the only one n the U.S.A. holding 3 certificates from all major international microblading schools; Phibrows, Biotek and Swiss Color®. With 18 years of experience, in Brazil and U.S.A., Ana is the creator of the number one most downloaded Microblading app in the world.

SMP is a tattoo which replicates the look of hair follicles. The procedure can be used to conceal scars or to treat hair loss. Whether you currently offer SMP or are hoping to add this to your menu, Anna An has 5 easy to help you get the best results.

Anna An is the Founder of Advanced PMU. She was among the first to deliver microblading and SMP in South Korea and is recognized worldwide for her premier results. Anna has achieved amazing results over the last 12 years in the Permanent Makeup industry.

Nipple tattoos are becoming a popular option for women who’ve undergone breast reconstruction surgery after cancer. Clients may be anxious to receive this service but, when is it safe to do so? Stacie-Rae enlightens us from the perspective of both an Artist and recipient.

Stacie-Rae has pioneered a new approach to achieve realism in areola tattooing, co-created the worlds first permanent areola pigments, and invented the first temporary 3D nipple tattoos AND the worlds first scarred tattoo practice ski