In this episode of Pod Leaders, host Simon Gregory interviews Danielle Dacunha-Howarth, an industry and thought leader in the SaaS and MarTech space. They discuss the ever-changing world of sales enablement and the importance of getting the disciplines and business units right. Danielle shares her insights, experiences and offers a unique perspective on the topic. Tune in to gain valuable wisdom and learn about the vibrant sales enablement market.
About the guest
On this path for the last 15+ years, Danielle Dacunha-Howarth has been building sales teams, operations, GTM strategies, and enablement frameworks for B2B and B2C businesses. In all of those engagements, her role was simple: to solve problems.
From teaching fitness classes one day to running estate agencies and wealth management practices the next, then creating SaaS solutions, working for LinkedIn, Salesforce, finally running her own consultancy, and of course, —selling tents…and still looking to add more interesting branches where she can apply her Sales Enablement and consulting skills.
If you’re interested in discussing your business or personal goals, get in touch with [email protected]
Key moments
[00:02:27] Increase in sales productivity.
[00:07:00] Wealth management solution development.
[00:08:02] Entrepreneurial opportunities and learnings.
[00:11:44] Starting a sales enablement business.
[00:18:41] Localization with cultural nuances.
[00:19:49] Modular approaches for content creation.
[00:25:03] The evolution of rev ops.
[00:29:21] Insufficient alignment between revenue operations.
[00:34:24] Strategic advice about tech stack.
[00:37:52] Conversation intelligence in sales.
[00:40:38] Data enrichment tools in different regions.
[00:45:08] Revenue operations owning dashboards.
[00:49:51] Convergence of AI and sales enablement.
[00:53:23] Recruitment and outbound SDR results.
[00:57:12] Revenue operations changing structure.
[01:01:35] Egypt, amazing.
[01:05:17] Meeting in person.
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