Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learned, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own. 

Joining me in this episode of the Spotlight Series of the podcast is Catherine Johns. 

Catherine is a mama of one and a qualified fitness instructor with over 20 years experience. I have a real passion for women's health, fitness and wellbeing. Catherine came up with the idea of a podcast when I was diagnosed with a prolapsed of the pelvic organ. She felt embarrassed and lost with nowhere to turn and wanted to ensure that no one else feels that way. No topic should be off-limits when it comes to women's health and nothing should be an embarrassment.

In this episode we discuss: 

• How her own personal experience of being diagnosed with a prolapse of the pelvic organ inspired her to start a podcast
• What she took into consideration when deciding the frequency and duration of her episodes
• How working with a coach helped her get started a lot sooner and kept her accountable 

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In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learnt, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own. 

Joining me in this episode of the Spotlight Series of the podcast is Tori Jordan.

Tori is married with 3 kids and a dog, has a full-time 9-5 job and just started her podcast. She recently graduated with a Bachelor's degree, so anything is possible! She enjoys spending time with family and friends, learning new things about herself and just sitting by the water any chance she gets. No matter what endeavors she takes, she always keeps God first!

In this episode we discuss: 

• God’s role in Tori starting her podcast 
• Why it’s important to pace yourself at the start so you don’t lose motivation
• The changes Tori made to get the right balance with her podcast and a busy life 
• How Tori uses her podcast to share her personal story 

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Website

Connect with Tori

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So you've landed a podcast interview! Here are some tips to help you stand out and make a great impression on your audience. Podcasting is growing in popularity, so if you're looking to get in front of a new audience, this is a great way to do it. And if you're already a podcast guest, these tips can help you take things to the next level. So what are you waiting for?

Tune in to learn what you should do before, during and after your podcast interview to ensure you make the most out of the experience.

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learned, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own. 

Paige Killian is a wife, mom of two, and the founder and CEO of Everything With Style, her professional organization company. Her passion is helping busy moms of littles organize and style their lives in 3 simple steps, using her 3 E's Philosophy. She is a former elementary school teacher of 13+ years, motivational speaker, an author, and podcaster of The Mom’s Organization Motivation Podcast, which is currently ranked in the top 1.5% of podcasts globally. It continues to chart on the ‘All Time Best’ list and was the winner of the ‘Best Family Podcast’ in the 2021 Podcasting for Business Awards. Paige believes in simplifying life and clearing the clutter to see the blessings God has for us.

In this episode we discuss: 

• How to use Paige’s three E’s philosophy to start a podcast
• 
  
• The 1% better approach to help you get unstuck 
• 
  
• When it’s the right time to outsource

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YouTube

The Mom’s Organization Motivation Podcast 

Masterclass

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learnt, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own. 

Joining me in this episode of the Spotlight Series of the podcast is Lauren Wrighton.

Lauren is a podcast strategist who has helped female business owners launch their chart-topping shows since 2017. She now uses her expertise to help freelancers become profitable podcast managers in her course, The Podcast Manager Program. You can also hang out with Lauren each week on her podcast, The Podcast Manager Show. Aside from Podcasting, Lauren loves being a wife to her husband David and mom to her 3 young daughters.

In this episode we discuss: 

• How Lauren implemented lessons learnt from her first podcast to her current podcast
• Where Lauren thinks podcasting will be in a couple years
• Why building a community around your podcast is important

Connect with the host

LinkedIn 

Instagram

Website

Connect with Lauren

Website

Instagram

Masterclass

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learned, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own. 

What do you do when you’ve achieved your goals yet you still don’t feel happy? Well, even though Rebecca Morrison was a happily married mom and lawyer with a two-decade career in BigLaw and Finance, she felt something was missing. That feeling led her on a quest to figure out whether it was possible to be both successful and happy. Now a Happiness Coach and Author of The Happiness Recipe: A Powerful Guide Living What matters, Becky helps high achievers live happier, lead happier and build happy businesses. She’s also the co-host of the Coaching Carrie podcast – a podcast that asks how things would have been different for everyone’s favorite Sex and the City characters if they’d had a coach to help them along.

In this episode we discuss: 

• What you should consider when choosing a co-host
• What you should do to make it easy for your guests to promote your show
• How to use podcasting to grow your network 

Connect with Rosemarie

LinkedIn https://www.linkedin.com/in/rosemarie-callender/ 

Instagram https://www.instagram.com/toobusytopodcast 

Website www.toobusytopodcast.co.uk 

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Podcast

Buy her book - The Happiness Recipe

Have you been considering starting your own podcast but you're feeling a bit overwhelmed by the thought of diving in headfirst? I completely understand! That's why I have a fantastic suggestion for you - why not start by becoming a guest on other podcasts? It's a fantastic way to test the waters and discover if podcasting is truly your cup of tea.

In this episode, we'll dive deep into the art of pitching yourself as a guest on other podcasts. Tune in to learn three effective strategies for pitching yourself, how to craft a compelling email pitch, and five essential factors to consider when reaching out to podcast hosts if you want to get a HELL YES to your pitch!

Are you ready to open the door to exciting podcasting opportunities and make your mark as a sought-after podcast guest? Tune in to learn the exact blueprint you need to get started.

EPISODE MENTIONS AND LINKS

Podbooker

Wildcast

Matchmaker

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learnt, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own.

Joining me in this episode of the Spotlight Series of the podcast is Michelle Denio. 

Michelle DeNio is a Business Strategist that works with solopreneurs and freelancers to scale their business to fully booked and beyond.  She believes that every person defines success and fully booked differently and loves to help create a customized business plan and strategy that is 100% in alignment with their definition, goals and success.  She started the Strategy in Small Doses podcast to give her audience, bite-size actionable strategy tips they could immediately implement in their business for growth.

In this episode, we discuss: 

• How she records her podcast to avoid that awkward feeling of talking to yourself
• Why Michelle decided to outsource most of her podcast
• How Michelle creates her episode outline to ensure she keeps her episodes bite sized
• How Michelle overcame her fear of putting her message out there
• Her advice for newbies striving for perfection from the start

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Website

Instagram

LinkedIn

Facebook Group

Secret Small Does VIP Training

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learnt, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own.

Joining me in this episode of the Spotlight Series of the podcast is Ricklyn Woods.  Ricklyn is a Certified Human Resources Professional with a Bachelor of Science in Psychology and a Master of Arts in Industrial and Organizational Psychology with a concentration in Coaching and Consulting. She also holds a Certificate of Personal Development Coaching from The CaPP Institute. 

In 2020, during the middle of a global pandemic, Ricklyn walked away from a 6-figure salary and 6-minute commute to pursue her passion. She is now a Career Coach and Podcast Host, helping HR professionals see their significance and articulate their awesomeness, so they can confidently and courageously pursue the job they desire and the salary they deserve. She also serves as a Career Advisor at her alma mater, the University of Phoenix.

In this episode we discuss: 

• How working with a Podcast Manager from the start has helped her 
• The skills that make for a great podcast host 
• How Ricklyn leveraged her existing LinkedIn network to reach 10,000 downloads in six months 
• What you should consider when selecting guests for your show 
• The importance of being flexible and adapting to change

Connect with the host

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Website

Connect with the guest

LinkedIn 

Website 

Podcast

In this special series of the podcast, I'll be speaking with 13 female podcasters at different stages of their podcasting journey. We'll chat about the lessons they've learnt, the challenges they've overcome and what advice they would give to aspiring podcasters. These women are so inspiring - and I have no doubt that after you’ve listened to their stories, you’ll feel empowered to start your own. 

Joining me in this episode of the Spotlight Series of the podcast is Tara Reid. 

Tara has been a multi-passionate entrepreneur for over 14 years. She’s built multiple 6-figure businesses over the years and currently runs 3. As a business and marketing coach. Tara helps service providers build a more sustainable business. Introvertpreneur is a podcast and monthly membership for introverted entrepreneurs who struggle with stressful marketing methods and want to grow their business in more authentic ways.

In this episode we discuss: 

• What it means to be an introvert
• How batching helps Tara ensure consistency and preserves her energy
• The marketing methods she would recommend for introverts
• Why you should have a website for your podcast 
• Why you shouldn’t let fear hold you back - just try it once and then decide
• How creating a workflow helps her and her team stay on track

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Website

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Podcast