Profit For Coaches

152 - Time to ExitTo paraphrase Kenny Rogers, basically, you gotta know when it's time for things to end and time for you to walk away. Hi, I'm Jos. This is Profit for Coaches, and on today's episode we're talking about when things should end. Specifically, we're talking about exit planning, a huge topic out there right now.So let's talk about what you need to know so that when you're ready, you can exit your business in the most financially successful way possible. Enjoy the episode."An exit strategy is absolutely something that you should begin with from day one. And if not day one, the next best time to start is today." — Jos WillardThis week on Profit for Coaches:* What types of businesses should have an exit strategy as soon as possible* The first three steps to a financially successful exit strategy* The role of business brokers and how to spot a good oneOur Favorite Quotes:* "You don't have to have an exact plan. Things are going to change between now and 20 years from now." — Jos Willard * "What matters is setting up your business so that it has that foundation and structure in place, so that when you are ready to step out of it, you can do so in the best way possible for you and the business." — Jos Willard

151 - Trust - with Darryl Stickel“Almost all those trust literature treats people like rational actors. I don't know if you've met people before or not, but we're not always rational. Right?” — Darryl StickelThis week on Profit for Coaches:* A glimpse into Darryl's new book and his revolutionary, practical approach to building trust* How to establish a shared vision of excellence.* The fatal consequences of promoting a fear of making mistakes* The FREE profitable practice scorecard!Our Favorite Quotes:* "When you say, I'm gonna help you build trust, people think, oh my God, we're gonna hold hands, we're gonna walk across hot coals. There's gonna be this huge sense of woowoo, and maybe some peyote involved or something. I'm none of that, right? It's really a practical applied approach."— Darryl Stickel* "I wrote the book so that someone could just pick it up and read it, and get better at building trust."— Darryl Stickel* "Trust is the willingness to make yourself vulnerable when you can't completely predict how someone else is gonna behave. And so there's elements of uncertainty and vulnerability mixed in there."— Darryl Stickel* "There was this sense that people had to pull together or you wouldn't survive. That developed a sense in me that if I could help people, I should."— Darryl StickelHow important is trust? Well, for you and me, it's important that you trust that I'm gonna bring you good information, or at the very least, that I'm gonna make the podcast entertaining and informative enough to be worth your time. As coaches and experts, trust is incredibly important between us and our clients because, well, how are they going to let us guide them or help them if they don't trust us to do that?Trust is even more important in, gosh, almost every relationship that exists. Which is why I'm really excited to introduce you to my guest today, Darryl Stickel.Darryl is one of the world's leading experts on trust. He's got over 20 years of experience and his PhD Building Trust in Hostile Environments from Duke University established him as a global leader for governments, businesses, and NGOs on practical approaches to building trust. Darryl has worked for McKinsey and Company in their Toronto office. He's advised the Canadian Military on trust building in Afghanistan.He's served as faculty for the Luxembourg School of Business, and the Center for Effective Organizations at the University of Southern California, and he's recently completed his book, Building Trust: Exceptional Leadership in an Uncertain World.Darryl's contribution to the field of trust has been recognized by his recent nomination to the top Thought Leaders on Trust by Trust Across America and Trust Around the World. This is going to be a very interesting conversation. I think you're gonna enjoy it.Resources Mentioned:* Book: Building Trust: Exceptional Leadership in an Uncertain World by Darryl Stickel (https://amzn.to/3JXELM1)* Book: Never Split The Difference by Chris Voss (https://amzn.to/3ORIfRx)Any purchase through the amazon affiliate links above helps support the podcast. Thank you!Connect with Darryl Stickel:* Darryl Stickel's Website - Trust Unlimited (http://www.trustunlimited.com)*

What if we could build a wall around your coaching business so that it could handle almost anything without you having to break a sweat? Hi, welcome back to Profit for Coaches. This week we're talking about exactly that. What is this amazing thing? This great wall, manned by your armed guards that can protect your business from almost anything that could happen? It's simple. It's The Vault. Enjoy the episode. "That's what this money is doing, is it's standing guard on top of the walls helping to protect against danger." — Jos WillardThis week on Profit for Coaches:* How The Vault can change the way you do business every day* The massive impact of your pre-decisions.* Stress and our short-term survival reactions vs long-term strategies.* How to be ready for the ‘Dark Day’ in your business.* The FREE profitable practice scorecard!Our Favorite Quotes:* "It doesn't really matter how fast we get there, as long as we get there." — Jos Willard* "When you make the decisions in advance, ... you don't have to make the decision while you're under stress." — Jos Willard* "If we are worried about having cash in our business, we make bad decisions." — Jos Willard

So often we think in our business that in order to do better, we have to do more. We have to offer more. Part of that is the expert's curse, especially if we're in the knowledge business like coaches, consultants, et cetera. We tend to think 'I've repeated this same answer over and over again. My audience is sick of it. My clients are sick of it. Everyone is sick of hearing just these simple, same three things that I say over and over again. I need to add more to it.'ut that's not what's going to make your business better. It's not what's gonna get your clients better results. Instead, if you want to do better, you need to do less. Enjoy the episode. "Make your business simple. Have one way to get clients, have one way to bring in revenue, have one thing that you fix." — Jos WillardThis week on Profit for Coaches:* Surprising ways doing less in your business can really be more.* How well-meaning complexity can threaten your success.* A simple strategy that can make your business unbreakable.* The FREE profitable practice scorecard!Our Favorite Quotes:* "When the economy gets tight, pressure is applied. Things that are more complicated, break sooner, they break faster, they break more often, they break in more places, and they break more catastrophically."— Jos Willard

If you want your day and your business to go better, you need to start them better. On today's episode, we'll talk about how you can make your day, your business, and your life a whole lot better, just by making two changes to how you start your day. Enjoy the episode."If you're feeling high stress in your business on a regular basis, you're gonna have difficulty making good long-term decisions. That's just how we're wired as human beings." — Jos WillardThis week on Profit for Coaches:* Two simple techniques to tweak your morning routine for calm and success* The best way to enjoy caffeine for better performance and sleep* Why bacon and eggs is truly a breakfast of champions* The FREE profitable practice scorecard!Our Favorite Quotes:"The science is very interesting on this because you don't even have to go to bed at the same time every night. You don't even have to sleep really well.. for this purpose." — Jos Willard"Those two things will start your day off in a way that will give you more energy, clearer thought, less stress, and a nice buffer against all of the neurochemicals and other things that can go on in our head when we're looking at stressful situations."— Jos Willard"The higher stress we're in, the more and more we will trade off good long-term decisions and good long-term payoffs, in order to get the short-term payoff of, escape from the danger. Or, escape from the pain."— Jos Willard

If you're a regular listener to the show, you're about to get confused. Because just a week or two ago, I told you you need to be asking more questions to make your business more profitable. And today I'm gonna be talking about why fewer questions will make your business more profitable, and what technique you can use instead of all of those questions, and you might even wind up getting better answers.Enjoy the episode.“Ask more questions... Ask fewer questions... The answer is, actually, it's both.” — Jos WillardThis week on Profit for Coaches:* How the use of questions differs in coaching sessions and business scenarios* How to effectively use 'labels' to garner meaningful information.* A challenge this week that adds a powerful tool to your coaching arsenal* The FREE profitable practice scorecard!Resources Mentioned:* Book: Never Split the Difference by Chris VossAny purchase through the amazon affiliate link above helps support the podcast. Thank you!Our Favorite Quotes:* “When we use a label, we try and label what we're seeing, then it's not an accusation, it's just a statement of this is what it seems like." — Jos Willard* "There is almost no question that you can't reframe as a label." — Jos Willard* ""If you want to make any negotiation, or any conversation more profitable, pleasant, and effective, practice using labels in place of asking questions." — Jos Willard

I want you to meet my friend Lauren Tickner. Lauren Tickner became a millionaire at the age of 23. She's spoken on the same stages as Alex Hormozi, and Gary Vaynerchuk, and others, thanks to her social media and sales skills. Some people know her for her large podcast, the Impact School podcast, where she's interviewed people like Grant Cardone. How did she get here? She made her first million through building a highly engaged audience on social media, and using that audience to launch a highly profitable online health coaching platform called Strength Feed.After helping a few of her friends do similar things, she realized there was a huge opportunity in monetizing social media and in making that her business focus. And that's how Impact School was born. A few years later, and impact school has helped more than 1200 business owners implement social media sales systems to enroll more premium clients organically. I'm excited to have her on the episode. Buckle up. It's gonna be a fun one."The biggest thing that keeps coming up is authority. How can you make sure that you are seen as an authority to your potential client?" — Lauren TicknerThis week on Profit for Coaches:* Expectations vs. Reality on the way to entrepreneurial heights* The vital distinction between volume and sales, and profit and joy* The importance of building and maintaining authority as a coach* Building your coaching team, or why you might not want to* The FREE profitable practice scorecard!Our Favorite Quotes:* "I want to make my clients have a high profit business that they love to run." — Lauren Tickner* "I was trying to build different businesses, failing at literally everything. Then I realized the reason why those clients didn't get the results, is because they hadn't paid any money." — Lauren Tickner* "Just because you make a million a month, does not mean you keep a million." — Lauren TicknerFreebie for Listeners of Profit For Coaches!How to build a “million dollar audience” that makes selling premium packages simple (without dancing on tiktok, constantly launching new ads, or a huge and stressful sales team)https://impactschoolmethod.com/ Connect with Lauren Tickner:* Lauren Tickner on Instagram (https://www.instagram.com/laurentickner/)* Lauren Tickner on Twitter (https://twitter.com/laurentickner)* Lauren Tickner on Facebook (https://www.facebook.com/lauren.tickner/)* Lauren Tickner on LinkedIn (https://www.linkedin.com/in/laurentickner/)* Lauren Tickner on YouTube (https://www.youtube.com/c/laurentickner)More on Lauren's Company and Podcast - Impact School:* Impact School on Instagram (https://www.instagram.com/impact_school/)*

Hey, I got a question for you. Do you know everything? My guess is, you know that you don't. The challenge is, as coaches, we sometimes forget that. Or at least, we act like we do. On today's episode, we take a deep dive into the art of questioning - why it’s crucial for your coaching practice and how to use it to grow and improve your business. We're gonna ask, why aren't you asking more questions?"The point is this, you need to ask more questions” — Jos Willard This week on Profit for Coaches:* Why asking questions is fundamental to being a successful coach and business owner* Why we need to replace assumptions with questions, and when we may be making them.* How to implement effective questioning in your coaching practice right now.* The FREE profitable practice scorecard!Our Favorite Quotes:* “One of the biggest mistakes that coaches tend to make, we assume we know what those prospective clients want.” — Jos Willard* "I see people who don't have a problem getting their clients, but they have a problem keeping their clients... they don't ask their clients, what's next?" — Jos Willard* ""A lot of you would like to have more clients. You should be asking more questions." — Jos Willard

I am really excited to introduce you to my friend Tara Newman. Tara is the founder and CEO of the Bold Profit Academy, where she teaches service-based business owners how to sell premium services and programs, without the emotional stress of launching, worrying about ads, overwhelming social media strategies, or complex funnels.She's a great lady. She is no nonsense. We pull no punches. Buckle up. It's a great episode. Enjoy."One-on-one work is the most profitable work that you can be doing” — Tara NewmanThis week on Profit for Coaches:* Debunking the Taboo around Loving Money* Benefits of one-on-one work and how it can be more profitable than popular group-based models.* Understanding True Business Sustainability* Building a Business that Serves Your Life, Health and Wealth* The FREE profitable practice scorecard!Connect with GUEST:* Tara Newman's Website (https://theboldleadershiprevolution.com/)* Tara Newman on LinkedIn (https://www.linkedin.com/in/taranewman/)* Tara Newman on Facebook (https://www.facebook.com/theboldleadershiprevolution/)* Tara Newman on Instagram (https://www.instagram.com/thetaranewman/)Our Favorite Quotes:* "I love to make money... And as a woman, that is still taboo to say, and I know sometimes I say that and it makes people very uncomfortable. So I try and say it a lot." — Tara Newman* “it has to be good for my mental health, my physical health, my emotional health, my financial health, and be growing my net worth as a human being.”— Tara Newman* "you need to be able to hit that $250,000, $300,000 mark with the least amount of delivery possible. And one-on-one happens to be that way." — Tara Newman

This thing that we have that is one of the things that helps us be successful as coaches, it's one of the things that makes us great at what we do as a coach, is also one of the single biggest challenges that we have that gets in the way, that prevents us from being successful at owning a coaching business.We're talking about The Experts Curse."We forget how incredibly life-changing it can be to discover one simple thing." — Jos Willard This week on Profit for Coaches:* The two main ways The Expert's Curse affects coaches and consultants.* How overcomplicating things can lead to lost clients and hindered progress.* The value of simplicity in coaching, and why it is crucial to remember that not everyone knows what we know.* The Sally Ann Test, its connection to The Experts Curse and our assumptions about what others know.* The FREE profitable practice scorecard!Our Favorite Quotes:* "People don't pay extra for a bunch of fancy bells and whistles. They pay extra so that they can get it faster, they can get it better, or they can get it easier." — Jos Willard* "We forget the value of the basic thing. We forget that not everybody knows the same thing that we know." — Jos Willard* "The expert feels like they have to always be bettering themselves. And that can be a problem." — Jos Willard