Ask any fitness trainer and they'll say "summer bodies are made in the winter." Well, that adage works in the business world, too! Let's dive in!

In this episode you’ll hear—

→ The “Summer Sales Start in Spring” problem: how waiting until July to prep for your biggest sales month leaves massive revenue on the table.

→ how I coach clients to reverse-engineer August sales with intentional spring action plans.

→ why building traffic pathways, lead magnets, and product refreshes in March & April unlock your August ROI months ahead of time.

→ the exact prep checklist I coach clients to work through in Q2 — including email warm-ups, product listing refreshes, blog traffic boosters, and funnel tune-ups to maximize back-to-school sales.

→ why most sellers underestimate how long true sales optimization actually takes — and how to break it into simple monthly sprints.

→ …plus behind-the-scenes coaching stories on clients who doubled August sales by prepping months ahead.

→ I’m also breaking down how you can map your own prep plan now — so August isn’t a scramble, but a celebration.

Connect with Chynell:

• Instagram: @routineyourdream
• Website: routineyourdream.com

Work with Chynell: Interested in taking your business to the next level? Explore coaching opportunities with Chynell:

• Send a DM with the word "scale"on Instagram
• Visit routineyourdream.com for more information

Support the Podcast: If you’ve enjoyed TPT Sales Strategy: For Sellers Who Don’t Wait Until the Last Minute (Anymore) and found it helpful, please leave a review!