By Treefrog Marketing
A podcast dedicated to helping small business owners define, maintain, and pursue both their business and personal priorities so they can build lives and businesses they love.
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2020 ratings
The podcast currently has 171 episodes available.
When you’re a mom and trying to build a business, balance can seem like an elusive dream. But it’s totally possible.
In this episode, I’m chatting with Brooke Greening, a Fractional Sales Leader & Marketing Consultant, and co-owner of Building Momentum Resources. She shares how she juggles her packed family schedule, involves her kids in her entrepreneurial journey, and carves out time for herself and her husband.
We also touch on the importance of self-care, proactive planning, and the grace to accept imperfection in our journey. Brooke's story is relatable and inspiring, especially if you've ever felt overwhelmed by the daily grind.
So don’t miss Brooke’s insights on balancing motherhood and entrepreneurship. Tune in to catch all her practical tips and inspiring stories.
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Get to know more about Brooke Greening:
https://www.linkedin.com/in/brooke-greening
Access Brooke’s Daily Five Guide
https://coaching.buildingmomentum.info/priority
Visit Building Momentum
https://coaching.buildingmomentum.info
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Save $20 on your first order from InstaCart
https://www.treefrogmarketing.com/instacart-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
When you're trying to make a splash in a crowded market, it's not enough to just have a good product or service—you need to stand out and make an unforgettable impression on your audience.
In this episode, we explore essential strategies for small business owners to differentiate their brands, build trust with their audience, and create lasting customer relationships.
You'll discover how to leverage email marketing, Google and social media ads, and content marketing to attract and convert visitors into loyal customers.
If you're a small business owner looking to make your mark, this episode is packed with invaluable insights just for you!
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 086: The Three Most Effective Ways to Improve Your Small Business’s SEO
https://treefrogmarketing.com/most-effective-ways-improve-small-business-seo-marketing-consultation-heather-corbin
Episode 115: How to Use Google Ads as a Small Business
https://treefrogmarketing.com/how-use-google-ads-small-business
Episode 126: Why Small Businesses Should Invest in Social Media Ads
https://treefrogmarketing.com/why-small-businesses-should-invest-social-media-ads-angel-tobey
Episode 147: Why Every Small Business Owner Needs a Personal Brand & How to Build Yours
https://treefrogmarketing.com/why-every-small-business-owner-needs-personal-brand
Get access to this free mini-course - Marketing Guiding Statements:
https://www.treefrogmarketing.com/marketingguidingstatements
Get a Free PDF Guide: 8 Things Every Small Business’s Website MUST Include to Convert Visitors into Paying Customers:
https://treefrogmarketing.com/8-things-every-small-business-website-should-include
Get a Free PDF Guide: The Most Effective Marketing Strategy for Small Businesses: The Flywheel Marketing Method:
https://treefrogmarketing.com/most-effective-marketing-strategy-small-businsses
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
Let's talk about something every small business owner can benefit from: never stop learning.
And guess what?
We've got a list of five must-read books that'll make a big impact on your business.
These five books are full of practical strategies that you can start using right away. From managing your business finances to fine-tuning your marketing efforts, each book offers unique insights and real-world examples.
We all know how essential it is to keep our clients happy and loyal, and these reads provide actionable tips on doing just that.
You won't want to miss this episode. Tune in to hear our top five book recommendations for growing your small business and get ready to start implementing new strategies today.
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 155: Bigger Doesn’t Always Mean Better
https://treefrogmarketing.com/bigger-doesnt-always-mean-better
Episode 154: How to Set Boundaries & Get Your Clients to Respect Them
https://treefrogmarketing.com/how-set-boundaries-clients-respect-them
Read Company of One by Paul Jarvis
https://amzn.to/4ags3mh
Read How to Grow Your Small Business by Donald Miller
https://amzn.to/3LZs1Fh
Read Profit First by Mike Michalowicz
https://amzn.to/3SKAm3k
Read Magnetic Marketing by Dan Kennedy
https://amzn.to/3SM20Nv
Read The Client Retention Handbook by Josh Nelson
https://amzn.to/4fyqP9H
Learn more about Blinkist
https://www.blinkist.com/en/app/for-you
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
If you're not showing up on Google, you're missing out on serious business opportunities.
In this episode, I break down three specific types of content—educational blog posts, showcases of your work, and niche location-specific content—that can significantly enhance your online visibility. These content strategies will help not only in attracting your target audience but also in proving to Google that you're an expert in your field.
If you want to dive deeper into these tactics and learn how to make them work for your business, listen to the full episode now!
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 066: What to Write About When Blogging Your Work as a Creative Entrepreneur
https://treefrogmarketing.com/what-write-about-when-blogging-work-creative-entrepreneur
Get a Free PDF Guide: How to Use Keywords to Improve Your Small Business’s SEO
https://treefrogmarketing.com/how-use-keywords-improve-small-business-seo
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
Being a small business owner isn’t easy. But there's one simple trick that could make all the difference: value-based pricing
That's right, Sheila Hansen—our guest in this episode—dives into why shifting from traditional hourly rates to a value-based approach can revolutionize your business. We discuss how understanding and communicating the value you bring changes everything.
Sheila, a CPA, coach, and CFO, emphasizes understanding what clients truly value. It’s not just about the deliverables; it’s about the speed, outcomes, process ease, and the potential revenue increase a small business can provide.
This episode is packed with insights to help you rethink your pricing strategy. Tune in and hear all the ways value-based pricing can boost your small business!
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Get to know more about Sheila Hansen:
https://www.hansenllc.net
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
When you’re ready to make your mark in marketing, skipping the basics is a big mistake. Get the foundation right, and everything else falls into place.
I’m Victoria Rayburn, and in this episode I break down two crucial steps that will set you up for marketing success. These foundational elements aren’t just nice-to-haves; they’re must-dos for any successful marketing strategy.
I can’t wait to show you why these steps are so important and how to put them into action. Tune in now!
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 106: How to Optimize Your Website for Search Engines
https://treefrogmarketing.com/how-optimize-your-website-search-engines/
Get access to this free mini-course - Marketing Guiding Statements:
https://www.treefrogmarketing.com/marketingguidingstatements
Get a Free PDF Guide: 8 Things Every Small Business’s Website MUST Include to Convert Visitors into Paying Customers:
https://treefrogmarketing.com/8-things-every-small-business-website-should-include
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
As a small business owner, you know that every dollar counts. So, how can you maximize a tight marketing budget to drive real results?
In this episode, we break down the essentials of small budget marketing. You'll hear why having a strong website matters, how to create clear messaging that hits home, and why email marketing is your budget's best friend.
We also cover some common pitfalls and what to prioritize first. It's all about smart, strategic moves that make your budget go further.
So tune in to this episode and start getting the most bang for your buck.
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 104: How to Build a Lead-Generating Website
https://treefrogmarketing.com/how-build-lead-generating-website
Episode 110: A Proven Content Marketing Strategy for Small Businesses
https://treefrogmarketing.com/proven-content-marketing-strategy-small-businesses
Episode 114: How to Build a Sales Funnel as a Small Business
https://treefrogmarketing.com/how-build-sales-funnel-small-business
Episode 084: How to Identify & Understand Your Ideal Client,
https://treefrogmarketing.com/how-identify-understand-ideal-client
Episode 153: The 5 Most Effective Things You Can Do to Improve Your Small Business’s SEO
https://treefrogmarketing.com/most-effective-things-improve-small-business-seo
Learn more about MailChimp:
https://admin.mailchimp.com/referral?code=sqGM5tW20HY
Get access to this free mini-course- Marketing Guiding Statements:
https://www.treefrogmarketing.com/marketingguidingstatements
Get a Free PDF Guide: The Most Effective Marketing Strategy for Small Businesses: The Flywheel Marketing Method:
https://treefrogmarketing.com/most-effective-marketing-strategy-small-businsses
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Use this coupon code to try Showit for FREE
https://www.treefrogmarketing.com/showit-coupon-code
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorial
Do you want to make sure your small business sticks in people's minds long after they've encountered it?
We've got the secret sauce that will make your prospects 22 times more likely to remember you.
We're here to talk about how storytelling can transform your marketing strategy. Forget trying to out-shout the competition with facts and figures. We show you how stories connect with emotions, making your message unforgettable.
Learn how to craft clear messaging through marketing guiding statements, build a website that pulls customers in with story-driven content, and use everyday stories in your marketing to keep your audience hooked.
Let's make sure your small business isn't just another name on the roster but a story that sticks.
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 107: How to Write Website Copy for Your Small Business
https://treefrogmarketing.com/how-write-website-copy-small-business-how-write-home-service-about-pages
Get access to this free mini-course- Marketing Guiding Statements:
https://www.treefrogmarketing.com/marketingguidingstatements
Get a Free PDF Guide: The Most Effective Marketing Strategy for Small Businesses: The Flywheel Marketing Method:
https://treefrogmarketing.com/most-effective-marketing-strategy-small-businsses
Check out One Peak Creative on TikTok:
https://www.tiktok.com/@onepeakcreative
Check out Jordan Lee Dooley on Instagram:
https://www.instagram.com/jordanleedooley
Check out Akua Konadu on Instagram:
https://www.instagram.com/akuakonad
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Use this coupon code to try Showit for FREE
https://www.treefrogmarketing.com/showit-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
The world of social media marketing is ever-evolving, but one platform that continues to offer exceptional opportunities for business growth, especially for B2B service providers, is LinkedIn.
In this episode, we sit down with Deirdre Martin, founder of Deirdre Martin Consulting, to get into her organic LinkedIn strategies that really work for small businesses.
We walk through her four C's strategy: content, connections, conversations, and comments. Deirdre also shares a three-step content strategy to help you capture, engage, and convert followers. She emphasizes the importance of being authentic and will teach us how to optimize LinkedIn profiles effectively.
So don't miss out on this opportunity to get some game-changing tips from Deirdre Martin. Tune in now and start transforming your LinkedIn presence today!
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Get to to know more about Deirdre Martin:
https://www.linkedin.com/in/deirdremartincustomerexpeience
Check out Deirdre’s website:
https://www.deirdremartin.ie
Subscribe to Deirdre’s podcast, The Master Your Business Podcast:
https://podcasts.apple.com/ie/podcast/the-master-your-business-podcast/id1667327376
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
Sometimes scaling your business feels like the ultimate goal, but what if staying small and focused could actually be more rewarding?
In this episode, we chat about the idea that you don't need to expand endlessly to be successful. We share personal stories of when scaling up didn't pan out, the importance of defining your own success, and practical tips for creating vision and mission statements that keep you on the right path.
Whether you're aiming to grow or stay comfortably small, there's a lot to consider. Let's break it down and see how you can build a business that works for you, on your terms. Tune in now!
Specifically, this episode highlights the following themes:
Other Mentioned Links & Resources
Episode 136: How to Create a Personal Vision for Your Life & Business with Mark Dolfini
https://treefrogmarketing.com/how-create-personal-vision-life-business
Read Company of One by Paul Jarvis:
https://amzn.to/4ags3mh
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
The podcast currently has 171 episodes available.
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