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#309: Allison Ward, the founder of Salty Cat, launched her company with the intention of creating a lower-priced cat food with premium ingredients. How did she do it? Simple! By lowering her profit margin, while also creating an egalitarian management structure in the small company.
By Tracie Hotchner4.4
4141 ratings
#309: Allison Ward, the founder of Salty Cat, launched her company with the intention of creating a lower-priced cat food with premium ingredients. How did she do it? Simple! By lowering her profit margin, while also creating an egalitarian management structure in the small company.

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