Cartoon characters have helped sell burgers and fries for years. But for graphic designer Steven Heller, there's one icon that stands above the rest. He's a pudgy little boy with a pompadour, checkered overalls and a Double-Decker burger in his hand.

It's been spinning for over a hundred years but, as James Buzard explains, some people still aren't comfortable with it. Where it stops, nobody knows. Produced by Chloe Plaunt.

Martha Stewart owes a lot to Mary and Russel Wright. Russel designed masterful dinnerware and objects for the home--and Mary invented the idea of selling a lifestyle.

You put your coins in, they disappear forever ... and somehow you don't mind. We sent Hammad Ahmed to Atlantic City to find out what makes a slot machine spin.

Paola Antonelli, design curator at the Museum of Modern Art, finds sublime design in a rubber-soled wonder -- the sneaker

Graphic designer Michael Bierut appraises the design of the single most familiar government form.

Culinary Arts Museum curator Richard J.S. Gutman explains why an American classic from the aluminum age never goes out of style.

Cartoon characters have helped sell burgers and fries for years. But for graphic designer Steven Heller, there's one icon that stands above the rest. He's a pudgy little boy with a pompadour, checkered overalls and a Double-Decker burger in his hand.

Why does it feel so good to tie a scarf around your neck? Are you just keeping warm – or are you tying a knot between your head and your heart? Veronique Vienne extolls the simple scarf and instructs us on how to tie one right. Produced by Michele Siegel.

Chef Wylie Dufresne, of trendy New York restaurant wd-50, loves state-of-the-art equipment, but his favorite kitchen tool is modest: the whisk. We asked an expert, Gourmet Magazine's style director Corky Pollan, what makes a whisk really mix and beat.