In this episode of the First Day Podcast, host Bill Stanczykiewicz, Ed.D. is joined by Kathleen Loehr, a leading fundraising consultant, to explore the proven practices that empower fundraisers to tap into the incredible potential of women donors. Kathleen shares her deep passion for women's philanthropy and reveals fascinating insights from the Women's Philanthropy Institute at Indiana University's Lilly Family School of Philanthropy.
Discover the key takeaways from years of research, including how gender differences profoundly influence motivation, behavior, and charitable decision-making. Did you know that women now make or influence a staggering 75% of household philanthropic decisions?
Kathleen introduces the game-changing "Proven Practices" website, a treasure trove of resources designed to equip fundraisers with the knowledge and tools to engage women donors effectively. Explore the user-friendly assessment tool to gauge your organization's readiness to attract women donors.
Discover the six principles outlined on the website, offering a clear roadmap for success:
• Start with finding insights.
• Seek input from women donors.
• Design for broad support and sustainability.
• Involve leadership.
• Don't wait for perfection; start and evolve.
• Embrace cultural change by including historically underrepresented groups.
Kathleen's inspiring stories of success demonstrate how intentional engagement with women donors leads to increased support, community involvement, and broader impact.