Anna Hansen brings extensive experience in customer success and customer retention from her time as CCO at the CRM company Lime Technologies. She is currently serving as the Chief Pricing Officer, offering an intriguing perspective thanks to her background.

In this episode, we delve into Lime's discovery that pricing is another tool for creating successful and satisfied customers. We explore how they have approached finding a pricing model that suits different segments, making them even more competitive in various markets.

This episode is perfect for those looking to start working with pricing as a strategy!

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Powered by vloxq CPQ (Configure Price Quote), rated as the most user friendly CPQ and a perfect fit when your CRM standardized quote module falls short. 

EPISODE CREDITS: 

Produced, edited and mixed by Zveki 

Segment jingles composed and produced by Niclas Gozzi and Story of You

Additional music licensed through Stim