Raquel González doesn’t play witness to the changing Latino narrative, she helps author it.

With a career spanning decades at Bank of America, González is not only a leading example of what can be achieved through longevity and commitment to a revered financial institution, she actively invests in Latino entrepreneurs to help give them their own clear vision of success.

As market president for Bank of America Silicon Valley and the Hispanic-Latino Strategy Executive for Consumer and Small Business, González focuses on high impact work—whether that’s lending to small business owners or inspiring young talent to see the many ways Bank of America can positively affect their careers.

Like so many Latinos, González is a strong believer in family and surrounding yourself with individuals who care about your achievements as much as their own. She found that kind of familia at Bank of America long ago—and today she counts herself lucky that she gets to continue to see it grow, year after year.