Welcome to The Profit Producers Podcast. It’s another episode hosted by your favorite virtual COO, DeKesha Williams. As you guys know, we are entering a new season, with new friends, new strategies, and new techniques. Today we bring out an expert guest, Candice Washington to share her entrepreneurial journey, how she became successful in maintaining a great client experience, and the three things that a business needs to have to be successful.
Candice Washington is an experienced strategist who manages the operations and logistics of service-based businesses that aid in curating top-tier experiences for all stakeholders, ranging from team members to clients and event attendees. She has over 15 years of business development and program management experience in the sports and entertainment sector.
She works with small businesses to help them curate an experience that not only leads to client retention but also client maximization to maximize the amount of revenue that they give to your company.
Candice also shares three things every business needs to have. These are to have a measurable client experience and to have written processes in your company. Lastly, to have a blueprint and a strategy for client retention and maximization.
She believes that clients' experience is huge in business, and there aren't a lot of small businesses that really understand the importance of client experience and how that impacts revenue.
If you want to know more about these three things every business should have and how they impact company revenue, check out this episode.
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