Joanna Penn is an award-winning creative entrepreneur. She writes and narrates non-fiction and is an award-nominated, New York Times and USA Today bestselling author of thrillers under J.F. Penn.
If that wasn’t plenty already, Joanna creates and publishes a weekly show, The Creative Penn. Every Monday (UK time), she releases an episode full of advice for those looking to get their writing in front of as many paying readers as possible without having to settle for a traditional publishing deal. Joanna has been putting episodes of The Creative Penn Podcast out for over a decade and has recently added another podcast to her multimedia portfolio: Books and Travel, where she chats with authors about global destinations and the books they’ve written about them.
Joanna and I chatted for another podcast back in 2015, and in this episode of Podcast Bay: The Podcast, we have a great catch-up chat about how both podcasting and her own show have evolved over the last seven years.
3:20: Exploring Internet marketing
7:30: Joanna’s history of writing and being challenged on her show to write fiction
10:20: Joanna’s writing and marketing brains and protecting her creative time
12:20: Joanna’s podcast audience retention strategy: multi-format episodes
17:30: Joanna’s second podcast “Books and Travel” and her pending travel memoirs
20:00: Podcast listening as a habit and the wisdom of the formula
23:30: Is “evergreen content” necessary?
28:00: The Rig Rundown! Humbleworks standing desk, MacBook, Blue Yeti, Amadeus Pro, Descript.com, Auphonic.com, Blubrry.com, Screenflow, audio booth!
35:00: Joanna’s future: An ongoing interest in futurism
39:00: Being a full-time creative entrepreneur
More Joanna Penn!
https://www.thecreativepenn.com/
https://jfpenn.com/
https://www.booksandtravel.page/
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