Raizor's Edge

Raizor's Edge

By Raizor's Edge
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Raizor's Edge episodes

  • Episode 1: Framing Vision in the Strategy Context
    What happens when everyone in your business is working towards a different version of the future? Without a shared vision, even the best teams can end up pulling in opposite directions. In this episode, Allon Raiz looks at what makes a truly compelling business vision, why alignment matters so much and how getting everyone on the same page can transform the way you build your business. Video series
    22 min
  • Episode 10: The Researcher Archetype
    Stop researching. Start doing. Research is important, but at some point, you have to put your idea to the test. The Researcher struggles to make that leap, often spending years preparing for a market that keeps changing. In this final episode, Allon Raiz shares the fear behind this archetype, the danger of mistaking research for progress and why the most valuable lessons often come from getting out into the real world.
    29 min
  • Episode 9: The Inventor Archetype
    What’s the point of a brilliant idea if nobody buys it? Inventors are often clever, creative and deeply passionate about what they build. The problem comes when their attachment to the product matters more than whether the market actually wants it. Discover why some entrepreneurs remain trapped in a cycle of ideas and prototypes – and why learning to listen, compromise and commercialise could be the difference between a clever invention and a successful business.
    20 min
  • Episode 8: The Thinker Archetype
    What if your biggest business bottleneck is you? The Thinker wants to make the right decision – but can spend so long weighing up the options that the business simply stops moving. Discover how overthinking can hold an entire organisation back, why the fear of getting it wrong can be so damaging and why sometimes making the wrong decision is better than making no decision at all.
    19 min
  • Episode 7: The Sales Junkie Archetype
    The Sales Junkie loves to be the hero: the entrepreneur who walks back into the office with the big deal everyone else thought was impossible. But behind every heroic sale can be a team scrambling to deliver on promises they never made.

    In this episode, we look at the hidden cost of chasing the next sales high – and why becoming a better salesperson may mean replacing overconfidence with preparation, structure and a good dose of reality.
    21 min
  • Episode 6: The Professor’s Professor Archetype
    Knowing your industry inside out should be an advantage. But what happens when knowing becomes more important than doing?

    Meet the Professor’s Professor – the entrepreneur who loves models, detail and being the expert in the room. They disappear down rabbit holes, surround themselves with people who rarely challenge them and produce plenty of thinking... without enough action.

    Find out why the need to be right can hold a business back, why failure is essential to progress and how keeping things simple can turn knowledge into action.
    21 min
  • Episode 5: The Drifter Archetype
    Starting a new business is exciting. Building one for the long haul? That’s where things get harder. But what if your constant desire to start something new is actually a warning sign?

    In this episode, we meet the Drifter – the entrepreneur who loves the romance of starting something new but struggles with the slog of building something that lasts. When the hard work begins, passion fades, excuses emerge and the attraction of starting again becomes difficult to resist.

    Find out how to tell the difference between healthy opportunism and destructive drifting, why “serial entrepreneur” isn’t always the badge of honour it appears to be, and what happens when passion isn’t backed by commitment.
    20 min
  • Episode 4: The Eternal Child Archetype
    New ideas. New gadgets. New opportunities. For some entrepreneurs, starting is exhilarating. Finishing? Not so much.

    Meet the Eternal Child: the entrepreneur who thrives on ideas, possibilities and freedom, but struggles with discipline, follow-through and accountability. Find out why this archetype often stalls at scale, what separates delegation from abdication and how to become the entrepreneur your business needs.
    15 min
  • Episode 3: The Big Deal Hunter Archetype
    Landing one massive client sounds like the entrepreneurial dream. But what if chasing "the big one" is the very thing holding your business back?

    Meet the Big Deal Hunter: an entrepreneur so consumed with landing the next game-changing contract that they overlook the smaller opportunities that keep a business healthy.

    Find out why big deals rarely rescue struggling businesses, how ego and fantasy can cloud judgement, and why the strongest companies are built one right-sized opportunity at a time.
    28 min
  • Episode 2: The Struggling Artist Archetype
    Some entrepreneurs see selling as "selling out". The result? They create exceptional work but struggle to build exceptional businesses.

    In this episode, we look at the Struggling Artist archetype – the entrepreneur who values the purity of their work but resists the commercial realities of building a business. You'll discover why fear of rejection often disguises itself as principle, and why commercial success doesn't have to come at the expense of creativity.

    If you're waiting for customers to discover you or convinced that "people just don't get it", you may be the Struggling Artist without realising it.
    31 min

About Raizor's Edge

From the publisher's feed

Allon Raiz speaks and lectures to audiences and business schools across the globe. His organisation, Raizcorp, has spent the past two decades incubating over 13 000 entrepreneurial businesses. His…