Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

The events of 2020 have caused such a drastic interruption to the norm, and many agents responded with fear and inaction. But on the other side of the fear are agents who are having the best year of their entire career.

Even though the market is different, there's still a lot of opportunity to gain market share and do more business. This isn't the time to hide and wait for the storm to blow over, this is the time to be more active and visible. The willingness to take action is what's separating the agents who are dominating from everyone else.

What should every real estate agent be doing in this market? How do we make sure we stay top of mind? In this episode, host of the Massive Agent Podcast, Dustin Brohm returns. We discuss how to thrive in today's real estate market and dominate while everyone else is dormant.

Three Things You'll Learn in This Episode

• How to get over the fear of change: Many people are getting tripped up by the pandemic because they're grappling with the changes. However, the changes we are seeing aren't coming out of the blue, Covid just sped up trends that were already happening in the business. The sooner we adapt, the more prepared we'll be for the direction our industry is going.
• Why views are not the only important metric on social media: Don't focus on views and likes so much, focus on creating content that keeps you visible and top of mind. Not getting views doesn't mean you didn't get an impression for someone who might hire or refer you.
• How to tie your hobby to your profession: Some of the most successful real estate agents have established niches for themselves based on their hobbies and interests. It starts with finding something we're interested in, then tying it to our community, and then getting it out there using whatever medium makes sense for us.

Guest Bio

Dustin Brohm is the host of the Massive Agent Podcast and Co-Founder of the Industry Syndicate real estate podcast network. Dustin was a finalist for the 2019 Inman Innovator of the Year Award and he has spoken on stage at Gary Vaynerchuk's Agent2021, Inman Connect, HousingWire, and more. He is a columnist for HousingWire and has been a Realtor in Salt Lake City, Utah since 2011.

To find out more about Dustin, visit https://massiveagentpodcast.com/.

The events of 2020 have caused such a drastic interruption to the norm, and many agents responded with fear and inaction. But on the other side of the fear are agents who are having the best year of their entire career. 

Even though the market is different, there’s still a lot of opportunity to gain market share and do more business. This isn’t the time to hide and wait for the storm to blow over, this is the time to be more active and visible. The willingness to take action is what’s separating the agents who are dominating from everyone else. 

What should every real estate agent be doing in this market? How do we make sure we stay top of mind? In this episode, host of the Massive Agent Podcast, Dustin Brohm returns. We discuss how to thrive in today’s real estate market and dominate while everyone else is dormant. 

Three Things You’ll Learn in This Episode

• How to get over the fear of change:
  
  Many people are getting tripped up by the pandemic because they’re grappling with the changes. However, the changes we are seeing aren’t coming out of the blue, Covid just sped up trends that were already happening in the business. The sooner we adapt, the more prepared we’ll be for the direction our industry is going. 
  
  
• Why views are not the only important metric on social media:
  
  Don’t focus on views and likes so much, focus on creating content that keeps you visible and top of mind. Not getting views doesn’t mean you didn’t get an impression for someone who might hire or refer you.  
  
  
• How to tie your hobby to your profession:
   
  Some of the most successful real estate agents have established niches for themselves based on their hobbies and interests. It starts with finding something we’re interested in, then tying it to our community, and then getting it out there using whatever medium makes sense for us. 

Guest Bio

Dustin Brohm is the host of the Massive Agent Podcast and Co-Founder of the Industry Syndicate real estate podcast network. Dustin was a finalist for the 2019 Inman Innovator of the Year Award and he has spoken on stage at Gary Vaynerchuk’s Agent2021, Inman Connect, HousingWire, and more. He is a columnist for HousingWire and has been a Realtor in Salt Lake City, Utah since 2011. 

To find out more about Dustin, visit https://massiveagentpodcast.com/. 

We may not be seeing as many people in person anymore, but there's never been a better time to connect and build relationships.

Thanks to social media platforms like Facebook, there are more opportunities than ever before to grow our spheres, nurture relationships, and even generate referrals. By employing the right strategies, we can reach out in a way that gets people to know, like, and trust us.

What content should we be sharing to connect with our audiences on a deeper level, and what should we be avoiding altogether? How can we convert our online relationships into real-life transactions and partnerships?

In this episode, Founder of Your Referral Generator, Geoff Talbot shares how to get better results from our Facebook marketing.

Stay in one place and do something consistently, and you'll start to build a brand. -Geoff Talbot

Three Things You'll Learn in This Episode

• Why we need to zone in on one platform: We can't connect on a deeper level with one platform if we're also trying to maintain a presence on every social media platform. We have to go deep on one channel and stay on it long enough to get results. When we try too hard to be everywhere, we end up going nowhere.
• The price of perfection on social media: When we're too caught up in trying to look perfect, we come across as inauthentic. Our audiences want to see our unguarded, vulnerable moments because they show we're human. With all the negativity on social media, our moment of realness could be the relief they need from that.
• Who we should be connecting with on Facebook: It's pointless having a sphere of people we don't know or have nothing in common with. Connect with people who share common interests with us and live in our areas.

Guest Bio

Geoff Talbot is the Founder of Your Referral Partner, an online course geared towards helping agents build their businesses without cold calling, buying expensive ads, or hustling. Geoff is an expert in digital marketing, passionate about getting agents bigger results through social media.

To find out more about Your Referral Partner and to connect with Jeff, visit:

https://www.facebook.com/geoff.talbot

https://www.linkedin.com/in/geofftalbot

https://www.yourreferralgenerator.com/

To connect with Gene go to

https://www.facebook.com/genevolpemedia/

To connect with Greg, visit

https://www.facebook.com/greg.mcdaniel.739

Or call or text him on 925 915 1978

And to get a copy of Matt's book, go to

Microfamousbook.com

We may not be seeing as many people in person anymore, but there’s never been a better time to connect and build relationships. 

Thanks to social media platforms like Facebook, there are more opportunities than ever before to grow our spheres, nurture relationships, and even generate referrals. By employing the right strategies, we can reach out in a way that gets people to know, like, and trust us. 

What content should we be sharing to connect with our audiences on a deeper level, and what should we be avoiding altogether? How can we convert our online relationships into real-life transactions and partnerships?

In this episode, Founder of Your Referral Generator, Geoff Talbot shares how to get better results from our Facebook marketing.

Stay in one place and do something consistently, and you’ll start to build a brand. -Geoff Talbot 

Three Things You’ll Learn in This Episode

• Why we need to zone in on one platform:
  
  We can’t connect on a deeper level with one platform if we’re also trying to maintain a presence on every social media platform. We have to go deep on one channel and stay on it long enough to get results. When we try too hard to be everywhere, we end up going nowhere. 
  
  
• The price of perfection on social media:
  
  When we’re too caught up in trying to look perfect, we come across as inauthentic. Our audiences want to see our unguarded, vulnerable moments because they show we’re human. With all the negativity on social media, our moment of realness could be the relief they need from that. 
  
  
• Who we should be connecting with on Facebook:
  
  It’s pointless having a sphere of people we don’t know or have nothing in common with. Connect with people who share common interests with us and live in our areas.

Guest Bio

Geoff Talbot is the Founder of Your Referral Partner, an online course geared towards helping agents build their businesses without cold calling, buying expensive ads, or hustling. Geoff is an expert in digital marketing, passionate about getting agents bigger results through social media.

To find out more about Your Referral Partner and to connect with Jeff, visit:

https://www.facebook.com/geoff.talbot 

https://www.linkedin.com/in/geofftalbot

https://www.yourreferralgenerator.com/ 

To connect with Gene go to 

https://www.facebook.com/genevolpemedia/

To connect with Greg, visit

https://www.facebook.com/greg.mcdaniel.739

Or call or text him on 925 915 1978

And to get a copy of Matt’s book, go to

Microfamousbook.com 

The real estate climate is changing drastically, and many industry professionals are anxious to know what the future of the business looks like. We're lucky to be in an industry that offers a ton of flexibility and there are still many ways to make money.

Buying foreclosable tax liens is a great avenue for maximizing our income in a shifting market. The problem is, not enough people know how to do these deals effectively and we end up missing out on massive opportunities.

What are so many people doing wrong when it comes to buying tax liens, and what should we be doing instead? Where should we be looking for the deals in the first place?

In this episode, Founder of Tax Lien Alliance, Todd Ashton shares the secrets to successfully buying tax liens and how to get started with as little as $5,000.

Stick to the four key steps of a successful tax lien investment: find, vet, evaluate, and verify. -Todd Ashton

Three Things You'll Learn in This Episode

• The mistake we make when looking for foreclosable tax liens: Avoid auctions at all costs. They may seem like a great way to find deals, but there's too much competition to find anything well-priced and worthwhile.
• How to get trained eyes on the property: Vetting and evaluating a property is non-negotiable to successfully purchase a property. Reach out to local Realtors for their opinions before proceeding with an investment.
• How to raise funds to buy tax liens: When we're looking for deals in the right places, we don't need much capital in the first place. That said, offerings like LendingTree give people the opportunity to raise funds when necessary.

Guest Bio

Todd Ashton is an internationally renowned educator with more than a decade of experience, and the Founder of Tax Lien Alliance. In addition to teaching people how to properly invest in tax liens and deeds, Todd is an active real estate investor himself. In his capacity as a real estate coach and mentor, Todd has an impressive network of successful investors and friends including among others, Robert Kiyosaki, Robert Allen, and Russ Whitney.

To find out more about Todd, visit:

https://www.taxlienalliance.com/

You can also email him directly at [email protected]

Or text him on 801 358 1496

To find out more about Gene, head to genevolpe.com

And to connect with Greg, go to

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call or text him on 925 915 1978

The real estate climate is changing drastically, and many industry professionals are anxious to know what the future of the business looks like. We’re lucky to be in an industry that offers a ton of flexibility and there are still many ways to make money. 

Buying foreclosable tax liens is a great avenue for maximizing our income in a shifting market. The problem is, not enough people know how to do these deals effectively and we end up missing out on massive opportunities.

What are so many people doing wrong when it comes to buying tax liens, and what should we be doing instead? Where should we be looking for the deals in the first place?

In this episode, Founder of Tax Lien Alliance, Todd Ashton shares the secrets to successfully buying tax liens and how to get started with as little as $5,000. 

Stick to the four key steps of a successful tax lien investment: find, vet, evaluate, and verify. -Todd Ashton

Three Things You’ll Learn in This Episode

• The mistake we make when looking for foreclosable tax liens:
  
  Avoid auctions at all costs. They may seem like a great way to find deals, but there’s too much competition to find anything well-priced and worthwhile. 
  
  
• How to get trained eyes on the property:
  
  Vetting and evaluating a property is non-negotiable to successfully purchase a property. Reach out to local Realtors for their opinions before proceeding with an investment. 
  
  
• How to raise funds to buy tax liens:
  
  When we’re looking for deals in the right places, we don’t need much capital in the first place. That said, offerings like LendingTree give people the opportunity to raise funds when necessary.

Guest Bio

Todd Ashton is an internationally renowned educator with more than a decade of experience, and the Founder of Tax Lien Alliance. In addition to teaching people how to properly invest in tax liens and deeds, Todd is an active real estate investor himself. In his capacity as a real estate coach and mentor, Todd has an impressive network of successful investors and friends including among others, Robert Kiyosaki, Robert Allen, and Russ Whitney. 

To find out more about Todd, visit:

https://www.taxlienalliance.com/ 

You can also email him directly at [email protected]

Or text him on 801 358 1496 

To find out more about Gene, head to genevolpe.com

And to connect with Greg, go to

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call or text him on 925 915 1978 

Most of us have wished for a referral-based business at some point in our careers, but what stops us from making that a reality is the fear of asking.

The thing is, we don't need to ask at all. In fact, to get the best results we should avoid doing that altogether.

How can we get more referrals without asking for them? Why do we need to approach referrals differently than we would marketing or prospecting?

In this episode, podcast host, speaker, and author of Generating Business Referrals Without Asking, Stacey Brown Randall shares the approach we should be taking to referrals.

Your list of referral sources is the biggest asset your business has. -Stacey Brown Randall

Three Things You'll Learn in This Episode

• Why we need to know who our referral sources are: Knowing where our past referrals have come from is a game-changer. Once we've identified who is sending potential clients our way, we need to do whatever we can to protect our relationship with the source.
• What we should be asking our past clients to do: Don't get too caught up in not asking for anything. While we shouldn't be asking for referrals, requesting testimonials and reviews is a great way to boost our marketing.
• How to respond when we do get referrals: Thanking a referral source with a handwritten note is non-negotiable, but don't panic if that step has been missed in the past. Simply reach out to the source and apologize for not thanking them earlier.

Guest Bio

Stacey Brown Randall is the Chief Referral Ninja Master. Since learning how to generate referrals without asking for them in her own business, Stacey is determined to help other business owners do the same. She offers online programs, 1-on-1 VIP coaching and presentations, and is also the author of Generating Business Referrals Without Asking. On top of that, Stacey uses her podcast, Roadmap to Grow Your Business, to help agents build thriving businesses without becoming sales experts or hustlers.

To find out more, visit:

https://www.staceybrownrandall.com/

http://growthbyreferrals.com/

https://www.staceybrownrandall.com/quiz/

Links mentioned in this episode:

https://www.staceybrownrandall.com/41/

http://ghostpostr.com/

To contact Greg, head to

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call him on 925 915 1978

And to get a copy of Matt's book, visit:

Microfamousbook.com

Most of us have wished for a referral-based business at some point in our careers, but what stops us from making that a reality is the fear of asking. 

The thing is, we don’t need to ask at all. In fact, to get the best results we should avoid doing that altogether. 

How can we get more referrals without asking for them? Why do we need to approach referrals differently than we would marketing or prospecting?

In this episode, podcast host, speaker, and author of Generating Business Referrals Without Asking, Stacey Brown Randall shares the approach we should be taking to referrals. 

Your list of referral sources is the biggest asset your business has. -Stacey Brown Randall

Three Things You’ll Learn in This Episode

• Why we need to know who our referral sources are:
  
  Knowing where our past referrals have come from is a game-changer. Once we’ve identified who is sending potential clients our way, we need to do whatever we can to protect our relationship with the source. 
  
  
• What we should be asking our past clients to do:
  
  Don’t get too caught up in not asking for anything. While we shouldn’t be asking for referrals, requesting testimonials and reviews is a great way to boost our marketing. 
  
  
• How to respond when we do get referrals:
  
  Thanking a referral source with a handwritten note is non-negotiable, but don’t panic if that step has been missed in the past. Simply reach out to the source and apologize for not thanking them earlier.

Guest Bio

Stacey Brown Randall is the Chief Referral Ninja Master. Since learning how to generate referrals without asking for them in her own business, Stacey is determined to help other business owners do the same. She offers online programs, 1-on-1 VIP coaching and presentations, and is also the author of Generating Business Referrals Without Asking. On top of that, Stacey uses her podcast, Roadmap to Grow Your Business, to help agents build thriving businesses without becoming sales experts or hustlers.

To find out more, visit:

https://www.staceybrownrandall.com/ 

http://growthbyreferrals.com/

https://www.staceybrownrandall.com/quiz/

Links mentioned in this episode:

https://www.staceybrownrandall.com/41/ 

http://ghostpostr.com/ 

To contact Greg, head to 

https://www.facebook.com/greg.mcdaniel.739

https://www.instagram.com/gregmcdanielreu/?hl=en

Or call him on 925 915 1978

And to get a copy of Matt’s book, visit: 

Microfamousbook.com

Paying for online leads has been a norm in our world for a while, so it only makes sense that agents and team leaders start investing in systems that make lead follow up easier as well.

Automated follow up is a great way to connect with leads, without spending hours cold calling. The question is, can we still come across as authentic when we aren't reaching out ourselves?

Something else we need to think about is how paying for leads and lead follow up fits in with the bigger trend towards squeezed commissions. Is turning to an automated system a viable option for agents who are already seeing smaller profit margins?

In this episode, we're diving into automated follow up and explaining why now is the time for agents to embrace it.

We're about to step into a time where you can buy leads and something that handles them for you. -Matt Johnson

Three Things You'll Learn in This Episode

• How to stay authentic while using automated systems: Automated follow up doesn't need to be generic and impersonal. Using a platform like KleverLeads allows agents to send customized communication so our messages sound exactly like us.
• Why authenticity is vital regardless of our follow-up methods: No matter how we choose to follow up with leads, the most important thing to remember is honesty and transparency. When we're clear on how we want to run our businesses, the right people will be drawn to us.
• How to invest in automated follow up when commissions are getting smaller: Shrinking profit margins are enough to scare most agents, but we don't need to respond by expecting lower commissions. Instead, start preparing to do more deals.

Links mentioned in this episode:

https://www.klevrleads.com/

http://www.realestatesalessolutions.com/

https://www.contactjunkie.com/

https://buildingastorybrand.com/

To connect with Greg, head to

Gregmcdaniel.com

https://www.instagram.com/gregmcdanielreu/?hl=en

https://www.facebook.com/greg.mcdaniel.739

Or call him on 9259151978

To find out more about Matt's book, visit

Getmicrofamous.com

And to subscribe to your Youtube channel, go to:

https://www.youtube.com/channel/UC0H2WkhUrZeUXxa2FxG8IyQ

Paying for online leads has been a norm in our world for a while, so it only makes sense that agents and team leaders start investing in systems that make lead follow up easier as well.

Automated follow up is a great way to connect with leads, without spending hours cold calling. The question is, can we still come across as authentic when we aren’t reaching out ourselves? 

Something else we need to think about is how paying for leads and lead follow up fits in with the bigger trend towards squeezed commissions. Is turning to an automated system a viable option for agents who are already seeing smaller profit margins? 

In this episode, we’re diving into automated follow up and explaining why now is the time for agents to embrace it.

We’re about to step into a time where you can buy leads and something that handles them for you. -Matt Johnson

Three Things You’ll Learn in This Episode

• How to stay authentic while using automated systems:
  
  Automated follow up doesn’t need to be generic and impersonal. Using a platform like KleverLeads allows agents to send customized communication so our messages sound exactly like us.
  
  
• Why authenticity is vital regardless of our follow-up methods:
  
  No matter how we choose to follow up with leads, the most important thing to remember is honesty and transparency. When we’re clear on how we want to run our businesses, the right people will be drawn to us.
  
  
• How to invest in automated follow up when commissions are getting smaller:
  
  Shrinking profit margins are enough to scare most agents, but we don’t need to respond by expecting lower commissions. Instead, start preparing to do more deals.

Links mentioned in this episode:

https://www.klevrleads.com/

http://www.realestatesalessolutions.com/ 

https://www.contactjunkie.com/

https://buildingastorybrand.com/ 

To connect with Greg, head to

Gregmcdaniel.com 

https://www.instagram.com/gregmcdanielreu/?hl=en

https://www.facebook.com/greg.mcdaniel.739

Or call him on 9259151978

To find out more about Matt’s book, visit

Getmicrofamous.com

And to subscribe to your Youtube channel, go to:

https://www.youtube.com/channel/UC0H2WkhUrZeUXxa2FxG8IyQ