Charm, wit, cunning and an infectious personality! But enough about our host Rob Farquhar, let’s talk about today’s guest! Robert Cutler, the host of the Marginal Gains Maximum Profit podcast is an excellent example of what happens when you combine a voice as smooth as fine whiskey, sales knowledge, and a thirst for silver and gold! From never having podcasted before, to being hired to host a show of his very own, Robert has a pretty incredible story of what happens when you build relationships, get very good at what you do, and have a genuine desire to teach people new and useful things! His ship-show sails under the fleet of Jessica Lorimer’s Selling to Corporate umbrella, and covers sales training in depth in order to provide training and insights to those in charge of running and developing sales teams.
In this episode of Rob robbing Rob, we find out exactly what goes into his show, which parts of the business are outsourced and which are taken care of in-house, and how it feels to be recording with someone as seasoned behind the podcasting mast as Jessica Lorimer. He also shares some insights from his sports sales career about partnerships (you can also read that as sponsorships if you wish) and how working for sports teams differs from working for a sales firm! To cap it all off, Rob shares exactly why the podcast exists, and how it feeds into the greater vision of the Selling to Corporate business.
In This Episode
- Giving your podcast a tricky name will quickly have you using acronyms.
- Why are podcasts a go-to medium for business owners and service providers?
- Out of the frying pan and into the fire: From podcast listener to hosting a business backed podcast to market Selling to Corporate
- From guests to brand partnerships, Value is the top priority driving the Marginal Gains Maximum Profit podcast
- What gear does a top notch corporate sales podcast use to create an excellent show?
Catch up with Robert!
https://selltocorporates.com/
Listen on Apple Podcasts
https://podcasts.apple.com/ca/podcast/marginal-gains-maximum-profit/id1557631188
Listen on Spotify
https://open.spotify.com/show/3TqVJj7rimL8On1J41CEnN?si=AAmESB0DRJuXC2bPSf9g_A&dl_branch=1
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