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If you have no photos or video, you have no proof.
When you are holding an event, meeting with fans, speaking to a crowd or being interviewed, get coverage.
A friend of a friend of ours who works for the White House under a previous administration shared that no matter where they go, there had to be cameras. If there were no cameras, it was as if the VP sat at home and did nothing.
Let people see you work.
Get photographers and videographers recording your work and share it publically. Repurpose your recorded training sessions for future use too!
PR is a good thing - especially when it's home-grown and real.
If you have questions you would like to have answered, email me at [email protected] and share your question, I may mention it in an upcoming episode.
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