One of the biggest struggles when it comes to SEO is trying to strike a balance between SEO copy and creative copy. Many copywriters will tell you they do both — they probably don't. 

Our SEO writer, Taylah, hosts a guest lecture as part of Bossy. Copy College and for today's ep, I'm stealing some of her favourite tips that you can implement for yourself. 

In this episode, I cover: 

• What is SEO 
• What killer SEO can do for your business 
• Why it's near impossible to have SEO copy, without forfeiting tone of voice (and our special process for making it happen) 
• Where to research your SEO keywords 
• Taylah's tips for weaving them through your copy

For more DIY goodness, head to bossycreative.com to download the Can I Get Your Attention?  workbook, which shows you how to create a non-boring About Us page in 4 steps. 

Wanna be friends?

• Bossy. Copywriting 
• The Bossy. Shop - Resources, ebooks & templates 
• @alycealyce Instagram 
• @bossy.copywriting Instagram

If you liked this episode and The Bossy. Type podcast, please take a minute to subscribe, and leave a rating/review. You can do that right now by clicking here and choosing your platform. You'll be helping me to reach more people, and I promise to buy you a drink next time I see you.