Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs

Finding quality podcast guests can be challenging, especially if you don’t know where to look. It’s important to bring on guests that both align with your podcasting goals and can create high-quality content that your audience enjoys. This week, episode 03 of Successful Podcasting Unlocked answers the question: Where can I find quality guests for my podcast?

In this episode, I share:

• Consider your podcast goals and ensure that your guests are in alignment.
• 8 places you can go to find high-quality podcast guests.
• Be very specific on the type of guest and topic you’re looking for.
• High-profile guests are great, but hidden gems with smaller audiences can be just as, or sometimes even more valuable. 

Be sure to tune in to all the episodes to receive tons of practical tips, tricks, and advice as I answer all your podcasting questions. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

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Every podcasting journey is different, and Suzanne Culberg knows that better than most. Suzanne is here to share her journey in podcasting, discussing her experiences with co-hosting, audience engagement, and the significance of authenticity. She then delves into the dynamics of guest selection and the relationships built through podcasting, as well as insights on connecting with audiences and the value of genuine interactions. This week, episode 199 of Podcasting Unlocked is about the power of taking imperfect action! 

Suzanne Culberg is ‘The Nope Coach’ who helps over-givers and people pleasers learn to set boundaries and say 'No' without feeling like a bi***. Suzanne is known for being direct AF and her wacky t-shirts. She lives in Sydney, Australia, with her husband and 2 awesome children.

In this episode of Podcasting Unlocked, Suzanne Culberg discusses the importance of building relationships with guests and provides value and actionable steps you can take right now to decide what launch strategy works for you. 

Suzanne and I also chat about the following: 

• Batching episodes when you’re feeling good to maintain quality recordings when you’re sick or tired.
• Transitioning from co-hosting to a solo podcast.
• The importance of having guests who are excited and willing to share their episodes.
• The benefits of podcasting for creating authentic connections and building a community.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 

CONNECT WITH SUZANNE CULBERG:

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LINKS MENTIONED:

Successful Podcasting Unlocked Ep 47: What Do I Need to Know About Adding a Co-host to My Podcast?

Ep 133: Being an Effective Podcast Host with Emily Aborn and Lisa Zawrotny

Free Download: 15 Ways to Improve Your Podcast

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Ready to celebrate your podcast's journey beyond just download numbers? Forget fleeting metrics; we're talking about celebrating your dedication, consistency, and the incredible achievement of reaching those pivotal episode counts. Whether you're just starting out or nearing your 300th episode, I’m sharing actionable strategies to amplify your message, engage your audience, and throw a well-deserved party for your podcast's success. This week, episode 198 of Podcasting Unlocked is about essential podcast marketing strategies for everyone! 

In this episode of Podcasting Unlocked, I’m sharing the importance of celebrating your milestones and actionable steps you can take right now to choose the marketing channels that work best for you. 

I also chat about the following: 

• Podcast milestone statistics and why you should celebrate every 50 episodes.
• Guesting on other podcasts to grow your audience.
• Consistently promoting your podcast to retain audience engagement.
• Utilizing AI tools to help repurpose your podcast content.

Dont forget: celebrating your podcasting successes is also a great strategy for marketing your podcast and growing your audience! You can click here to check out our Podcast Launch Roadmap!

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 

CONNECT WITH ALESIA GALATI:

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Ep 193: Podcast Marketing Strategies: How to Grow Your Audience & Reach New Listeners

Ep 147: 6 Podcast Marketing Myths That Are Holding You Back

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Ever dreamt of launching your own podcast but felt overwhelmed by the 'how'? You're not alone! This week on Podcasting Unlocked, we're diving deep into the real-life journey of Lauren Burns, host of The Redeemed Podcast. From stumbling upon podcasting advice on Pinterest to celebrating her one-year anniversary, Lauren shares her raw, honest experience of launching her podcast, overcoming fears, and discovering the incredible impact it's had on her life and her listeners. Get ready for actionable strategies, heartfelt stories, and a dose of inspiration that will empower you to finally hit that 'record' button. This week, episode 197 of Podcasting Unlocked is about strategies and tools for launching your first podcast!

Lauren Burns is the host of The Redeemed Podcast, launched in April 2024, with the mission to encourage and inspire others through her personal testimony and the powerful stories of her guests. Starting The Redeemed Podcast was a leap of faith for Lauren, as her only training came from listening to Alesia’s podcast for three months before launching her own. This journey has opened doors she never could have imagined, including reconnecting with and interviewing the courageous men who rescued her when she was kidnapped as a child. Each episode reflects the hope and redemption she’s found through God’s grace and her desire to share that with others.

In this episode of Podcasting Unlocked, Lauren Burns is sharing the importance of overcoming fear to try something new and actionable steps you can take right now to balance podcasting with all the other aspects of your life. 

Lauren and I also chat about the following: 

• Batch recording to stay consistent and manage your time effectively.
• The importance of focusing on the listener experience with your show.
• Investing in quality equipment and finding the tools that work for you.
• How the impact of podcasting goes beyond your download numbers. 

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 

CONNECT WITH LAUREN BURNS:

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Redeemed podcast

Website

CONNECT WITH ALESIA GALATI:

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LINKS MENTIONED:

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Free Download: 15 Ways to Improve Your Podcast

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There are way too many options when recording an episode for your podcast, and it’s easy to get overwhelmed. Today I’m sharing my favorite tools that are affordable and offer a low barrier to entry that will help you achieve a high-quality podcast recording. This week, episode 02 of Successful Podcasting Unlocked answers the question: What Are the Best Podcast Recording Options?

In this episode, I share:

• Using Riverside.fm for interview or video-based podcasts allows you to achieve a high-quality recording and seamless collaboration with guests. 
• Using Audacity for recording solo audio-only podcasts as well as a user-friendly editing software.
• Finishing your audio file in Auphonic to equalize audio levels and create a polished final product ready to upload. 

Be sure to tune in to all the episodes to receive tons of practical tips, tricks, and advice as I answer all your podcasting questions. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

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LINKS MENTIONED IN THIS EPISODE:

Riverside

A Beginners Guide for Podcast Editing in Audacity

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Imagine landing 3,000 inquiries from just one strategic podcast guest appearance! In this episode, we chat with Robin Waite, host of the 'Fearless Business' podcast, about his remarkable journey with podcasting and guesting. Robin shares how he transformed his business by intentionally putting himself in the right rooms, delivering massive value, and overcoming the fear that often holds entrepreneurs back. From his initial podcast launch to his game-changing strategy shift and the incredible story behind his 3,000 inquiries, this conversation is packed with actionable insights and inspiring anecdotes that will empower you to amplify your message and grow your audience. This week, episode 196 of Podcasting Unlocked is about overcoming fear and using podcast guesting for business growth! 

Robin Waite is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase their revenue. Robin runs a one-person coaching practice with a small team of associate coaches, and in 2023/24 did £250k/$300k revenue without doing any marketing (except for a single podcast interview which generated 3,000 leads!).

In this episode of Podcasting Unlocked, Robin Waite is sharing the importance of leading your shows with the value content and actionable steps you can take right now to upgrade your podcast strategies for dramatic growth. 

Robin and I also chat about the following: 

• Robin’s lessons from unexpectedly launching his own podcast.
• Managing fear - not eliminating it - to allow yourself to grow your business.
• The importance of SEO strategy in growing your podcast.
• The power of podcast guesting for generating more leads.

Don’t forget to visit https://www.fearless.biz/tys for a FREE signed copy of Robin’s book “Try Your Shot”!

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 

CONNECT WITH ROBIN WAITE:

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Fearless Business podcast

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LINKS MENTIONED:

Free Signed Copy of Take Your Shot

Free Download: 15 Ways to Improve Your Podcast

Proud member of the Feminist Podcasters Collective.

Did you know your podcast trailer is often one of the MOST downloaded episodes? Your trailer is going to be listeners’ first entrance into understanding who you are and helps them decide if they want to keep listening! Today, I’m walking you through what makes a great podcast trailer that grabs listeners’ attention in the first 10 seconds and keeps them coming back for more! Plus, I give you details on my Create a Killer Podcast Trailer course, filled with checklists and templates to make the process even easier. This week, episode 195 of Podcasting Unlocked is about how to create a podcast trailer that wows! 

In this episode of Podcasting Unlocked, I’m sharing the importance of having an engaging podcast trailer and actionable steps you can take right now to create one. 

I also chat about the following: 

• The most important elements of a podcast trailer.
• Finding the right hook for your podcast’s niche.
• Differentiating yourself from all the other podcasts out there.
• Making music and sound effects work for you.

Your podcast trailer is likely to be one of your most downloaded episodes, so don’t forget to optimize it to work best for you! My Create Your Killer Podcast Trailer course is full of templates and checklists to help you create your trailer today!

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 

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LINKS MENTIONED:

neosounds.com

Create Your Killer Podcast Trailer

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In this episode of Podcasting Unlocked, Alesia Galati sits down with the extraordinary John A. Brink. At 84 years young, John is not your average podcaster. He's a competitive bodybuilder, a prolific author, a seasoned entrepreneur, and the host of a top 1% global podcast. John shares his incredible journey, from arriving in Canada with just $25 and a dream to building a multi-faceted empire. He dives deep into his podcasting strategies, his unique book interview series, and how he embraces ADHD and dyslexia as superpowers. Get ready for a conversation packed with valuable insights, raw vulnerability, and a whole lot of inspiration that will leave you ready to chase your own dreams, no matter your age or challenges. This week, episode 194 of Podcasting Unlocked is about podcasting, storytelling, and navigating ADHD! 

John A. Brink, born in WWII Holland, immigrated to Canada in 1965 and founded Brink Forest Products in 1975. Today, he leads the Brink Group of Companies and hosts the ON THE BRINK podcast. He's a philanthropist and advocate for ADHD awareness, holding an Honorary Doctorate of Laws and membership in the Order of British Columbia.

In this episode of Listeners to Leads, John A. Brink discusses the importance of storytelling in podcasts and actionable steps you can take right now to create global connections and conversations through podcasting. 

John and I also chat about the following: 

• Podcasting as a new and emerging media - the best is yet to come.
• John’s life before and after his ADHD diagnosis and now he views ADHD as a superpower.
• Encouraging young people to find their passions.
• Following your curiosity to create diverse and engaging content.

For links to all of John’s projects, visit his website at https://johnabrink.com/.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at www.listenerstoleads.com

CONNECT WITH JOHN A. BRINK:

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On The Brink podcast

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Work with Galati Media! 

Free Download: 15 Ways to Improve Your Podcast

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There are 4 main goals we come across when working with our podcasting clients: conversion, impact, growth, and engagement. Today, I’m going to be breaking down some of the quick and simple steps you can take to grow your podcast by increasing listener downloads. This week, episode 01 of Successful Podcasting Unlocked answers the question: How Can I Increase My Podcast Downloads?

In this episode, I share:

• Increasing the number of episodes can attract binge listeners and increase download numbers.
• Referring back to previous episodes encourages listeners to revisit and re-listen to content.
• Utilizing video-based podcast marketing strategies can engage listeners and attract new ones.
• Being available on multiple platforms and sharing podcast links in various formats increases accessibility.
• Creating high-quality content and providing value to listeners is crucial for growth.
• Being a guest on other podcasts allows for exposure to new audiences.
• Connecting and collaborating with high-quality guests can lead to increased engagement and sharing of podcast episodes.
• Optimizing the podcast for search through titles, descriptions, and show notes improves discoverability.
• Asking the audience to share the podcast and creating an email list can help reach new listeners and maintain engagement.

Be sure to tune in to all the episodes to receive tons of practical tips, tricks, and advice as I answer all your podcasting questions. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH ALESIA GALATI:

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Work with Galati Media! 

Proud member of the Feminist Podcasters Collective.

Are you a purpose-driven business owner ready to make a real difference in the world?

Join Alesia Galati, founder of Galati Media and a proud member of the BIPOC and LGBTQIA+ community, as she shares actionable strategies to help you leverage the power of podcasting for positive change.

Alesia understands the unique challenges and opportunities marginalized voices face and is passionate about helping you amplify your message, grow your audience, and create a podcast that truly matters.

In each episode, you'll discover podcast growth strategies, impactful content creation ideas, authentic storytelling tips, marketing and audience growth tactics, and hear inspiring interviews.

Whether you're a seasoned podcaster or just starting out, Podcasting Unlocked will equip you with the tools and strategies to create a podcast that grows your business and contributes to a better world.

Tune in and become a podcasting changemaker!

Proud member of the Feminist Podcasters Collective.