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If you think podcast discovery is a problem today, imagine the scale of the problem in 2026 (to pick an arbitrary date).
I don't think the current model employed by Apple is scaleable. And I don't think that the same solutions that work for Amazon, Netflix or Medium are immediately applicable.
Worse, I don't think technology and algorithms save us. Because while I agree that podcast recommendations is a big data problem, we don't have enough data to solve it. Catch-22, for sure.
In this episode, I bring up more questions than I provide answers. Such is the nature of pontificating on the nebulous thing we call the future, right?
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
It's been recently announced that most of the podcasts in Apple Podcasts' directory have "podfaded", meaning the show has stopped releasing new episodes.
But who says that's a bad thing? Sure, most podcasts produce content on an ongoing basis, but that's not a requirement. And sometimes, it's OK to stop podcasting.
Assuming you don't want to quit, I have some helpful tips to help prohibit un-scheduled podfading:
You'll hear all about those four tips in this quick 10 minute episode. Check it out!
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Business can engage in the podcast world too. Most just go super-niche, creating content that a hyper-focused audience would be interested in, ignoring everyone else.
But some business -- big and small -- are looking to create their own "blockbuster" podcast, hoping to gain the attention of hundreds of thousands of people.
In this episode, I'll cover some of the good strategies businesses are using to present content any audience can engage with, while giving extra info to the much smaller core audience.
It's a delicate balance, and is very easy to make content with the strategy showing. (Yeah, don't do that.)
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
From the publisher's feed