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Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients
By Rosemarie Callender | Business Podcast Strategist for Coaches and ExpertsBusinessEntrepreneurshipMarketing
Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients episodes
- TRAILER: Season 2
So you've launched your podcast. Congratulations!
You're probably thinking, now what?
Season 2 will provide you with the tips and strategies you need to remain consistent and organised with your show.
Tune in to learn more about automation, streamlining, outsourcing, time management and so much more!
Set your reminders - we go live on 3rd March 2022.
2 min - It's A Wrap for Season 1!
Season 1 has been epic!
In this episode, I speak about my podcasting journey so far and what you can look forward to in Season 2 (coming 3 March 2022)
Resources mentioned in the episode
Episode 7 - The equipment you need to start a podcast
Want to connect with me on social media? Follow me on Instagram
Follow the show on Instagram
See you on 3rd March!
10 min - 14 Proven Ways To Drive Traffic To Your New Podcast [Ep 35]
Have you thought about how you will promote your podcast to grow your audience before launch day? In today's episode, I'm sharing 14 different ways you can promote your new podcast and the importance of promoting your episodes in the run-up to your launch. Pick the ones that suit you best so you can get your podcast in front of the right people!
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🎯 Ready to go deeper?
Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
Book a Podcast Profitability Audit
Book a complimentary call and let's explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
24 min - 5 Must-Ask Questions to Shape Your Podcast Strategy [Ep 34]
Are you ready to take your podcast to the next level? In this episode, we dive deep into podcast strategy and how having one can help you achieve your goals. Whether you're a seasoned podcaster or just starting out, having a solid strategy is crucial for success. But where do you begin?
Tune in to learn how having a strategy for your podcast helps you achieve your goals, the five key questions that will shape your podcast strategy and how often you should review your strategy.
EPISODE MENTIONS AND LINKS
Why podcasting is a great marketing tool for your Business [Episode 1]
Goal Setting Based on Desired Feelings, Not Money: A Journey to Success and Joy in Business w/ Sarah Joyce Hindle [Episode 32]
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🎯 Ready to go deeper?
Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
🤝 Want longer-term support?
Book a Podcast Profitability Audit
Book a complimentary call and let's explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
20 min - How Podcast Seasons Can Help You Stay Consistent and Avoid Podfade [Ep 33]
Podcasting is a great way to share your voice and thoughts with the world, but it can also be a lot of work. How do you manage your podcast so you stay consistent and avoid podfade? By using seasons! Tune in to this episode for some tips on how you can make the most of podcast seasons.
Tune in to learn:
- The benefits of seasons
- What you should consider when mapping out your season
- How to structure your season
- Why I'm switching to seasons for this podcast
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🎯 Ready to go deeper?
Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
Book a Podcast Profitability Audit
Book a complimentary call and let's explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
20 min - How To Set Goals Based on Your Desired Feelings, Not Money w/ Sarah Joyce Hindle [Ep 32]
It's a new year which usually means new goals. How do you set goals for your business and what steps do you take to ensure you achieve them? In this episode, I'm joined by Sarah Joyce Hindle, a business & mindset coach for entrepreneurs who know they are meant for more. Sarah focuses on helping passionate souls align who they are and what they do so that their business can grow and impact more people.
Key takeaways from this episode
- What you should consider when goal setting
- How you can bring joy to your life and business
- The importance of setting daily intentions to keep moving forward
EPISODE MENTIONS AND LINKS
Freebie: 3 step process for levelling up this year
Unleash Your Inner Goddess Podcast
MEET SARAH JOYCE HINDLE
Sarah Joyce Hindle is a Business & Mindset coach for entrepreneurs who know they are meant for more. She focuses on helping passionate souls align who they are with what they do, so that their business can grow and impact more people.
Connect with Sarah on Instagram, Facebook or LinkedIn
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🎯 Ready to go deeper?
Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
Book a Podcast Profitability Audit
Book a complimentary call and let's explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
41 min - 2021 Review and Looking Ahead to 2022 [Ep 31]
The podcasting industry has really skyrocketed in the last two years but as the world starts to open again and readjusts to its new normal, will the podcast industry continue to grow at the same rate?
Join me in this episode as I talk about some of the exciting things that have happened in the podcast space this year that will help podcasters grow their show, plus my predictions for 2022.
🔗 EPISODE MENTIONS AND LINKS
The Infinite Dial US report
The Infinite Dial UK report
😍 Loving the show? Hit subscribe/follow so you don't miss out on more podcasting tips.
Leave a review on Apple Podcasts so that more women like you can enjoy the podcast. To leave a review, find The Podcast to Amplify Show on the Apple Podcasts app. Scroll down to the "Ratings & Reviews" section and tap on the stars to rate the show. And then tap "write a review" to rate and review the podcast. It's the best way you can support the show - thank you!
31 min - The Importance of Storytelling As A Business Owner w/ Mellissa Tong [Ep 30]
Do you truly understand the impact storytelling has on building your brand? In this episode, I'm joined by Mellissa Tong, an award-winning storyteller. She works with businesses, large and small, on building their brand identity and crafting compelling messages on video to connect with their customers on an emotional level to drive sales and keep them buying.
Key takeaways from this episode
- What storytelling means
- Why storytelling's important in building brand awareness
- How you can find your 'true' why
Connect with Mellissa
Mellissa has been telling stories for over 27 years. Her vision is to teach and educate every single business owner, regardless of the size of their business, to understand the power of storytelling and how to apply it in different areas in their business to position their brands and grow their business.
Website
LinkedIn
Facebook
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🎯 Ready to go deeper?
Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
🤝 Want longer-term support?
Book a Podcast Profitability Audit
Book a VIP Day
Apply for 1:1 Podcast Coaching
Book a complimentary call and let’s explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to “Ratings & Reviews,” tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
29 min - 5 Tips To Overcome Overwhelm and Staying Motivated in Your Business w/ Dana Stevens [Ep 29]
Do you ever feel sometimes like everything is on top of you? Your to-do list is as long as your arm and you get don't know where to start, so you don't and lose all motivation.
In this episode, I'm joined by Dana Stevens, Business Coach and Founder of The Big Up. Dana is an ICF certified Coach who specialises in helping founders, consultants and owners grow their businesses with mindset and marketing strategies. She has over 18 years' experience creating content and marketing strategies for some of the UK's best known brands such as the BBC, Cadbury, Simple and the British Red Cross. As a champion of small and independent businesses, Dana founded The Big Up Coaching & Courses to help owners get results.
Tune in to learn:
- The most important question you should ask yourself in business
- How visualisation can help you to achieve your goals
- The difference between a vision board and an inspiration board and how each plays a part in your routines
- An easy way to celebrate/acknowledge your wins
Connect with Dana
Website
Instagram
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🎯 Ready to go deeper?
Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
Book a Podcast Profitability Audit
Book a complimentary call and let's explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
55 min - Why Self Care Should Be A Priority For Women Business Owners w/ Leonor Herrera [Ep 28]
Do you take time out for yourself as an entrepreneur? If not, would you like to know how you could get started? In this episode, I'm chatting with Business Coach and Mentor, Leonor Herrera about the importance of making self-care a priority as a business owner.
Tune in to learn:
- The daily practices you should incorporate into your routine
- The different types of self-care
- Three easy ways to get started with your self-care
Connect with Leonor
Website
Instagram
Facebook group
----
🎯 Ready to go deeper?
Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.
Book a Podcast Profitability Audit
Book a complimentary call and let's explore your best next step together.
👋🏽 Connect with Rosemarie
Website
Email (No guest pitches, please)
Thank you for listening to the podcast!
To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽
47 min
About Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients
From the publisher's feed
People love your podcast. They tell you your show is really freaking good. They come back week after week. So why isn’t all that know, like and trust turning into enquiries, clients and sales?
Podcasting for Clients is the business podcast strategy show for established service-based experts and founders who want to understand why their podcast isn’t bringing in clients and what to do about it. Because having people listen to your podcast, love what they hear and come back week after week is one thing. Getting the right people to decide they want to work with you is something else entirely.
So if people are listening, loving what they hear and coming back for more…why isn’t that happening?
Here’s where I want you to start thinking about podcasting for business differently.
Nobody goes from “I loved your episode!” to “how do I pay you?” in one leap.
Long before someone enquires, applies or buys, they’re making smaller decisions about their problem, what needs to change, whether they need help — and whether you’re the person they want that help from.
Your podcast influences those decisions.
When your podcast isn’t growing your business, it’s easy to assume you need to grow your podcast first: get more downloads, promote it more on social media, interview more podcast guests, publish more episodes or try the trending podcast growth tactic. But a perfectly solid podcast growth strategy can still be the wrong prescription for the problem.
That's why business podcast strategy starts with understanding what's not working, not automatically doing more of what you've already tried.
Tune in to hear:
✧ why people binge your podcast but don’t take the next step towards working with you
✧ how to create podcast episodes that help listeners make buying decisions
✧ where Decision Gaps appear between podcast listeners and paying clients
✧ how to spot what's stopping your podcast listeners from becoming paying clients
✧ why more downloads and better podcast marketing won’t necessarily bring in more clients
✧ how to align your podcast content and strategy with your offers and business goals
✧ how to identify what's not working so your podcast can generate more of the right enquiries, clients and sales
Rosemarie, podcast strategist and founder of Evergreen Podcast Strategy™, takes a diagnosis-before-prescription approach to helping established business owners turn their podcasts into a more effective and profitable part of their business.
If you're ready to understand why your podcast isn’t bringing in clients and start making more intentional decisions about your podcast, you're in the right place.
Follow Podcasting for Clients on your favourite podcast platform and start with the latest episode.
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Learn more about working with Rosemarie at www.evergreenpodcaststrategy.co.uk
🚨This podcast does not accept guest pitches.