Business opportunities can entice you to believe that you can make large amounts of money in a short period of time. It’s important to verify proof of their claims before joining and knowing how to research this can save you time and money.

Today’s guest is Jeff Lerner. Jeff is a five time Inc. 5000 CEO with over $100 million in sales. In 2019, he founded Entre Institute, the world’s first institute of higher learning for entrepreneurs which is now one of the fastest growing education and technology companies in the world.

Show Notes:

• [1:12] - Jeff shares his background as an entrepreneur and the creation of Entre Institute.

• [3:26] - When you do the entrepreneurship work legitimately, it can be very lucrative.

• [6:18] - The way people work in their chosen industry works a lot differently in this generation than it did in the past, with people changing companies often.

• [9:25] - There are four ways to earn money in the entrepreneurial industry.

• [11:25] - Jeff thinks about the current economy as wilderness. The key is to have a guide and a map.

• [12:57] - The number one thing when vetting opportunities is to verify social proof.

• [15:10] - The responsibility is on the provider of the opportunity, but vetting them is on you.

• [17:29] - If you understand the mechanics of business, you'll see through the smoke screen. If not, you’ll be enticed by the smoke screen.

• [21:49] - There are a lot of people who are coming from a place of desperation who will say whatever needs to be said to bring in an income.

• [24:00] - How do you know the right questions to ask?

• [26:44] - There are job scams and business opportunity scams. 

• [27:39] - If you are offered a commission but it’s not a sales job, question what you are being asked to do.

• [29:12] - You should never have to spend money to make money in a legitimate business opportunity.

• [31:42] - It’s okay to have a level of attractive compensation as long as it is coupled with skills needed to realistically bring in that amount.

• [35:10] - A lot of people feel very discouraged and frustrated with the management of the economy and entrepreneurship sounds appealing.

• [38:20] - There are a lot of amazing stories of people making tons of money with few skills, but they are few and far between.

• [41:14] - Nothing worthwhile is easy. If you embrace getting better rather than things being easier, you will be scam proof.

Thanks for joining us on Easy Prey. Be sure to subscribe to our podcast on iTunes and leave a nice review. 

Links and Resources:

• Podcast Web Page

• Facebook Page

• whatismyipaddress.com

• Easy Prey on Instagram

• Easy Prey on Twitter

• Easy Prey on LinkedIn

• Easy Prey on YouTube

• Easy Prey on Pinterest

• Jeff Lerner on YouTube

• ENTRE Institute Website