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S3 Episode 3: Positioning to W.I.N. in an era of SaaS Rationalization
What can CMOs do in 2023 to drive efficiency, increase velocity, and prove value to customers?
This episode breaks down two of the most important levers CMOs can pull — well-defined positioning and revenue plays.
Join host Rowan Noronha live from #PavilionCMOSummit2023 as he talks product marketing strategies with Kyle Coleman, SVP Marketing, Clari, Meagan Eisenberg, CMO, Lacework, and Sydney Sloan, Executive in Residence, Scale Venture Partners.
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By The Compete Network by Klue
4
33 ratings
What can CMOs do in 2023 to drive efficiency, increase velocity, and prove value to customers?
This episode breaks down two of the most important levers CMOs can pull — well-defined positioning and revenue plays.
Join host Rowan Noronha live from #PavilionCMOSummit2023 as he talks product marketing strategies with Kyle Coleman, SVP Marketing, Clari, Meagan Eisenberg, CMO, Lacework, and Sydney Sloan, Executive in Residence, Scale Venture Partners.
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