Since the Published by Greenleaf Book Group podcast began in 2017, Greenleaf CEO Tanya Hall has interviewed one expert in the publishing industry every single month. Over that time, she's educated and empowered thousands of authors at all levels of experience to hone their craft and navigate the world of publishing with confidence. 

Today is a milestone: Published's 100th episode. To mark the occasion, we’re flipping the script — Tanya will be in the hot seat as today’s guest while our podcast producer Madison Johnson interviews her about her experience in every role: as a CEO, an author, and a podcaster. We’ll take a look back at successes, lessons learned, and how the industry as a whole continues to change.

 

Learn more about publishing in Tanya's book, Ideas, Influence, and Income.

More about Greenleaf:

• Website: greenleafbookgroup.com
• Brochure: greenleafbookgroup.com/brochure 

 

Have a book you want to publish? Submit your book to Greenleaf for review: greenleafbookgroup.com/submissions

Looking into the different options for publishing your book? We have a quiz for that. Take our publishing options quiz to see which might be the right fit for you. https://greenleafbookgroup.com/publishing-options

Connect with us on socials!

• Instagram: https://www.instagram.com/GreenleafBookGr/
• Facebook: https://www.facebook.com/GBGAustin/ 
• Linkedin: https://www.linkedin.com/company/greenleaf-book-group 

Welcome back to Published. Today we’re joined by Christopher Locke, Director of Membership & Member Services at the Independent Book Publishers Association. 

The indie publishing landscape has changed dramatically in recent years, and IBPA’s resources have helped educate authors and hold publishers to clear standards of professionalism. In this episode, we’ll talk about how joining a publishing association can give authors more agency and provide access to tools for greater visibility.

In addition to supporting thousands of independent authors and publishers through his work at IBPA, Christopher also hosts the podcast Inside Independent Publishing, where he shares insights and updates from across the publishing world.

Have a question about Greenleaf or the publishing process? Email us at [email protected] and we’re happy to chat!

More about IBPA: ibpa-online.org

More about Greenleaf:

• Website: greenleafbookgroup.com
• Brochure: greenleafbookgroup.com/brochure 

 

Have a book you want to publish? Submit your book to Greenleaf for review: greenleafbookgroup.com/submissions

Looking into the different options for publishing your book? We have a quiz for that. Take our publishing options quiz to see which might be the right fit for you. https://greenleafbookgroup.com/publishing-options

Connect with us on socials!

• Instagram: https://www.instagram.com/GreenleafBookGr/
• Facebook: https://www.facebook.com/GBGAustin/ 
• Linkedin: https://www.linkedin.com/company/greenleaf-book-group 

Today we’re joined by Justin Branch, Director of Publishing Strategy at Greenleaf Book Group. Justin plays a pivotal role in guiding authors through the early stages of publishing by customizing proposal tailored to their books' unique needs. In this episode, he tackles the most common questions and misconceptions he encounters from authors in the early stages of publishing.

 

This interview will equip authors with the information they need to navigate the publishing world, talk to professionals, and make informed decisions about publishing contracts. 

 

Have a question about Greenleaf or the publishing process? Email us at [email protected] and we’re happy to chat!

 

More about Greenleaf:

• Website: greenleafbookgroup.com
• Brochure: greenleafbookgroup.com/brochure 

Have a book you want to publish? Submit your book to Greenleaf for review: greenleafbookgroup.com/submissions

Looking into the different options for publishing your book? We have a quiz for that. Take our publishing options quiz to see which might be the right fit for you. https://greenleafbookgroup.com/publishing-options

Connect with us on socials!

• Instagram: https://www.instagram.com/GreenleafBookGr/
• Facebook: https://www.facebook.com/GBGAustin/ 
• Linkedin: https://www.linkedin.com/company/greenleaf-book-group 

Bestselling author and book coach Stacy Ennis joins the podcast to share her sensory-driven method for helping authors create the outline they need to write their book right the first time. By taking your time, figuring out who your "one reader" is to keep your audience and market demand top of mind, and clearing out the noise of conflicting ideas, you will build a defined road map that takes the uncertainty out of writing and allows your creativity to blossom as you draft your book. 

In this conversation, Stacy breaks down exactly how to approach outlining with clarity and confidence, shares common pitfalls to avoid, and gives practical advice you can start using today.

 

📚 Want to dive into the business of being an author? Check out Tanya Hall's book, Ideas, Influence, and Income.

 

🌿 Are you working on a manuscript that you're ready to talk to publishers about? Submit your book to Greenleaf here.

 

📝 Connect with Stacy Ennis

 

Transcript and show notes

In this episode, we’ll talk about what authors should look for in an editor, when it makes sense to work with a ghostwriter, and how the matchmaking process works behind the scenes at a publisher.

Today we’re joined by Rose Friel, a publishing consultant at Foreword Literary Consulting. With a background working with literary agencies and hybrid publishing, Rose has helped countless authors refine their publishing strategies and bring their stories to life with tailored introductions to ghostwriters, editors, publishers, and more. She knows exactly what goes into a great publishing partnership and how publishers match writers with the right professionals to shape their work. 

🌿 Show notes and transcript: greenleafbookgroup.com/episode96

📚 Want to explore publishing your book or idea? Submit to Greenleaf here: greenleafbookgroup.com/submissions

🌿 Check out Tanya's book Ideas, Influence, and Income (ideasinfluenceandincome.com) for more publishing advice.

Today we’re joined by Michael Ebeling, who has developed The Author’s Business Formula, an approach that combats two of the most challenging parts of promoting a book: maintaining momentum after the launch, and converting readers into clients. In this episode, Michael will share how you as an author can set yourself up for success by creating a book funnel to learn more about the people buying your book.

🌿 Show notes and transcript: greenleafbookgroup.com/episode95

📚 Want to explore publishing your book or idea? Submit to Greenleaf here: greenleafbookgroup.com/submissions

🌿 Check out Tanya's book Ideas, Influence, and Income (ideasinfluenceandincome.com) for more publishing advice.

Learn more about Michael at monetizeyourbook.com

Today on the Published Podcast, we're joined by international bestselling fiction author J. D. Barker. J. D. is best known as a suspense thriller author and has collaborated with Dacre Stoker, Christine Daigle, E.J. Findorff, and most frequently, James Patterson.

In this episode, we will discuss the magic of co-authoring — the advantages of partnering with other writers, and how to navigate the creative process to build successful partnerships and do more than you could do alone.

🌿 Show notes and transcript: greenleafbookgroup.com/episode94

📚 Want to explore publishing your book or idea? Submit to Greenleaf here: greenleafbookgroup.com/submissions

🌿 Check out Tanya's book Ideas, Influence, and Income (ideasinfluenceandincome.com) for more publishing advice.

In 2024, the Published Podcast welcomed experts from every corner of the publishing industry to share advice every author needs to know.  As we look forward to another year of the Published podcast, we’re returning to some of the best publishing advice of the year.

This episode highlights education on author rights, strategies for choosing a title and earning awards, key knowledge about printing and distribution into bookstores as an indie or self-published author, and advice to promote your book through blogging on Substack or Linkedin. 

You can find the transcripts for the featured episodes or listen to them in full at the links below:

1. Behind the Scenes of Book Awards Judging with Panelist Jennia D'Lima
2. Crafting the Perfect Book Title and Subtitle with Maggie Langrick
3. Sell Your Book Around the World with Foreign Rights Agent Terrie Wolf
4. Who Can Copyright a Book by ChatGPT? Lawyer Explains Court Rulings on AI
5. Break into Bookstores as an Indie Author with Valerie Howard
6. Compare Book Printing Costs, Quality, and Timelines with Angela Olmeta
7. Personalize Outreach on Substack and Booktok with Claire Isenthal
8. Blog Your Way to a Book Deal or Bestseller with Jane Friedman
9. Master LinkedIn to Reach More Readers with Owen Sammarone

📚 Want to explore publishing your book or idea? Submit to Greenleaf here: greenleafbookgroup.com/submissions

🌿 Check out Tanya's book Ideas, Influence, and Income for more publishing advice. 

Today we’re joined by Greenleaf's own Valerie Howard, a distribution account executive who helps our authors navigate the confusing world of book distribution. Brick and mortar retailers have a high barrier to entry, especially for independent and debut authors, but in this episode Valerie will explain how authors can connect with local bookstores directly in order to host author events and get books on shelves. 

📚 Want to explore publishing your book or idea? Submit to Greenleaf here: greenleafbookgroup.com/submissions

🌿 Show notes and transcript: greenleafbookgroup.com/episode92

🌿 Check out Tanya's book Ideas, Influence, and Income for more publishing advice. 

 

In this episode, we’re discussing book awards and how authors can earn their accolades. As an awards judge for three book award programs, Jennia D'Lima will share her behind-the-scenes knowledge of how winners are selected and how to stand out to judges.

Show notes and transcript

Check out Tanya's book, Ideas, Influence, and Income

Submit your book or book idea to Greenleaf