PR Talk

Work/life balance is a popular topic for all industries and job-types. Amy and Mike talk about how they strive to strike the right ratio and provide tips for listeners on the PR Talk Podcast.

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In this episode of PR Talk, Amy shares her view that the most important PR Tool is not the mind, relationships, a press release or even her favorite, the telephone. She insists that the most important PR tool is instinct.

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The Press Release does have a place in the modern PR toolset. Amy talks about the type of news that writing a press release will help you get and potentially expand coverage for.

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This episode of #PRTalk is a recording from a PRSA Oregon event we did about the Ins and Outs of Podcasting. During the hourlong presentation at the University of Oregon in Portland, we spoke about why we started PR Talk, our processes and the technical requirements.

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Should Media Members Switch to PR?

Dan Lee with PR Talent 

Read the entire write-up at https://www.veracityagency.com/podcast/forget-your-story/

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In this episode of PR Talk, Mike and I talk about what it means to “Forget Your Story.” Mike was a bit flabbergasted by this concept at first, wondering how marketers can do anything without story-telling, which is the foundation of the human language.

Read the entire post at https://www.veracityagency.com/podcast/forget-your-story/

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The PR Agency Grind versus the In-House Comms Department Cake-Walk?

Not so fast, says Dan Lee with PR Talent.

This week’s PR Talk episode features my best friend Dan Lee with PR Talent. We’ve only met once so I don’t know if he knows that we are best friends yet. Basically, I was wondering if he could just sit in my office with me all day, every day and just be my PR cheerleader and hold my hand as I trudge down the road of painful PR.

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PR stands for: Public Relations. So, in a general sense, it’s about relating to the public. There are many ways to do this, depending on the communication tools you have at your disposal and how your audience consumes information.

PR is different as that it is an earned marketing activity that often brings more credibility. Read the entire post at https://www.veracityagency.com/podcast/how-is-pr-different/

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This week we are rounding out the theme by talking with Martin Waxman, CMO of Spin Sucks. Our last interview was with Spin Sucks founder Gini Dietrich. However, Martin and I didn’t necessarily talk about Spin Sucks. Since it is a professional development hub for PR and marketing professionals, you can imagine that the CMO of the organization would have something to say about the industry.

Read the entire write-up at  https://www.veracityagency.com/podcast/martin-waxman/

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PR Talk Podcast about the different types of roles played in the PR game. Entire jobs could encompass just one of the roles, but more often than not PR people dabble within all of these roles.

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