Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients

Podcasting isn't for the fainthearted. It takes a lot of time, patience, testing and tweaking to see what works but it can feel hard if you don't have certain things in place. And I share what those three things are in this episode. So grab your headphones and get ready because I'm dishing out some tough love in this episode!

Tune in to learn the three things that are likely making podcasting feel hard for you and what you need to do to make podcasting fun again.

EPISODE MENTIONS AND LINKS

Riverside.FM

Create a Winning Podcast Strategy: Five Key Questions You Need to Consider [Episode 34]

Everything You Need To Know About Outsourcing Your Podcast [Episode 51]

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Some say ''you don't need a website to be successful'' and they may be right. But our guest, Vibeke Foss says, 'a website should be the start of a conversation' - so why would you not have one?

Tune in to hear:

1. The three steps to creating a website that connects with your visitors
2. How the use of video/audio on your podcast page can influence your visitors' buying decisions
3. Ways you can engage your website visitors so they take the next step i.e. booking a call with you

EPISODE MENTIONS AND LINKS

Vibeke is a web designer who builds WordPress websites for service businesses, coaches and consultants. She loves taking care of the technical part, but she also gives guidance on content and strategy. A big part of her website projects is to help her clients understand how to communicate on their website in a way that their ideal client visitors go "yes, I've come to the right place!"

Download the website planner

Website

LinkedIn

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

As a podcasting business owner, you're always looking for ways to get your content in front of as many people as possible. Thing is most people listen to podcasts whilst they're on the go, making it tough for them to make notes. That's where podcast transcripts come in - they can help bridge the gap for people who want to read what was said rather than listen to it or those who have a hearing impairment.

The only problem? Business owners often think that transcripts are a complete waste of time. In this episode, we'll take a look at some of the pros and cons of podcast transcripts and why they may or may not be a good investment for your business.

Tune in to learn:

1. What a podcast transcript is and how you can create one
2. The pros and cons of podcast transcripts
3. Four ways you can repurpose your podcast using the transcript

EPISODE MENTIONS AND LINKS

Otter.AI

Descript

Listen Notes

Everything you need to know about outsourcing your podcast [Episode 51]

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Before making the decision to outsource your podcast, it's important to understand everything that involves. In this episode, we delve into everything you need to know about outsourcing your podcast - from what you should consider before hiring someone to help with your podcast to how to find the right service provider for you. So whether you're on the fence or ready to take the plunge, tune in to hear some valuable tips on hiring your first team member.

Tune in to learn:

1. Why you shouldn't wait until 'the perfect time' to seek support with your show
2. The three things you should consider before taking the first step
3. The four types of service providers you could work with depending on your budget and goals
4. The benefits of outsourcing

EPISODE MENTIONS AND LINKS

Toggl

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Something I hear quite a lot is 'starting a podcast is on my list but I just don't have the time right now'. And I get it! As a business owner, you're juggling so much already that the thought of adding another thing to your plate is enough to make your head spin.

But I'm here to dispel the myth that having a podcast adds loads more time to your already full plate. A strategically positioned podcast actually makes content creation for your business a lot easier and can be streamlined to save time.

Tune in to learn:

1. Why I don't believe that having a podcast takes more time than creating 'normal' content for your business
2. The five things you can do to create your podcast content in less time
3. The three tools I use to make my podcast content creation easy and simple

EPISODE MENTIONS AND LINKS

Trello

Otter.AI

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🎯 Ready to go deeper?

Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

You may have seen posts on social media that say 'done is better than perfect' and think that's easy (I know I did) but for a perfectionist, it really isn't that easy. There's so much more that's involved than taking messy action and getting something done. Our guest this week shares exactly what those traits are and how this language on social media can have the opposite effect than intended.

Tune in to learn:

1. The truth about perfectionism (and it's not what you think)
2. The different types of perfectionism and how it can show up differently for each person
3. The first step you can take towards breaking free from your perfectionism
4. Reframes you can use to ground yourself when procrastination hits

CONNECT WITH REBECCA ANN

Rebecca Ann is the Perfectionist Cure Coach and has helped hundreds of women unlock their true potential in their life, career & business. Helping to free them of limiting beliefs and constraints that are holding them back from achieving what they want & deserve.

Instagram

Facebook community

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Are you feeling burned out from your podcast? Are you thinking of taking a break, but afraid of losing listeners in the process? You're not alone. In this episode, I'm sharing tips on how you can take a break from your podcast without losing your audience. Tune in to learn the benefits of taking breaks from your show (I promise, it's not a bad thing!) plus five things you should consider doing before taking a break.

EPISODE MENTIONS AND LINKS

Episode 33 - How Seasons Can Help You Manage Your Podcast Successfully

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Have you ever wondered what you could learn from Netflix as a podcaster? I'll be honest, it's not a comparison I ever thought about until recently. But as I started thinking about how Netflix has captivated millions of viewers, I realized there are some striking similarities between how they keep their audience hooked and how we can do the same as podcast hosts. I wanted to share these insights with you, because what Netflix has mastered can absolutely be applied to growing your own podcast and keeping listeners coming back for more.

Tune in to learn:

1. The three commonalities of Netflix and a great podcast
2. How to create a podcast that your listeners can't get enough of
3. The importance of creating a show that connects with and engages your ideal listener

EPISODE MENTIONS AND LINKS

The Importance of Storytelling As A Business Owner w/ Mellissa Tong [Episode 30]

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🎯 Ready to go deeper?

Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

As a podcaster, you know that planning is essential. But when it comes to the actual delivery of your content, there are a few approaches you can take. Some podcasters swear by using a script, while others prefer an outline or just improvising on the spot (which I don't recommend).

In this episode, we'll explore this question in-depth and help you decide which method is right for you. So, are you ready to find out whether you should stick to a detailed script, loose outline or just speak from your heart? Let's dive in!

Tune in to this episode to learn:

1. The difference between a script and an outline
2. The benefits of using a script or outline
3. The basic structure of a podcast episode
4. Tips for sounding more natural when using a full script

EPISODE MENTIONS AND LINKS

Castos article

Otter AI

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🎯 Ready to go deeper?

Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Having guests on your podcast can be a total game-changer for your visibility. Not only does it bring fresh energy and insights to your show, but it also helps you grow your network and reach new audiences. That said, the guest experience matters—a lot. And if the process feels clunky or chaotic for you or your guest, it can take the shine off what should be a really fun and valuable collaboration.

In this episode, I'm breaking down how to streamline your guest process so it feels smooth, professional, and dare I say... effortless? From booking to recording to follow-up, I'm sharing tips to help you create a guest experience that leaves people raving (and maybe even referring future guests your way!).

Tune in to this episode to learn:

1. The 5 steps to a successful podcast interview
2. Why a positive guest experience is important
3. The tips I share with my guests before the show

EPISODE MENTIONS AND LINKS

Dubsado

Calendly

Acuity

How To Pitch Yourself As a Guest On Other Podcasts [Episode 20]

How to Be a Great Podcast Guest [Episode 21]

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🎯 Ready to go deeper?

Book a coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

Book a Podcast Profitability Audit

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽