Imagine a life where the simple act of sitting sends your body into spasms of pain. 

Entrepreneur Simon Griffiths likes to optimise for success. But pushing far beyond his limits has come at a cost. And it’s a warning for so many leaders. 

The Who Gives a Crap CEO opens up for the first time about the lengths he went to cope with chronic pain and full physical collapse, including checking into a yoga hospital in India. 

His life would change with the realisation that gaining control of his mind was the first step to a fully functioning body. 

And somewhere in the middle of that mettle-testing crisis, Simon’s purpose was forged. 

He took a sharp left turn from what seemed like a predestined corporate career, into building profit-for-purpose companies. 

But he would still face plenty of trials of body, mind and endurance on the road to making toilet paper company Who Gives a Crap an outrageous success. 

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Curveball is a production of Deadset Studios. Leaders reveal their darkest moments and share tips on how the deal with those things you just can’t see coming. 

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This was episode was produced by Rachel Fountain and Grace Pashley, with sound design by Justin Rouillon. 

The executive producers are Rachel Fountain and Kellie Riordan. 

We acknowledge Aboriginal and Torres Strait Islander peoples as the First Australians and Traditional Custodians of the land on which this show was made. 

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