What would your business look like if you never posted on social media again?
In this episode, I’m reflecting on a quiet experiment I’ve been running: dialing back social media… on purpose.
As a psychologist-turned-founder, I built Selling the Couch with no MBA or marketing background—just a willingness to learn in public. For years, I followed the advice to “be everywhere” online. And in some ways, it worked: our Facebook group grew to nearly 10,000 members, I became a Facebook Super Admin, and our podcast found its way into the top 0.5% globally.
But over time, I started asking a different question:
What if visibility wasn’t the goal? What if alignment and energy were?
In this video, I share:
🔹 Why I stepped away from platforms like Facebook and LinkedIn
🔹 The hidden emotional cost of “always being on”
🔹 How my business clarified—not collapsed—when I stepped back
🔹 What I’m choosing to build instead: slower relationships, intentional proximity, deeper work
🔹 A gentle invitation for other Quiet Builders who are feeling the same pull
This isn’t a call to quit social media. It’s a conversation about designing a business that doesn’t depend on it.
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Resources:
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