Private Podcast-- Dustin

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In this episode, we talked about how you wanted to market to your audience using Instagram, email campaign etc. We also talked about niching down, getting into your client's mindset, and the 'consciousness scale', when talking to your clients.

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Here's a recap on tonight's session: 

• We talked about how you were able to complete your flier, per last week's assignment. You decided on Elevated Moves as your business name, and were also able to create a Gmail account and set up a URL under the name Elevated Moves. 

• You mentioned that the people in your current cohort are creating good energy and making some moves, and that feels exciting and motivating. We also discussed the concept of how action breeds motivation, not the other way around. We made similar comparisons to that idea, such as 'a body at rest tends to stay at rest' and the rocket ship using 50% of its fuel to get the first ten feet off the ground, and the importance of taking action. 

• We discussed your experience with creating your flier. You identified a 'gremlin', or an initial resistance (the first ten feet for the rocket to take off), when you started the process, but as you got into flow, the creative juices started pumping and the task became fun. You stated that even when you feel and identify the gremlin, it's not enough to stop you from moving forward, which is good. 

• You mentioned how it feels more manageable and engaging to work with a coach who is only one or two steps ahead of you, rather than a coach who is at the top tier. We discussed how that's a normal human response, and different coaches meet different needs depending on where we're at in our journey. 

• We closed out the session discussing what you want your career to look like in your 'authentic life'. We discussed that you are working on, or are in progress, on all of those themes except your vision of doing work to stop and prevent child abuse and human trafficking. You mentioned that it was something for 'in the future', or 'down the road'. We then discussed how the authentic life isn't something that's waiting on the other side of making money in coaching, and looking at what things we can do to start creating our authentic life now. We looked up https://www.thorn.org and teased out how you can start contributing to that now, even if it's like a tshirt, or a $5.00 monthly donation. The ultimate goal isn't necessarily to make huge moves, but to do what you can where you are, and level up and increase those efforts as you start to make more money. 

We also talked about the following action items between now and next week: 

1. You want to get your flier printed, and want copies to hand out at your writing group this upcoming Saturday. 
2. You want to get your business cards finished and ordered. 
3. You want to get an official contract drafted and ready to go for your first client. 
4. You want to set up something with Thorn.org

Here's a recap of the session:

• You were able to complete your homework from last week, with the help of a fellow coach from your cohort. You've narrowed down your core message by saying "I help people discover the truth behind what's holding them back, so they can move forward and thrive." 
• You teased out your process for helping people confront their fears and move forward with the following process. 

1. Your client takes full responsibility for their life and their choices. 
2. They do the work to dig deep and uncover the fear that is keeping them from making changes. 
3. They take action and embrace the necessary changes to move forward. 

• You're still trying to decide how to 'identify' as a coaching, whether that be with your IG handle (@alifewelllivedcoaching), your YouTube channel (Authentic BS), or something completely different, like an 'empowerment coach'. 
• We talked about the idea that as you coach more, the exact name will fall into place when it's needed, but not to focus on it at the expense of taking action. 
• We discussed three (3) action items for you this week: 

1. Create a print a flier to post at a local coffee shop
2. Notice and observe your experience as you complete #1. Were you excited, in flow, dreading the task, at ease with it, etc. 
3. Think about the idea of your authentic life holistically. If you were living in 100% authenticity, what details would be involved? Where would you live? What would you be doing? What would you and your son be doing? What would you be wearing? What would you be eating? etc. 

• We will flesh this out in greater detail over the coming weeks.