We loved talking with Dana Kaye, a publicist who not only does amazing work for her clients, but who comes up with creative ways to help more writers--and their books--succeed. 

How do you know if it's worth hiring a publicist? And, if you can't, what can you do on your own? Dana breaks these questions into concrete steps to determine whether you'll get a return on investment--and what you can do for yourself and your work along the way.

Contrary to the image of the shiny, terrifying, shoulder pad-wielding publicist, Dana is delightfully approachable, fun, and heart-forward. 

She also discusses special tips for introverts, simple tricks for improving your likability, and how to keep your interactions from feeling transactional.

Plus, we talk some about the state of the world, and some of Dana's plans to save it.

Hope you enjoy!

Like what Dana has to say? You can learn more about her at https://kayepublicity.com/, and about Your Breakout Book at https://kayepublicity.com/yourbreakoutbook. Use code MANUSCRIPT15 for 15% off.