Millions of pets have been fostered, adopted, or somehow wiggled their way into innumerable homes and hearts around the country (and the world). How can veterinary professionals help this new generation of pet parents make the right pet care decisions when they’re still “Pre-Pet Parents?”

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Hosts Dr. Ernie Ward and Beckie Mossor, RVT go over some simple and effective ways any veterinary practice can begin helping current or prospective clients make the best decisions on the right species, breed, size, and age for their next pet family member.

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The duo discuss a variety of online tools, blog and social media posts, and team efforts to make sure the veterinary voice is heard out in the “very big World Wide Web.”

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The pair also discuss what happens to pets if an owner passes away (young or old, expected or not) and learn what Dr. Ward believes veterinary professional organizations and corporate veterinary practices should be doing to help pet parents with pet estate planning and how these steps and tools could potentially encourage more pet parents.

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This is a wide-ranging conversation with plenty of real-world practical tips.

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Viewfinders, we hope you enjoy this “Coronavirus-free” episode and are staying safe!